/* JAE Digital: public site styles. Brand tokens match the design canvas. */
@font-face{font-family:"Bricolage Grotesque";src:url(/assets/fonts/bricolage-grotesque.woff2) format("woff2");font-weight:800;font-stretch:75% 100%;font-display:swap}
@font-face{font-family:"Instrument Sans";src:url(/assets/fonts/instrument-sans.woff2) format("woff2");font-weight:400 700;font-stretch:75% 100%;font-display:swap}
@font-face{font-family:"Caveat";src:url(/assets/fonts/caveat.woff2?v=2) format("woff2");font-weight:700;font-display:swap}
@font-face{font-family:"Bricolage Fallback";src:local("Arial Narrow Bold"),local("Arial Bold"),local("Arial");size-adjust:86%;ascent-override:92%}

:root{
  --ink:#111827;--cream:#F9FAFB;--white:#fff;--lilac:#E9D5FF;--violet:#9333EA;--violet-d:#6B21A8;--red:#9333EA;--red-d:#6B21A8;--yellow:#FFD60A;--grey:#374151;--mute:#E5E7EB;
  --pad:clamp(20px,5.6vw,80px);--sec:clamp(64px,8.4vw,120px);--r:24px;
  --head-h:96px;
  --ff-d:"Bricolage Grotesque","Bricolage Fallback",system-ui,sans-serif;--ff:"Instrument Sans",system-ui,sans-serif;--ff-h:"Caveat","Comic Sans MS",cursive;
  /* 2026 palette names (see DESIGN.md); older names above are kept as aliases */
  --aub:#1F1225;--gold:var(--yellow);--purple:var(--violet);--purple-d:var(--violet-d);--plum:#4A044E;--soft-purple:var(--lilac);
  /* extended tokens (see DESIGN.md) */
  --ink-2:#1F2937;--mute-2:#D1D5DB;--paper:#F3F4F6;
  --lilac-soft:#F3E8FF;--yellow-soft:#FFF5C2;
  --err:#B91C1C;--err-soft:#FEE2E2;--err-dd:#7F1D1D;--ok:#12703A;--ok-soft:#E9F9EE;--ok-light:#C9F2C7;--warn:#8A5A00;--warn-line:#E3C24A;--red-dd:#4A044E;--red-soft:#F3E8FF;
  /* type scale: display sizes step down from --fs-mega to --fs-xs (see DESIGN.md) */
  --fs-mega:clamp(68px,10.4vw,150px);--fs-hero:clamp(54px,6.9vw,98px);--fs-d1:clamp(56px,8.4vw,120px);--fs-d2:clamp(50px,7.6vw,110px);--fs-d3:clamp(46px,6.7vw,96px);--fs-d4:clamp(44px,5.8vw,84px);--fs-d5:clamp(40px,5vw,72px);
  --fs-l:clamp(36px,4.4vw,64px);--fs-m:clamp(32px,3.6vw,52px);--fs-s:clamp(28px,2.9vw,42px);--fs-xs:clamp(26px,2.4vw,34px);--fs-2xs:clamp(22px,2vw,28px);--fs-lead:clamp(17px,1.4vw,20px);
  /* big result numbers keep their own, larger phone sizes */
  --fs-num-l:clamp(68px,8vw,120px);--fs-num:clamp(64px,6.6vw,96px);--fs-num-s:clamp(56px,5.6vw,80px);
  /* corners and hard shadows */
  --r-xs:6px;--r-sm:10px;--r-s:14px;--r-m:18px;--r-l:22px;--r-xl:26px;--r-pill:999px;
  --sh-1:4px 4px 0;--sh-2:6px 6px 0;--sh-3:8px 8px 0;--sh-4:10px 10px 0;--sh-5:12px 12px 0;
}
*,*::before,*::after{box-sizing:border-box}
html{-webkit-text-size-adjust:100%;scroll-padding-top:calc(var(--head-h) + 16px)}
body{margin:0;background:var(--cream);color:var(--ink);font:400 17px/1.6 var(--ff);-webkit-font-smoothing:antialiased;overflow-x:clip}
img,svg{max-width:100%}
img{height:auto;display:block}
a{color:var(--violet-d)}a:hover{color:var(--plum)}
p{margin:0}
ul,ol{margin:0}
h1,h2,h3,h4{margin:0}
button{font:inherit}
:focus-visible{outline:3px solid var(--violet);outline-offset:3px}
.dk :focus-visible{outline-color:var(--yellow)}
[hidden]{display:none!important}
.sr{position:absolute!important;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}
.skip{position:absolute;left:12px;top:-60px;z-index:200;background:var(--yellow);color:var(--ink);padding:12px 18px;border:2.5px solid var(--ink);border-radius:var(--r-s);font-weight:700}
.skip:focus{top:12px}

/* type */
.dh{font-family:var(--ff-d);font-stretch:75%;font-variation-settings:"wdth" 75;font-weight:800;text-transform:uppercase;line-height:.9;letter-spacing:-.005em}
.d{font-family:var(--ff-d);font-weight:800}
.hw{font-family:var(--ff-h);font-weight:700;line-height:1.05}
.hl{color:var(--yellow)}
.vi{color:var(--violet)}
.h-hero{font-size:var(--fs-hero)}
.h-xl{font-size:var(--fs-d2)}
.h-l{font-size:var(--fs-l)}
.h-m{font-size:var(--fs-m)}
.h-s{font-size:var(--fs-s)}
.lead{font-size:var(--fs-lead);line-height:1.6}
.muted{color:var(--grey)}
.dk .muted{color:var(--mute)}
.kicker{display:flex;align-items:center;gap:10px;font:700 clamp(15px,1.3vw,19px)/1.35 var(--ff);color:var(--violet)}
.dk .kicker{color:var(--lilac)}
.kicker .sym{flex:none}
.scrawl{font-family:var(--ff-h);font-weight:700;font-size:var(--fs-xs);color:var(--violet);display:inline-block;transform:rotate(-2deg);transform-origin:left}
.dk .scrawl{color:var(--yellow)}
.small{font-size:14px}
.tiny{font-size:13px}

/* layout */
.wrap{width:100%;max-width:1440px;margin:0 auto;padding:0 var(--pad)}
.narrow{max-width:900px}
.sec{padding:var(--sec) 0}
.sec.tight{padding:calc(var(--sec) * .7) 0}
.stack{display:flex;flex-direction:column;gap:18px}
.stack-l{display:flex;flex-direction:column;gap:clamp(36px,4.5vw,64px)}
.row{display:flex;flex-wrap:wrap;gap:14px;align-items:center}
.dk{background:var(--aub);color:var(--white)}.dk.plum{background:var(--plum)}
.bg-cream{background:var(--cream)}.bg-white{background:var(--white)}.bg-yellow{background:var(--yellow)}.bg-lilac{background:var(--lilac)}
.bline{border-top:3px solid var(--ink);border-bottom:3px solid var(--ink)}
.sec-head{display:grid;grid-template-columns:minmax(0,1.35fr) minmax(0,1fr);gap:clamp(24px,4vw,60px);align-items:end}
.sec-head p{font-size:var(--fs-lead);line-height:1.6;color:var(--grey)}
.sec-head p.scrawl{font-size:var(--fs-xs);line-height:1.05;color:var(--violet)}
.dk .sec-head p{color:var(--mute)}
.grid-2{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:clamp(20px,2.6vw,36px)}
.grid-3{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(20px,2.3vw,32px)}
.grid-4{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:clamp(18px,2vw,28px)}

/* buttons + links */
.btn{display:inline-flex;align-items:center;justify-content:center;gap:10px;min-height:58px;padding:0 28px;border-radius:var(--r-s);font:700 17px/1.1 var(--ff);text-decoration:none;text-align:center;border:2.5px solid var(--ink);box-shadow:var(--sh-1) var(--ink);cursor:pointer;transition:transform .15s ease,box-shadow .15s ease,background-color .15s ease,color .15s ease}
.btn:hover{transform:translate(-2px,-2px);box-shadow:var(--sh-2) var(--ink)}
.btn:active{transform:translate(2px,2px);box-shadow:1px 1px 0 var(--ink)}
.dk .btn{box-shadow:var(--sh-1) var(--white)}.dk .btn:hover{box-shadow:var(--sh-2) var(--white)}
.btn.sm{min-height:48px;padding:0 20px;font-size:15px}
.by{background:var(--yellow);color:var(--ink)}.by:hover{color:var(--ink)}
.bv{background:var(--violet);color:var(--white)}.bv:hover{color:var(--white)}
.bw{background:var(--white);color:var(--ink)}.bw:hover{color:var(--ink)}
.bo{background:transparent;color:var(--white);border-color:var(--white);box-shadow:none!important}.bo:hover{background:var(--white);color:var(--ink)}
.btn[disabled]{opacity:.6;cursor:progress;transform:none}
.tl{display:inline-flex;align-items:center;gap:8px;font-weight:700;text-decoration:none;border-bottom:2.5px solid currentColor;padding-bottom:2px;line-height:1.3}
.tl:hover{opacity:.8}
.tag{display:inline-flex;align-items:center;gap:6px;min-height:30px;padding:0 12px;border-radius:var(--r-pill);border:2px solid var(--ink);background:var(--white);color:var(--ink);font:700 13px var(--ff);white-space:nowrap}
.pill{display:inline-flex;align-items:center;padding:8px 14px;background:var(--aub);color:var(--white);border-radius:var(--r-pill);font-weight:700;font-size:14px}
.mchip{display:inline-flex;align-items:center;min-height:36px;padding:0 14px;border:2px solid var(--ink);border-radius:var(--r-pill);background:var(--white);color:var(--ink);font:700 14px var(--ff);text-decoration:none}
.mchip:hover{background:var(--yellow);color:var(--ink)}

/* cards */
.card{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);padding:clamp(24px,2.6vw,36px)}
.card.yellow{background:var(--yellow)}.card.lilac{background:var(--lilac)}.card.cream{background:var(--cream)}.card.ink{background:var(--aub);color:var(--white);box-shadow:var(--sh-3) var(--violet)}
.ring-red{box-shadow:inset 0 0 0 12px var(--white),inset 0 0 0 15px var(--red),var(--sh-3) var(--ink)}
.ring-violet{box-shadow:inset 0 0 0 12px var(--white),inset 0 0 0 15px var(--violet),var(--sh-3) var(--ink)}
.pc{transition:transform .25s ease}.pc:hover{transform:translateY(-8px) rotate(-1deg)}
a.pc{text-decoration:none;color:var(--ink)}
.sticker{position:absolute;right:-18px;top:-26px;width:104px;height:104px;border-radius:50%;border:3px solid var(--ink);display:flex;align-items:center;justify-content:center;text-align:center;rotate:12deg;font-family:var(--ff-h);font-weight:700;font-size:22px;line-height:1.05}

/* ============ header ============ */
.site-head{position:sticky;top:0;z-index:50;background:var(--aub);color:var(--white);border-bottom:3px solid var(--yellow);height:var(--head-h)}
.site-head .wrap{height:100%;display:flex;align-items:center;justify-content:space-between;gap:24px}
.logo{display:inline-flex;line-height:0;transition:rotate .25s ease;flex:none}.logo:hover{rotate:-3deg}
.logo img{width:247px;height:auto}
.nav{display:flex;align-items:stretch;gap:clamp(16px,2.4vw,40px);height:calc(var(--head-h) - 3px)}
.nav .top{display:flex;align-items:center;gap:6px;height:100%;color:var(--white);text-decoration:none;font-weight:700;font-size:17px;white-space:nowrap;border-bottom:4px solid transparent;padding-top:4px;background:none;border-top:0;border-left:0;border-right:0;cursor:pointer}
.nav .top:hover{color:var(--yellow)}
.nav .top.on{border-bottom-color:var(--yellow)}
.nav .chev{transition:rotate .2s ease}
.dd{display:flex;position:static}
.mega{position:absolute;left:0;right:0;top:calc(var(--head-h) - 3px);background:var(--cream);color:var(--ink);border-top:3px solid var(--yellow);border-bottom:3px solid var(--ink);box-shadow:0 30px 60px rgba(0,0,0,.4);opacity:0;visibility:hidden;transform:translateY(-10px);transition:opacity .2s ease,transform .2s ease,visibility 0s linear .2s;z-index:60}
.mega .wrap{height:auto;display:block;padding-top:34px;padding-bottom:40px}
.dd:hover .mega,.dd.open .mega{opacity:1;visibility:visible;transform:none;transition:opacity .2s ease,transform .2s ease}
.dd.shut .mega{opacity:0!important;visibility:hidden!important}
.dd:hover>.top,.dd.open>.top{color:var(--yellow);border-bottom-color:var(--yellow)}
.dd:hover .chev,.dd.open .chev{rotate:180deg}
.mega-grid{display:grid;gap:22px;align-items:stretch}
.mega-grid.svc{grid-template-columns:repeat(4,minmax(0,1fr)) 1.1fr}
.mega-grid.work{grid-template-columns:1.25fr 1fr 1fr .95fr}
.mega-grid.adv{grid-template-columns:repeat(3,minmax(0,1fr)) 1fr}
.mc-list{list-style:none;padding:0;margin-top:4px;border-top:2px dashed rgba(17,24,39,.35)}
.mc-list a{display:flex;justify-content:space-between;align-items:baseline;gap:10px;padding:10px 0;border-bottom:2px dashed rgba(17,24,39,.35);color:var(--ink);text-decoration:none;font-weight:700;font-size:15px;line-height:1.35}
.mc-list a:hover{color:var(--violet)}
.mc-list .mins{flex:none;font-size:12px;font-weight:600;color:var(--grey)}
.mc.ink .mc-list{border-color:rgba(255,255,255,.3)}
.mc.ink .mc-list a{color:var(--white);border-color:rgba(255,255,255,.3);justify-content:flex-start;gap:10px;padding:8px 0;font-size:14px}
.mc.ink .mc-list a:hover{color:var(--yellow)}
.mc{display:flex;flex-direction:column;gap:10px;text-decoration:none;color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:22px;transition:transform .2s ease,box-shadow .2s ease}
a.mc:hover{transform:translateY(-6px) rotate(-1deg);box-shadow:var(--sh-4) var(--ink);color:var(--ink)}
.mc b.dh{font-size:30px}
.mc .desc{font-size:14px;line-height:1.5;color:var(--ink-2)}
.mc.ink{background:var(--aub);color:var(--white);box-shadow:var(--sh-2) var(--violet)}
.mc.ink .desc{color:var(--mute)}
.mc .hw{font-size:24px;color:var(--yellow)}
.mc .btn{margin-top:auto;min-height:48px;padding:0 18px;font-size:15px;box-shadow:var(--sh-1) var(--white)}
.mc .tl{margin-top:auto;align-self:flex-start;font-size:14px}
.mc.ring-v{box-shadow:inset 0 0 0 8px var(--white),inset 0 0 0 10.5px var(--violet),var(--sh-2) var(--ink)}.mc.ring-r{box-shadow:inset 0 0 0 8px var(--white),inset 0 0 0 10.5px var(--red),var(--sh-2) var(--ink)}
.mc.lilac{background:var(--lilac)}.mc.yellow{background:var(--yellow)}.mc.white{background:var(--white)}
.dd:hover .mc,.dd:focus-within .mc,.dd.open .mc{animation:dealA .5s cubic-bezier(.2,.8,.25,1.15) both}
.mega .mc:nth-child(2){animation-delay:.05s}.mega .mc:nth-child(3){animation-delay:.1s}.mega .mc:nth-child(4){animation-delay:.15s}.mega .mc:nth-child(5){animation-delay:.2s}
.mega-strip{margin-top:22px;padding-top:18px;border-top:2.5px dashed var(--ink);display:flex;align-items:center;gap:12px;flex-wrap:wrap}
.mega-strip b{font-size:15px;margin-right:6px}
.mini-stat{margin-top:auto;background:var(--aub);color:var(--white);border-radius:var(--r-s);padding:12px 14px;display:flex;flex-direction:column;gap:2px}
.mini-stat .dh{font-size:38px;color:var(--yellow)}
.mini-stat span:last-child{font-size:13px;font-weight:700}
.head-cta{display:flex;align-items:center;gap:12px}
.head-cta .btn{min-height:50px;padding:0 22px;white-space:nowrap}
@media (max-width:1240px){.nav .top{font-size:16px}.head-cta .btn{padding:0 16px;font-size:15px}.site-head .logo img{width:210px}}
.burger{display:none;width:48px;height:48px;align-items:center;justify-content:center;border-radius:var(--r-s);background:var(--yellow);color:var(--ink);border:2.5px solid var(--ink);cursor:pointer}

/* mobile menu */
.mnav{position:fixed;inset:0;z-index:100;background:var(--aub);color:var(--white);display:flex;flex-direction:column;overflow-y:auto;overscroll-behavior:contain}
.mnav[hidden]{display:none}
.mnav-head{position:sticky;top:0;background:var(--aub);height:68px;border-bottom:3px solid var(--yellow);display:flex;align-items:center;justify-content:space-between;padding:0 12px 0 16px;flex:none;z-index:1}
.mnav-head .logo img{width:196px}
.mnav-x{width:48px;height:48px;border-radius:var(--r-s);background:var(--white);color:var(--ink);border:2.5px solid var(--ink);display:flex;align-items:center;justify-content:center;cursor:pointer}
.mnav-body{padding:10px 22px 30px;display:flex;flex-direction:column}
.mnav-sec{padding:14px 0 16px;border-bottom:2px dashed rgba(255,255,255,.35);display:flex;flex-direction:column;gap:10px}
.mnav-big{display:flex;align-items:center;justify-content:space-between;color:var(--white);text-decoration:none;font-size:36px;min-height:48px}
.mnav-big svg{color:var(--yellow)}
.mnav-label{font-size:36px}
.mnav-item{display:flex;align-items:center;gap:14px;min-height:50px;padding:0 16px;border-radius:var(--r-s);background:var(--white);color:var(--ink);text-decoration:none;font-weight:700;font-size:16px}
.mnav-item:hover{background:var(--yellow);color:var(--ink)}
.mnav-ctas{display:flex;flex-direction:column;gap:14px;padding-top:24px}
.mnav-ctas .btn{width:100%}
.mnav-call{text-align:center;font-size:22px;color:var(--lilac);margin-top:10px}
.mnav-call a{color:var(--yellow)}
body.menu-open{overflow:hidden}

/* ============ footer ============ */
.site-foot{background:var(--aub);color:var(--white);padding:clamp(48px,6.3vw,90px) 0 clamp(36px,4vw,60px)}
.site-foot .wrap{display:flex;flex-direction:column;gap:clamp(32px,4vw,60px)}
.foot-top{display:flex;align-items:center;justify-content:space-between;gap:30px 40px;padding-bottom:clamp(30px,3.5vw,50px);border-bottom:2px dashed rgba(255,255,255,.35);flex-wrap:wrap}
.lets{font-size:var(--fs-mega);color:var(--yellow)}
.foot-grid{display:grid;grid-template-columns:1.5fr repeat(3,minmax(0,1fr));gap:clamp(30px,4vw,60px)}
.foot-about{display:flex;flex-direction:column;gap:16px}
.foot-about p{font-size:16px;line-height:1.6;color:var(--mute);max-width:360px}
.foot-about .contact a{color:var(--white);font-weight:700}
.foot-about .contact{font-size:15px;line-height:1.8}
.social{display:flex;flex-wrap:wrap;gap:8px}
.social a{display:inline-flex;align-items:center;min-height:36px;padding:0 14px;border:2px solid rgba(255,255,255,.45);border-radius:var(--r-pill);color:var(--white);font-size:14px;font-weight:700;text-decoration:none}
.social a:hover{border-color:var(--yellow);color:var(--yellow)}
.foot-nav{display:flex;flex-direction:column;gap:6px;font-size:16px}
.foot-nav .d{font-size:18px;margin-bottom:6px}
.foot-nav a{color:var(--mute);text-decoration:none;display:inline-block;padding:3px 0}
.foot-nav a:hover{color:var(--yellow)}
.foot-nav a.hot{color:var(--yellow);font-weight:700}
.foot-small{font-size:14px;color:var(--mute-2);line-height:1.7}
.foot-small a,.foot-small button{color:var(--mute-2);background:none;border:0;padding:0;font:inherit;text-decoration:underline;cursor:pointer}
.foot-small a:hover,.foot-small button:hover{color:var(--yellow)}

/* ============ cookie banner ============ */
.ck{position:fixed;left:clamp(12px,2.8vw,40px);bottom:clamp(12px,2.8vw,40px);z-index:90;width:min(560px,calc(100vw - 24px));max-height:calc(100vh - 24px);overflow:auto;background:var(--white);color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);padding:clamp(20px,2vw,28px);display:flex;flex-direction:column;gap:12px}
.ck[hidden]{display:none}
.ck-top{display:flex;align-items:center;gap:14px}
.ck-top .mascot{flex:none;width:clamp(52px,4.6vw,64px);height:auto}
.ck h2{font-size:var(--fs-s)}
.ck p{font-size:clamp(14px,1.1vw,16px);line-height:1.55}
.ck-btns{display:grid;grid-template-columns:1fr 1fr auto;gap:10px;align-items:center}
.ck-btns .btn{min-height:50px;padding:0 20px;font-size:16px}
.ck-manage{background:none;border:0;border-bottom:2.5px solid currentColor;cursor:pointer;font:700 15px var(--ff);padding:0 0 2px;color:var(--ink);justify-self:start}
.ck-panel{display:flex;flex-direction:column;margin-top:6px}
.ck-panel[hidden]{display:none}
.ck-row{display:flex;justify-content:space-between;align-items:center;gap:16px;padding:14px 0;border-top:2px dashed var(--ink)}
.ck-row b{font-size:16px;display:block}
.ck-row span span{font-size:14px;line-height:1.45;color:var(--grey)}
.tg{position:relative;display:inline-flex;align-items:center;width:58px;height:32px;border-radius:var(--r-pill);border:2.5px solid var(--ink);cursor:pointer;flex:none;background:var(--mute);padding:0;transition:background-color .2s ease}
.tg i{position:absolute;top:3px;left:3px;width:21px;height:21px;border-radius:50%;background:var(--white);border:2.5px solid var(--ink);transition:left .2s ease}
.tg[aria-checked=true]{background:var(--violet)}
.tg[aria-checked=true] i{left:30px}
.ck-panel .btn{align-self:flex-start;margin-top:8px;min-height:50px;padding:0 20px;font-size:16px}

/* ============ shared bits ============ */
.crumbs{font-size:14px;font-weight:600}
.crumbs ol{list-style:none;padding:0;display:flex;flex-wrap:wrap;gap:4px 8px}
.crumbs li{display:flex;align-items:center;gap:8px}
.crumbs li+li::before{content:"/";opacity:.6}
.crumbs a{color:inherit;display:inline-block;padding:6px 0}
.dk .crumbs{color:var(--lilac)}
.faq{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.5fr);gap:clamp(32px,5vw,80px);align-items:start}
.faq-side{display:flex;flex-direction:column;gap:18px}
.faq-side .mascot{width:140px;height:auto;margin-top:20px}
.faq-list{border-top:3px solid var(--ink)}
.fq{border-bottom:3px solid var(--ink)}
.fq summary{list-style:none;cursor:pointer;display:flex;align-items:center;justify-content:space-between;gap:24px;padding:24px 0;font:800 var(--fs-lead)/1.3 var(--ff-d)}
.fq summary::-webkit-details-marker{display:none}
.fq-ic{flex:none;width:44px;height:44px;border-radius:50%;border:2.5px solid var(--ink);display:flex;align-items:center;justify-content:center;background:var(--white);transition:rotate .2s ease,background-color .2s ease}
.fq[open] .fq-ic{rotate:45deg;background:var(--yellow)}
.fq-a{padding:0 60px 26px 0;font-size:17px;line-height:1.65;color:var(--ink-2)}
.fq-a p+p{margin-top:10px}
.dk .fq,.dk .faq-list{border-color:rgba(255,255,255,.5)}
.dk .fq-a{color:var(--mute)}
.dk .fq-ic{background:transparent;border-color:var(--white);color:var(--white)}
.dk .fq[open] .fq-ic{background:var(--yellow);color:var(--ink);border-color:var(--yellow)}
.howm{font-size:13px;line-height:1.5;color:var(--ink-2)}
.howm summary{cursor:pointer;font-weight:700;font-size:14px;display:inline-flex;align-items:center;min-height:32px;list-style:none;border-bottom:2px dotted currentColor}
.howm summary::-webkit-details-marker{display:none}
.howm p{margin-top:6px;max-width:1180px}
.prose{font-size:17px;line-height:1.7}
.prose>*+*{margin-top:16px}

/* ============ home: hero ============ */
.hero{position:relative;overflow-x:clip}
.hero-grid{padding-top:30px;padding-bottom:36px}
.hero-grid{display:grid;grid-template-columns:minmax(0,650px) minmax(0,1fr);gap:30px;align-items:center}
.hero-copy{display:flex;flex-direction:column;gap:26px;position:relative;z-index:2}
.hero h1{display:flex;flex-direction:column;gap:20px}
.hero h1 .dh{color:var(--white)}
.hero .kicker{font-size:19px}
.squig{color:var(--yellow);position:relative;display:inline-block}
.squig svg{position:absolute;left:0;bottom:-18px;width:100%;height:22px}
.hero-lead{margin-top:8px;font-size:20px;line-height:1.55;color:var(--mute);max-width:590px}
.hero-ctas{display:flex;gap:16px;flex-wrap:wrap}
.hello{display:flex;align-items:center;gap:16px;padding-top:22px;border-top:2px dashed rgba(255,255,255,.3)}
.hello img{flex:none;width:68px;height:68px;border-radius:50%;border:3px solid var(--white);object-fit:cover;background:var(--lilac)}
.hello p{font-size:16px;line-height:1.45}
.hello .hw{font-size:22px;color:var(--lilac)}
.hello small{display:block;font-size:14px;color:var(--mute);margin-top:4px}

/* card fan (sized in % of its box so it scales) */
.fan-area{display:flex;flex-direction:column;align-items:center;gap:18px}
.fan{position:relative;width:100%;max-width:600px;aspect-ratio:600/420;container-type:inline-size}
.fan .card-f{position:absolute;border-radius:3.6cqw;animation:dealA .75s cubic-bezier(.2,.8,.25,1.15) both;transition:transform .35s ease}
.fan.s1 .card-f{animation-name:dealB}
.fan .c1{left:-1.67%;top:26.2%;width:30%;height:61%;background:var(--lilac);transform:rotate(-20deg);animation-delay:.05s}
.fan .c5{left:71.67%;top:26.2%;width:30%;height:61%;background:var(--yellow);transform:rotate(19deg);animation-delay:.12s}
.fan .c2{left:8.33%;top:13.3%;width:33.3%;height:69%;background:var(--white);box-shadow:inset 0 0 0 2cqw var(--white),inset 0 0 0 2.5cqw var(--red);display:flex;align-items:center;padding-left:4.3cqw;transform:rotate(-11deg);animation-delay:.22s}
.fan .c4{left:58.33%;top:13.3%;width:33.3%;height:69%;background:var(--white);box-shadow:inset 0 0 0 2cqw var(--white),inset 0 0 0 2.5cqw var(--violet);display:flex;align-items:center;justify-content:flex-end;text-align:right;padding-right:4.3cqw;transform:rotate(9deg);animation-delay:.3s}
.fan .c3{left:30%;top:.95%;width:39.3%;height:80%;transform:rotate(-3deg);animation-delay:.42s}
.fan:hover .c1{transform:rotate(-28deg) translate(-5.7cqw,1.3cqw)}.fan:hover .c2{transform:rotate(-16deg) translate(-3cqw,-1cqw)}.fan:hover .c3{transform:rotate(-1deg) translateY(-2.7cqw)}.fan:hover .c4{transform:rotate(14deg) translate(3cqw,-1cqw)}.fan:hover .c5{transform:rotate(27deg) translate(5.7cqw,1.3cqw)}
.fan .face-w{width:100%;height:100%;background:var(--white);border-radius:4cqw;box-shadow:inset 0 0 0 2cqw var(--white),inset 0 0 0 2.5cqw var(--ink),0 3.3cqw 8.3cqw rgba(0,0,0,.45);padding:6.7cqw 4.3cqw;display:flex;flex-direction:column;justify-content:center;position:relative;animation:bob 5s ease-in-out 1.4s infinite}
.fan .msg{color:var(--ink);line-height:.86;font-size:11.7cqw}
.fan .msg.m2{font-size:8.7cqw}.fan .msg.m3{font-size:8.7cqw}.fan .msg.m5{font-size:11cqw}
.fan .cardno{position:absolute;left:5cqw;top:4.3cqw;font:800 2.3cqw var(--ff);color:var(--ink)}
.fan .f-sym{position:absolute;width:auto}
.fan .c2 .dh,.fan .c4 .dh{font-size:7.7cqw;color:var(--ink)}
.fan .c2 .dh{rotate:-10deg}.fan .c4 .dh{rotate:8deg;line-height:.88}
.shuffle-row{display:flex;align-items:center;gap:16px;flex-wrap:wrap;justify-content:center}
.shuffle{display:inline-flex;align-items:center;gap:10px;min-height:48px;padding:0 20px;border-radius:var(--r-pill);border:2.5px solid var(--yellow);background:transparent;color:var(--yellow);font:700 16px var(--ff);cursor:pointer;transition:background-color .2s ease,color .2s ease}
.shuffle:hover{background:var(--yellow);color:var(--ink)}
.shuffle svg{transition:rotate .5s ease}.shuffle:hover svg{rotate:180deg}
.shuffle-row .hw{font-size:26px;color:var(--yellow);rotate:-3deg}

/* trust strip */
.trust{border-top:2px dashed rgba(255,255,255,.3);padding:18px 0;display:flex;align-items:center;gap:24px;overflow:hidden}
.trust>p{flex:none;margin-left:var(--pad);font-size:14px;font-weight:700;color:var(--lilac)}
.marq{flex:1;overflow:hidden;-webkit-mask-image:linear-gradient(90deg,transparent,#000 4%,#000 96%,transparent);mask-image:linear-gradient(90deg,transparent,#000 4%,#000 96%,transparent)}
.marq-track{display:flex;align-items:center;width:max-content;animation:marq 60s linear infinite}
.marq-track>div{display:flex;align-items:center;gap:18px;padding-right:18px}
.marq:hover .marq-track,.trust.paused .marq-track{animation-play-state:paused}
@keyframes marq{to{transform:translateX(-50%)}}
.lchip{display:inline-flex;align-items:center;justify-content:center;flex:none;height:64px;padding:0 22px;border-radius:var(--r-s);border:2.5px solid var(--white);background:var(--white);transition:transform .25s ease}
.lchip.is-dark{background:var(--aub)}
.lchip img{max-height:42px;width:auto;object-fit:contain}
.lchip:hover{transform:translateY(-4px) rotate(-2deg)}
.mqbtn{flex:none;margin-right:var(--pad);width:44px;height:44px;border-radius:50%;border:2.5px solid var(--white);background:transparent;color:var(--white);display:flex;align-items:center;justify-content:center;cursor:pointer}
.mqbtn:hover{background:var(--yellow);color:var(--ink);border-color:var(--yellow)}
.mqbtn .play{display:none}.trust.paused .mqbtn .pause{display:none}.trust.paused .mqbtn .play{display:block}

/* proof bar */
.proof{background:var(--yellow);border-bottom:3px solid var(--ink);padding:32px 0 26px}
.proof .wrap{display:flex;flex-direction:column;gap:16px}
.proof-grid{display:grid;grid-template-columns:190px repeat(3,minmax(0,1fr));gap:clamp(20px,3vw,40px);align-items:center}
.proof h2{font-size:32px;transform:rotate(-3deg)}
.pstat{display:flex;gap:16px;align-items:center}
.pstat .n{font-size:var(--fs-num-s);flex:none}
.pstat span:last-child{font-size:15px;line-height:1.4}
.proof-links{display:flex;flex-wrap:wrap;align-items:center;gap:6px 18px}
.proof-links .tl{color:var(--ink);font-size:15px}

/* routes */
.route{position:relative;display:flex;flex-direction:column;gap:20px;border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);padding:clamp(30px,3vw,44px) clamp(24px,2.6vw,38px) clamp(28px,2.8vw,40px)}
.route.r1{background:var(--white);box-shadow:inset 0 0 0 12px var(--white),inset 0 0 0 15px var(--red),var(--sh-3) var(--ink)}
.route.r2{background:var(--yellow)}.route.r3{background:var(--lilac)}
.route .hw{font-size:26px}
.route h3{font-size:var(--fs-m)}
.route>p:not(.hw){font-size:16px;line-height:1.55}
.route ul{padding-left:20px;display:flex;flex-direction:column;gap:8px;font-size:16px;line-height:1.45}
.route .btn{margin-top:auto;align-self:flex-start}

/* orbit */
.grav-grid{display:grid;grid-template-columns:minmax(0,600px) minmax(0,1fr);gap:clamp(40px,5vw,70px);align-items:center}
.orb{position:relative;width:100%;max-width:600px;aspect-ratio:1;container-type:inline-size}
.orb>svg{position:absolute;inset:0;width:100%;height:100%}
.orb .oc{transition:opacity .35s ease}
.orb .dim{opacity:.18}
.orb .lbl{position:absolute;box-sizing:border-box;padding:3cqw;color:var(--ink);border-radius:3cqw}
.orb .lbl .dh{display:block;font-size:6.3cqw;margin-top:1cqw}
.orb .lbl svg{width:5.3cqw;height:5.3cqw}
.orb .l-seo{left:0;top:5%;width:30%;background:var(--white);transform:rotate(-9deg);box-shadow:inset 0 0 0 1.3cqw var(--white),inset 0 0 0 1.75cqw var(--red)}
.orb .l-ads{left:71.7%;top:20%;width:30%;background:var(--yellow);transform:rotate(8deg)}
.orb .l-ana{left:10%;top:73.3%;width:35%;background:var(--lilac);transform:rotate(-4deg)}
.orb .l-ana .dh{font-size:5.7cqw}
.orb .l-web{left:30.7%;top:52.7%;width:38.7%;text-align:center;padding:0}
.orb .l-web .dh{font-size:6.3cqw}
.orb .l-web span:last-child{font-size:2.2cqw;font-weight:600}
.orb .note{position:absolute;margin:0;font-family:var(--ff-h);font-weight:700;font-size:4.3cqw;line-height:1.05;color:var(--yellow)}
.orb .n-seo{left:32.7%;top:6.7%;transform:rotate(-6deg)}
.orb .n-ads{left:69.7%;top:6.7%;transform:rotate(5deg)}
.orb .n-ana{left:50%;top:86.7%;transform:rotate(-3deg)}
.spin{animation:spin 36s linear infinite;transform-origin:300px 300px}
.spin2{animation:spin 60s linear infinite reverse;transform-origin:300px 300px}
@keyframes spin{to{transform:rotate(360deg)}}
.bobA{animation:bob 4.2s ease-in-out infinite}.bobB{animation:bob 4.8s ease-in-out .6s infinite}.bobC{animation:bob 5.4s ease-in-out 1.1s infinite}
.steps{display:flex;flex-direction:column;gap:16px}
.steps h3{font-size:var(--fs-m)}
.steps>p{color:var(--mute-2);font-size:16px;margin-bottom:8px}
.stepbtn{display:grid;grid-template-columns:70px 1fr;gap:16px;align-items:center;text-align:left;padding:20px 24px;border-radius:var(--r-m);border:2.5px solid var(--white);background:transparent;color:var(--white);cursor:pointer;transition:background-color .2s ease,color .2s ease,transform .2s ease}
.stepbtn .dh{font-size:58px}
.stepbtn .d{font-size:22px;display:block}
.stepbtn .t{display:flex;flex-direction:column;gap:4px;font-size:16px;line-height:1.5}
.stepbtn[aria-pressed=true]{background:var(--yellow);color:var(--ink);transform:translateX(8px)}
.stepbtn:hover:not([aria-pressed=true]){background:rgba(255,255,255,.08)}
.four-head{display:flex;align-items:baseline;justify-content:space-between;gap:24px 40px;padding-top:50px;border-top:2px dashed rgba(255,255,255,.3);flex-wrap:wrap}
.four-head h3{font-size:var(--fs-l);max-width:820px}
.four-head p{font-size:18px;line-height:1.55;color:var(--mute);max-width:470px}

/* flip cards */
.flip{perspective:1400px;height:100%}
.flip-inner{display:grid;height:100%;transition:transform .6s cubic-bezier(.3,.7,.3,1.1);transform-style:preserve-3d}
.flip.on .flip-inner{transform:rotateY(180deg)}
.face{grid-area:1/1;backface-visibility:hidden;-webkit-backface-visibility:hidden;border:3px solid var(--ink);border-radius:var(--r-xl);padding:36px 30px 30px;display:flex;flex-direction:column;gap:16px;color:var(--ink)}
.face.back{transform:rotateY(180deg);color:var(--white);background-color:var(--aub);background-image:repeating-linear-gradient(45deg,rgba(255,214,10,.09) 0 10px,transparent 10px 20px);box-shadow:inset 0 0 0 10px var(--ink),inset 0 0 0 12.5px var(--yellow),var(--sh-3) var(--ink)}
.face h3{font-size:var(--fs-s)}
.face ul{padding-left:18px;display:flex;flex-direction:column;gap:7px;font-size:15px;line-height:1.5}
.face.back .hw{font-size:26px;color:var(--yellow)}
.face.back p{font-size:18px;line-height:1.5;font-weight:600}
.face.back p.s{font-size:15px;font-weight:400;color:var(--mute)}
.face.back p.s b{color:var(--white)}
.face.back .tl{color:var(--yellow);align-self:flex-start}
.flipbtn{display:inline-flex;align-items:center;gap:8px;min-height:44px;padding:0 16px;border-radius:var(--r-pill);border:2.5px solid var(--ink);background:var(--white);color:var(--ink);font:700 15px var(--ff);cursor:pointer;margin-top:auto;align-self:flex-start}
.flipbtn:hover{background:var(--aub);color:var(--white)}
.flipbtn svg{transition:rotate .4s ease}.flipbtn:hover svg{rotate:180deg}
.f-web{background:var(--white);box-shadow:inset 0 0 0 10px var(--white),inset 0 0 0 12.5px var(--violet),var(--sh-3) var(--ink)}
.f-ana{background:var(--lilac);box-shadow:var(--sh-3) var(--ink)}
.f-ads{background:var(--yellow);box-shadow:var(--sh-3) var(--ink)}
.f-seo{background:var(--white);box-shadow:inset 0 0 0 10px var(--white),inset 0 0 0 12.5px var(--plum),var(--sh-3) var(--ink)}
.one-card{display:flex;align-items:center;justify-content:space-between;gap:24px 40px;padding:30px 40px;background:var(--cream);color:var(--ink);border-radius:var(--r-xl);flex-wrap:wrap}
.one-card>div{display:flex;align-items:center;gap:34px}
.one-card p{font-size:20px;line-height:1.5;max-width:700px}
.mini{position:relative;width:150px;height:100px;flex:none}
.mini>i{position:absolute;width:56px;height:78px;border-radius:var(--r-sm);border:2.5px solid var(--ink);transition:transform .3s ease;display:flex;align-items:center;justify-content:center}
.mini>i:nth-child(1){left:0;top:16px;background:var(--white);transform:rotate(-16deg)}.mini>i:nth-child(2){left:30px;top:6px;background:var(--lilac);transform:rotate(-5deg)}.mini>i:nth-child(3){left:60px;top:6px;background:var(--yellow);transform:rotate(6deg)}.mini>i:nth-child(4){left:90px;top:16px;background:var(--white);transform:rotate(17deg)}
.one-card:hover .mini>i:nth-child(1){transform:rotate(-26deg) translateX(-14px)}.one-card:hover .mini>i:nth-child(2){transform:rotate(-9deg) translate(-4px,-8px)}.one-card:hover .mini>i:nth-child(3){transform:rotate(9deg) translate(4px,-8px)}.one-card:hover .mini>i:nth-child(4){transform:rotate(26deg) translateX(14px)}

/* start */
.big-choice{position:relative;display:flex;flex-direction:column;gap:16px;border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-4) var(--ink);padding:clamp(28px,2.8vw,40px) clamp(24px,2.6vw,38px)}
.big-choice b.dh{font-size:var(--fs-l)}
.big-choice span.t{font-size:18px;line-height:1.55;max-width:520px}
.big-choice .btn{margin-top:auto;align-self:flex-start}

/* onboarding */
.how-head{display:flex;align-items:center;justify-content:space-between;gap:24px 40px;flex-wrap:wrap}
.how-head>div{display:flex;align-items:center;gap:28px}
.how-head .mascot{width:110px;height:auto;flex:none}
.how-head p{font-size:17px;line-height:1.55;max-width:680px;margin-top:10px}
.how-steps{list-style:none;padding:0;display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:18px}
.how-steps li{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:24px 22px;display:flex;flex-direction:column;gap:8px}
.how-steps li:nth-child(odd){rotate:-1deg}.how-steps li:nth-child(even){rotate:1deg}
.how-steps li:last-child{background:var(--yellow)}
.how-steps .dh{font-size:56px;color:var(--violet)}
.how-steps li:last-child .dh{color:var(--ink)}
.how-steps h3{font-size:19px}
.how-steps p{font-size:15px;line-height:1.5}
.how-steps p.get{margin-top:auto;padding-top:12px;border-top:2px dashed var(--ink);font-size:14px}

/* proof columns */
.stories-cols{display:grid;grid-template-columns:repeat(3,minmax(0,1fr))}
.scol{display:flex;flex-direction:column;gap:12px;padding:0 36px;border-left:2px dashed rgba(255,255,255,.35)}
.scol:first-child{padding-left:0;border-left:0}
.scol h3{font-size:22px}
.scol .big{font-size:var(--fs-num-l);line-height:.85;color:var(--yellow)}
.scol b{font-size:17px}
.scol p{font-size:14px;line-height:1.55;color:var(--mute-2)}
.scol .tl{color:var(--yellow);align-self:flex-start}

/* portfolio teaser */
.pt-grid{display:grid;grid-template-columns:minmax(0,470px) minmax(0,1fr);gap:60px;align-items:center}
.pfan{position:relative;height:470px;container-type:inline-size}
.pfan>a{position:absolute;display:block;transition:transform .4s cubic-bezier(.2,.8,.25,1.1);text-decoration:none}
.pfan .f1{left:0;top:70px;width:58%;transform:rotate(-7deg)}
.pfan .f2{left:21%;top:0;width:62%;z-index:2;transform:rotate(1deg)}
.pfan .f3{right:0;top:90px;width:58%;transform:rotate(6deg)}
.pfan:hover .f1{transform:rotate(-11deg) translate(-40px,10px)}.pfan:hover .f3{transform:rotate(10deg) translate(40px,10px)}.pfan:hover .f2{transform:rotate(0) translateY(-14px)}
.pfan>a:hover{z-index:3}
.pfan .bf{box-shadow:var(--sh-4) var(--ink)}
.bf{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-m);overflow:hidden;display:flex;flex-direction:column}
.bf-bar{display:flex;align-items:center;gap:7px;padding:0 14px;height:34px;background:var(--aub);flex:none}
.bf-bar i{width:11px;height:11px;border-radius:50%;display:block;flex:none}
.bf-bar i.r{background:var(--red)}.bf-bar i.y{background:var(--yellow)}.bf-bar i.l{background:var(--lilac)}
.bf-url{margin-left:10px;flex:1;min-width:0;height:20px;border-radius:var(--r-pill);background:var(--ink-2);color:var(--mute);font:600 12px/20px var(--ff);padding:0 12px;white-space:nowrap;overflow:hidden;text-overflow:ellipsis}
.bf img.shot{width:100%;aspect-ratio:16/10;object-fit:cover;object-position:top}

/* industries tabs */
.ind-grid{display:grid;grid-template-columns:minmax(0,420px) minmax(0,1fr);gap:40px;align-items:start}
.ind-side,.ind-tabs{display:flex;flex-direction:column;gap:12px}
.tabcard{display:flex;align-items:center;gap:16px;width:100%;text-align:left;padding:16px 20px;border:3px solid var(--ink);border-radius:var(--r-m);background:var(--cream);color:var(--ink);cursor:pointer;transition:transform .2s ease,background-color .2s ease,box-shadow .2s ease}
.tabcard:hover{transform:translateX(6px)}
.tabcard[aria-selected=true]{background:var(--yellow);box-shadow:var(--sh-2) var(--ink);transform:translateX(10px)}
.tabcard svg{flex:none}
.tabcard .dh{font-size:30px}
.ind-side .hw{font-size:26px;color:var(--violet);rotate:-2deg;margin-top:10px}
.ind-panel{border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-4) var(--ink);padding:clamp(28px,3.3vw,48px);display:flex;flex-direction:column;gap:24px;min-height:560px}
.ind-panel[hidden]{display:none}
.ind-panel h3{font-size:var(--fs-d5)}
.ind-panel>p{font-size:19px;line-height:1.6;max-width:720px}
.ind-panel h4{font-size:20px;margin-bottom:10px}
.ind-panel ul{padding-left:20px;display:flex;flex-direction:column;gap:8px;font-size:16px;line-height:1.5}
.ind-panel .proofbox{margin-top:auto;padding:18px 20px;background:rgba(255,255,255,.7);border:2.5px dashed var(--ink);border-radius:var(--r-m);font-size:16px;line-height:1.5}
.ind-panel .btn{align-self:flex-start}

/* enquiry */
.enq-grid{display:grid;grid-template-columns:minmax(0,.8fr) minmax(0,1.2fr);gap:clamp(36px,5vw,80px);align-items:start}
.enq-side{display:flex;flex-direction:column;gap:22px}
.enq-side .pills{display:flex;flex-wrap:wrap;gap:8px}
.enq-steps{list-style:none;padding:0;display:flex;flex-direction:column;font-size:16px;line-height:1.5}
.enq-steps li{display:flex;gap:14px;align-items:baseline;padding:14px 0;border-top:2px dashed var(--ink)}
.enq-steps li:last-child{border-bottom:2px dashed var(--ink)}
.enq-steps b{font-size:28px}
.enq-side .alt{font-size:16px;line-height:1.7}
.enq-side .alt a{color:var(--ink);font-weight:800}

/* forms */
.form{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-5) var(--ink);padding:clamp(22px,2.8vw,40px);display:flex;flex-direction:column;gap:20px}
.fgrid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px 18px}
.fgrid .full{grid-column:1/-1}
.fld label,.form legend{display:block;font-weight:700;font-size:15px;margin-bottom:8px}
.fld label .opt,.form legend .opt{font-weight:400}
.fld input,.fld textarea,.fld select{width:100%;min-height:54px;border:2.5px solid var(--ink);border-radius:var(--r-s);padding:12px 14px;font:inherit;font-size:16px;background:var(--white);color:var(--ink)}
.fld textarea{min-height:110px;resize:vertical}
.fld select{appearance:none;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='14' height='14' viewBox='0 0 24 24' fill='none' stroke='%23121212' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 9l6 6 6-6'/%3E%3C/svg%3E");background-repeat:no-repeat;background-position:right 16px center;padding-right:44px}
.form fieldset{border:0;margin:0;padding:0;min-width:0}
.chks{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:10px}
.chks.c3{grid-template-columns:repeat(3,minmax(0,1fr))}
.chk{display:flex;align-items:center;gap:10px;min-height:50px;padding:6px 14px;border:2.5px solid var(--ink);border-radius:var(--r-s);background:var(--white);font-size:15px;font-weight:600;cursor:pointer;line-height:1.25}
.chk input{width:20px;height:20px;margin:0;accent-color:var(--violet);flex:none}
.chk:has(input:checked){background:var(--yellow)}
.form .fine{font-size:14px;line-height:1.5}
.form .fine.co{font-size:13px;color:var(--grey)}
.form .send{display:flex;justify-content:space-between;align-items:center;gap:16px;flex-wrap:wrap}
.form .send .fine{max-width:420px}
.err{color:var(--err);font-size:14px;font-weight:700;margin-top:6px}
.field-err input,.field-err textarea,.field-err select{border-color:var(--err);background:var(--err-soft)}
.hp{position:absolute!important;left:-10000px;width:1px;height:1px;overflow:hidden}
.form-err{background:var(--err-soft);border:2.5px solid var(--err);color:var(--err-dd);border-radius:var(--r-s);padding:10px 14px;font-weight:700}
.form-err[hidden]{display:none}
.cf-turnstile{min-height:65px}

/* contact page */
.contact-grid{display:grid;grid-template-columns:minmax(0,500px) minmax(0,1fr);gap:clamp(36px,5vw,70px);align-items:start}
.jack-card{display:flex;flex-direction:column;gap:18px}
.jack-card .who{display:flex;align-items:center;gap:16px}
.jack-card img{flex:none;width:76px;height:76px;border-radius:50%;border:3px solid var(--ink);object-fit:cover;background:var(--lilac)}
.jack-card .who b{font-size:22px}
.jack-card .who span{font-size:15px;color:var(--grey)}
.jack-card a.line{display:flex;align-items:center;gap:12px;color:var(--ink);font-weight:800;font-size:18px;text-decoration:none;min-height:44px}
.jack-card a.line:hover{color:var(--violet)}
.stepper{display:flex;align-items:center;justify-content:space-between;gap:12px}
.stepper b{font-size:15px}
.dots{display:flex;gap:8px}
.dots span{width:34px;height:34px;border-radius:50%;border:2.5px solid var(--ink);display:flex;align-items:center;justify-content:center;font-weight:800;background:var(--white)}
.dots span.on{background:var(--violet);color:var(--white)}
.fstep{display:flex;flex-direction:column;gap:18px}
.fstep[hidden]{display:none}
.fstep h2{font-size:var(--fs-m)}
.picks{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:12px}
.pick{position:relative;display:flex;flex-direction:column;align-items:flex-start;gap:10px;min-height:118px;padding:16px;border:3px solid var(--ink);border-radius:var(--r-m);background:var(--white);cursor:pointer;transition:background-color .15s ease,box-shadow .15s ease}
.pick input{position:absolute;opacity:0;pointer-events:none}
.pick .d{font-size:17px;line-height:1.2}
.pick .tick{display:none;position:absolute;right:10px;top:10px;width:26px;height:26px;border-radius:50%;background:var(--aub);color:var(--yellow);align-items:center;justify-content:center;font-size:15px;font-weight:800}
.pick:has(input:checked){background:var(--yellow);box-shadow:var(--sh-2) var(--ink)}
.pick:has(input:checked) .tick{display:flex}
.pick:has(input:focus-visible){outline:3px solid var(--violet);outline-offset:3px}
.chips{display:flex;flex-wrap:wrap;gap:8px}
.chip{display:inline-flex;align-items:center;gap:8px;min-height:46px;padding:0 18px;border-radius:var(--r-pill);border:2.5px solid var(--ink);font:700 15px var(--ff);cursor:pointer;background:var(--white);color:var(--ink);transition:background-color .2s ease,transform .15s ease;position:relative}
.chip:hover{transform:translateY(-2px)}
.chip input{position:absolute;opacity:0;pointer-events:none}
.chip:has(input:checked){background:var(--aub);color:var(--white)}
.chip:has(input:focus-visible){outline:3px solid var(--violet);outline-offset:3px}
.fnav{display:flex;justify-content:space-between;align-items:center;gap:12px;flex-wrap:wrap}
.fnav .hw{font-size:24px;color:var(--violet)}
.next-steps{list-style:none;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:28px}
.next-steps li{background:var(--white);color:var(--ink);border-radius:var(--r-l);padding:30px;display:flex;flex-direction:column;gap:10px}
.next-steps li:nth-child(1){box-shadow:var(--sh-3) var(--yellow);rotate:-1deg}
.next-steps li:nth-child(2){box-shadow:var(--sh-3) var(--lilac);rotate:1deg}
.next-steps li:nth-child(3){background:var(--yellow);box-shadow:var(--sh-3) var(--white);rotate:-.6deg}
.next-steps .dh{font-size:72px;color:var(--violet)}
.next-steps li:nth-child(3) .dh{color:var(--ink)}
.next-steps b{font-size:22px}
.next-steps span{font-size:16px;line-height:1.55}
.info3 article{display:flex;flex-direction:column;gap:12px}
.info3 h3{font-size:40px}
.info3 address{font-style:normal;font-size:16px;line-height:1.6}
.info3 p{font-size:15px;line-height:1.55}
.info3 .tl{margin-top:auto;align-self:flex-start;color:var(--ink)}

/* legal */
.legal-hero .wrap{display:grid;grid-template-columns:minmax(0,1fr) 360px;gap:60px;align-items:end}
.legal-hero h1{display:flex;flex-direction:column;gap:18px}
.legal-hero h1 .dh{font-size:var(--fs-d1)}
.short{background:var(--yellow);color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-3) var(--white);padding:24px;display:flex;flex-direction:column;gap:10px}
.short b{font-size:30px}
.short span{font-size:15px;line-height:1.55}
.short .tl{color:var(--ink);align-self:flex-start}
.lg{max-width:1100px;display:flex;flex-direction:column;gap:clamp(36px,4vw,56px)}
.lg section{display:flex;flex-direction:column;gap:16px}
.lg h2{font-family:var(--ff-d);font-weight:800;font-stretch:75%;font-variation-settings:"wdth" 75;text-transform:uppercase;line-height:.95;letter-spacing:-.01em;font-size:var(--fs-m)}
.lg p,.lg li{font-size:17px;line-height:1.65;color:var(--ink-2)}
.lg ul{padding-left:22px;display:flex;flex-direction:column;gap:6px}
.lg .tbl{overflow-x:auto}
.lg table{border-collapse:separate;border-spacing:0;width:100%;background:var(--white);border:3px solid var(--ink);border-radius:var(--r-m);overflow:hidden}
.lg th,.lg td{text-align:left;vertical-align:top;padding:12px 14px;border-bottom:2px dashed var(--ink);line-height:1.5;font-size:16px}
.lg th{background:var(--aub);color:var(--white);font-weight:800}
.lg tr:last-child td{border-bottom:0}
.lg code{font-family:ui-monospace,Menlo,monospace;background:var(--yellow);padding:1px 6px;border-radius:var(--r-xs);font-size:.92em}
.lg .btn{align-self:flex-start}

/* 404 + thanks */
.center-card{max-width:760px;margin:0 auto;text-align:center;display:flex;flex-direction:column;align-items:center;gap:20px}
.center-card .mascot{width:150px;height:auto}


/* ============ service pages ============ */
.svc-top .crumbs{padding-top:22px}
.crumbs a{color:var(--ink)}
.dk .crumbs a{color:var(--lilac)}
.svc-hero{border-bottom:3px solid var(--ink);padding:40px 0 clamp(56px,6.3vw,90px)}
.svc-hero-grid{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:clamp(36px,5vw,70px);align-items:center}
.svc-hero .kw{display:flex;align-items:center;gap:10px;font:800 18px var(--ff)}
.svc-hero h1 .dh{font-size:var(--fs-d1)}
.svc-hero .lead{font-size:var(--fs-lead);max-width:760px}
.hcard{position:relative;width:400px;height:480px;flex:none}
.hc-back{position:absolute;left:0;top:24px;width:340px;height:450px;rotate:-9deg;background:var(--aub);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:inset 0 0 0 10px var(--ink),inset 0 0 0 12.5px var(--yellow)}
.hc-front{position:absolute;right:0;top:0;width:340px;height:450px;rotate:4deg;border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-4) var(--ink);padding:36px;display:flex;flex-direction:column;justify-content:space-between}
.hc-front.ringed{box-shadow:inset 0 0 0 10px var(--white),inset 0 0 0 12.5px var(--ring),var(--sh-4) var(--ink)}
.hc-a{font-size:48px}.hc-n{font-size:32px;text-align:right}.hc-sym{align-self:center}
.sf-grid{display:grid;grid-template-columns:minmax(0,420px) minmax(0,1fr);gap:60px;align-items:center}
.pains{list-style:none;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}
.pains li{background:var(--white);color:var(--ink);border:3px solid var(--ink);border-radius:22px 22px 22px 4px;padding:28px;font-size:var(--fs-lead);font-weight:700;line-height:1.4}
.pains li:nth-child(1){box-shadow:var(--sh-2) var(--yellow)}.pains li:nth-child(2){box-shadow:var(--sh-2) var(--lilac)}.pains li:nth-child(3){box-shadow:var(--sh-2) var(--red)}
.deck{list-style:none;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:28px}
.dk-card{border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:26px 26px 28px;display:flex;flex-direction:column;gap:10px;background:var(--white);transition:transform .25s ease}
.dk-card:hover{transform:translateY(-8px) rotate(-1.5deg)}
.dk-card.yellow{background:var(--yellow)}.dk-card.lilac{background:var(--lilac)}
.dk-top{display:flex;justify-content:space-between;align-items:center}
.pcard-svg{display:block;flex:none;height:auto}
.g-tips .pcard-svg{margin-bottom:4px}
.dk-card .rank{font-size:42px;color:var(--red)}
.dk-card.lilac .rank,.dk-card.yellow .rank{color:var(--red-d)}
.dk-card h3{font-size:22px}
.dk-card p{font-size:16px;line-height:1.55;color:var(--ink-2)}
.who-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,520px);gap:clamp(36px,5vw,70px);align-items:center}
.who-list{list-style:none;padding:0;border-top:2px dashed var(--ink)}
.who-list li{display:flex;gap:12px;align-items:flex-start;padding:14px 0;border-bottom:2px dashed var(--ink);font-size:clamp(16px,1.3vw,18px);line-height:1.5;font-weight:600}
.who-list .jae-icon,.who-list .sym{flex:none;margin-top:1px}
.ex-card{background:var(--aub);color:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--violet);padding:30px;display:flex;flex-direction:column;gap:10px}
.ex-card .big{font-size:var(--fs-num-s);color:var(--yellow);line-height:.9}
.ex-card b{font-size:18px}
.ex-card p{font-size:16px;line-height:1.55;color:var(--mute)}
.ex-card p.note{font-size:12px;color:var(--mute-2)}
.ex-card .tl{color:var(--yellow);align-self:flex-start}
.steps4{list-style:none;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:34px}
.steps4 li{display:flex;flex-direction:column;gap:12px;padding-top:22px;border-top:3px solid var(--ink)}
.steps4 .dh{font-size:64px;color:var(--violet)}
.steps4 b{font-size:22px}
.steps4 span:last-child{font-size:16px;line-height:1.55;color:var(--ink-2)}
.shot-link{display:block;text-decoration:none}
.shot-link .bf{box-shadow:var(--sh-2) var(--ink)}
.proof3{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:28px;align-items:start}
.proof3.a{grid-template-columns:1.1fr 1fr .9fr}
.maj-card{text-decoration:none;color:var(--white)!important;background:var(--aub);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-3) var(--violet);padding:30px;display:flex;flex-direction:column;gap:10px}
.maj-card img{width:170px;height:auto}
.maj-card .big,.card .big{font-size:var(--fs-num-s);color:var(--yellow)}
.card .big.vi{color:var(--violet)}
.maj-card b,.card b:not(.dh){font-size:17px}
.maj-card .small{font-size:13px;line-height:1.5;color:var(--mute-2)}
.maj-card .tl{color:var(--yellow);align-self:flex-start}
.card{display:flex;flex-direction:column;gap:10px}
.report-card ul{list-style:none;padding:0}
.report-card li{display:flex;align-items:center;gap:10px;padding:10px 0;border-bottom:2px dashed var(--ink);font-weight:700;font-size:15px}
.report-card b.dh{font-size:30px}
.client-card{border:3px solid var(--ink);border-radius:var(--r-l);overflow:hidden;background:var(--white);box-shadow:var(--sh-2) var(--ink)}
.cc-body{padding:16px 18px 18px;display:flex;flex-direction:column;gap:8px}
.cc-body b.dh{font-size:28px}
.ltile{background:var(--white);border-bottom:3px solid var(--ink);display:flex;align-items:center;justify-content:center}
.ltile.is-dark{background:var(--aub)}
.ltile img{object-fit:contain}
.logo4{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:18px}
.logo4>div{border:3px solid var(--ink);border-radius:var(--r-m);overflow:hidden;background:var(--white)}
.logo4 p{padding:10px 12px;font-size:13px;font-weight:700}
.logo4 .ltile img{max-width:80%;height:auto}
.quiz-band{background:var(--violet);padding:clamp(56px,6.3vw,90px) 0}
.qb-grid{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:60px;align-items:center}
.qb-kick{font-size:var(--fs-2xs);color:var(--yellow)}
.quiz-band h2{font-size:var(--fs-d4)}
.qb-p{font-size:var(--fs-lead);line-height:1.6;color:var(--lilac-soft);max-width:720px}
.qb-cta{display:flex;flex-direction:column;align-items:center;gap:18px}
.faq-list.dashed{border-top:2.5px dashed var(--ink)}
.faq-list.dashed .fq{border-bottom:2.5px dashed var(--ink)}
.faq-list.dashed .fq-ic{background:var(--yellow)}
.other-card{text-decoration:none;color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:28px;display:flex;flex-direction:column;gap:14px}
.other-card.ringed{box-shadow:inset 0 0 0 10px var(--bgc),inset 0 0 0 12.5px var(--ring),var(--sh-2) var(--ink)}
.other-card b.dh{font-size:34px}
.cta-band{padding:clamp(56px,7vw,100px) 0}
.cb-grid{display:flex;align-items:center;justify-content:space-between;gap:30px 40px;flex-wrap:wrap}
.cb-copy{display:flex;align-items:center;gap:30px;flex:1 1 600px}
.cb-copy .mascot{flex:none;width:120px;height:auto}
.cta-band h2{font-size:var(--fs-d3)}
.cta-band p{font-size:var(--fs-lead)}
.cb-btns{display:flex;flex-direction:column;gap:14px;flex:none}
@media (max-width:1240px){
  .deck,.pains{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pains li:last-child{grid-column:1/-1}
  .proof3,.proof3.a{grid-template-columns:1fr 1fr}
}
@media (max-width:1080px){
  .svc-hero-grid,.sf-grid,.who-grid,.qb-grid{grid-template-columns:minmax(0,1fr)}
  .hcard{width:290px;height:330px;margin:0 auto;transform:scale(.8);transform-origin:top center;margin-bottom:-60px}
  .hcard{transform:none;width:290px;height:330px}
  .hc-back{width:230px;height:300px}.hc-front{width:230px;height:300px;padding:24px}
  .hc-a{font-size:34px}.hc-n{font-size:24px}.hc-sym svg{width:110px;height:110px}
  .steps4{grid-template-columns:repeat(2,minmax(0,1fr))}
  .qb-cta{flex-direction:row;justify-content:flex-start}
}
@media (max-width:760px){
  .svc-hero{padding-top:24px}
  .svc-hero .kw{font-size:15px}
  .svc-hero .row .btn{width:100%}
  .deck,.pains,.proof3,.proof3.a,.steps4{grid-template-columns:1fr}
  .pains li:last-child{grid-column:auto}
  .pains li{padding:18px;box-shadow:var(--sh-2) var(--yellow)}
  .dk-card{padding:20px}
  .dk-card .rank{font-size:34px}
  .ex-card{padding:20px;box-shadow:var(--sh-2) var(--violet)}
  .steps4{gap:0}
  .steps4 li{flex-direction:row;flex-wrap:wrap;gap:4px 14px;padding:16px 0;border-top:2.5px dashed var(--ink)}
  .steps4 .dh{font-size:44px;min-width:30px}
  .steps4 b{font-size:17px;flex:1;align-self:center}
  .steps4 span:last-child{flex-basis:100%;padding-left:44px;font-size:15px}
  .qb-cta .mascot{display:none}
  .qb-cta .btn,.cb-btns,.cb-btns .btn{width:100%}
  .cb-copy .mascot{display:none}
  .other-card{flex-direction:row;align-items:center;padding:20px}
  .other-card b.dh{font-size:26px}
  .other-card svg{width:40px;height:40px}
}


/* ============ health check ============ */
.hc{padding:56px 0 90px;border-bottom:3px solid var(--ink);background-image:radial-gradient(rgba(255,255,255,.06) 1.5px,transparent 1.5px);background-size:26px 26px}
.hc-intro{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,560px);gap:50px;align-items:center;padding:10px 0 20px}
.hc-h1{font-size:var(--fs-d3)}
.hc-deck{display:flex;flex-direction:column;align-items:center;gap:30px}
.hc-cards{display:flex;padding-top:20px}
.hc-rc{width:124px;height:172px;border:3px solid var(--ink);border-radius:var(--r-m);box-shadow:var(--sh-2) var(--yellow);padding:12px;display:flex;flex-direction:column;justify-content:space-between;align-items:center;color:var(--ink);background:var(--white);animation-delay:calc(.1s + var(--i) * .12s)}
.hc-rc:nth-child(1){rotate:-8deg}.hc-rc:nth-child(2){rotate:-4deg;background:var(--lilac)}.hc-rc:nth-child(3){background:var(--yellow)}.hc-rc:nth-child(4){rotate:4deg}.hc-rc:nth-child(5){rotate:8deg;background:var(--lilac)}
.hc-rc .dh:first-child{font-size:18px}.hc-rc .dh:last-child{font-size:20px}
.hc-hi{display:flex;align-items:flex-end;gap:16px}
.hc-hi .mascot{flex:none}
.bub{position:relative;background:var(--white);color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-m);padding:14px 16px;font:700 17px/1.35 var(--ff);max-width:280px}
.bub::after{content:"";position:absolute;left:28px;bottom:-14px;width:18px;height:18px;background:var(--white);border-right:3px solid var(--ink);border-bottom:3px solid var(--ink);transform:rotate(45deg)}
.hc-hi .bub{margin-bottom:80px}
.hc-hi .mascot{width:130px;height:auto}
.hc-play{display:grid;grid-template-columns:minmax(0,1fr) 240px;gap:40px;align-items:stretch;max-width:1180px;margin:0 auto}
.hc-side{display:flex;flex-direction:column;gap:26px;padding-top:6px}
.hc-rounds{list-style:none;padding:0;display:flex;flex-direction:column;gap:8px}
.hc-rounds .rd{align-self:flex-start;opacity:.75}.hc-rounds .rd.now{opacity:1}
.hc-side .lab,.tiercard .lab{font-size:14px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;color:var(--lilac);display:block;margin-bottom:8px}
.hc-score .sc{font-size:96px;color:var(--yellow);line-height:.85}
.hc-score .of{font-weight:700;color:var(--mute-2);margin-left:10px}
.hand{display:flex;flex-wrap:wrap;gap:7px}
.hand i{display:block;width:26px;height:36px;border-radius:var(--r-xs);border:2.5px solid var(--ink);background:var(--grey);transition:background-color .3s ease,transform .3s ease}
.hand i.cur{transform:translateY(-6px);box-shadow:0 0 0 3px var(--yellow)}
.h-strong{background:var(--yellow)!important}.h-ok{background:var(--lilac)!important}.h-gap{background:var(--red)!important}.h-info{background:var(--white)!important}
.hc-hand .key{display:block;margin-top:8px;font-size:13px;color:var(--mute-2)}
.hc-hand .key i{display:inline-block;width:10px;height:10px;margin:0 2px 0 6px;vertical-align:middle}
.hc-rounds ol{list-style:none;padding:0;display:flex;flex-wrap:wrap;gap:8px}
.rd{display:inline-flex;align-items:center;gap:8px;min-height:40px;padding:0 14px 0 6px;border-radius:var(--r-pill);border:2.5px solid rgba(255,255,255,.5);font:700 14px var(--ff)}
.rd b{width:28px;height:28px;border-radius:50%;background:var(--aub);color:var(--white);display:flex;align-items:center;justify-content:center;font-size:13px}
.rd.now{background:var(--yellow);color:var(--ink);border-color:var(--yellow)}
.rd.done{background:var(--lilac);color:var(--ink);border-color:var(--lilac)}
.hc-react{display:flex;flex-direction:column;align-items:flex-start;gap:12px;margin-top:auto}
.hc-mood{flex:none}.hc-mood .mascot{width:96px;height:auto}
.hc-bubble{order:-1;display:flex;flex-direction:column;gap:10px}
.hc-bubble .bub{font-size:15px}
.gains{display:flex;align-items:center;gap:12px;min-height:40px;padding-left:8px;flex-wrap:wrap}
.gain{font-size:30px;color:var(--yellow);rotate:-4deg;display:inline-block}
.tag.streak{background:var(--red);color:var(--white);border-color:var(--white)}
.tag.ink{background:var(--aub);color:var(--white);border-color:var(--ink)}
/* mascot limbs on dark backgrounds */
:is(.dk,.ad-stuck) .mascot>path,:is(.dk,.ad-stuck) .mascot>g>path,:is(.dk,.ad-stuck) .mascot>circle,:is(.dk,.ad-stuck) .mascot>g>circle{stroke:var(--white)}
:is(.dk,.ad-stuck) .mascot>ellipse{fill:var(--white)}
.ad-ws .tl{color:var(--ink)}
.qcard{background:var(--white);color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:inset 0 0 0 10px var(--white),inset 0 0 0 12.5px var(--violet),var(--sh-5) var(--yellow);padding:40px 44px 32px;display:flex;flex-direction:column;gap:22px;min-height:560px}
.deal{animation:dealA .55s cubic-bezier(.2,.8,.25,1.15) both}
.qhead{display:flex;justify-content:space-between;align-items:center;gap:12px;flex-wrap:wrap}
.qn{font-weight:800;font-size:17px}
.qbar{height:16px;border:2.5px solid var(--ink);border-radius:var(--r-pill);background:var(--cream);overflow:hidden}
.qbar i{display:block;height:100%;background:var(--violet);transition:width .4s ease}
.qt{font-size:var(--fs-l);outline:none}
.qh{margin-top:-6px;font-size:17px;line-height:1.5;color:var(--grey)}
.qopts{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:16px}
.qopt{display:flex;align-items:center;gap:14px;width:100%;min-height:62px;padding:12px 18px;border:3px solid var(--ink);border-radius:var(--r-m);background:var(--white);color:var(--ink);font:700 17px/1.3 var(--ff);text-align:left;cursor:pointer;box-shadow:var(--sh-1) var(--ink);transition:transform .15s ease,box-shadow .15s ease,background-color .15s ease}
@media (hover:hover){.qopt:hover{transform:translate(-2px,-2px);box-shadow:var(--sh-2) var(--ink)}}
.qopt[aria-pressed=true]{background:var(--yellow);transform:translate(-2px,-2px);box-shadow:var(--sh-2) var(--ink)}
.qopt .k{flex:none;width:34px;height:34px;border-radius:var(--r-sm);border:2.5px solid var(--ink);display:flex;align-items:center;justify-content:center;font:800 15px var(--ff);background:var(--cream)}
.qopt[aria-pressed=true] .k{background:var(--aub);color:var(--white)}
.qnav{display:flex;justify-content:space-between;align-items:center;gap:12px;margin-top:auto;padding-top:10px}
.qback{display:inline-flex;align-items:center;gap:8px;min-height:48px;padding:0 14px;border:0;background:none;color:var(--ink);font:700 16px var(--ff);cursor:pointer;text-decoration:underline;text-underline-offset:4px}
.qback.light{color:var(--white);padding:0;align-self:flex-start}
.qwait{font-size:15px;font-weight:700;color:var(--grey)}
.ring{--p:0;width:120px;height:120px;border-radius:50%;background:conic-gradient(var(--c,var(--violet)) calc(var(--p)*1%),var(--lilac-soft) 0);display:flex;align-items:center;justify-content:center;border:3px solid var(--ink);flex:none}
.ring>span{width:70%;height:70%;border-radius:50%;background:var(--white);border:3px solid var(--ink);display:flex;align-items:center;justify-content:center}
.ring b.dh{font-size:27px;color:var(--ink)}
.ring.big{width:150px;height:150px;border-color:var(--white)}
.ring.big b.dh{font-size:46px}
.ring>span{flex-direction:column;line-height:1}.ring small{font:700 12px var(--ff);color:var(--grey)}
.ring.na{background:var(--lilac-soft)}.ring.na b.dh{color:var(--grey)}
.area.off{opacity:.8;border-style:dashed}
.res-sub{font-size:15px;color:var(--mute-2);margin-top:6px}
.how-score{font-size:14px;line-height:1.6;color:var(--mute)}
.how-score summary{cursor:pointer;font-weight:700;color:var(--white);display:inline-flex;min-height:36px;align-items:center;text-decoration:underline;text-underline-offset:3px}
.how-score p{margin-top:6px}
.wb-sub{font-size:14px;line-height:1.5;color:var(--grey);margin-top:-6px}
.ads-note{border:2.5px dashed var(--ink);border-radius:var(--r-m);padding:14px 16px;font-size:14px;line-height:1.55;display:flex;flex-direction:column;gap:4px}
.ads-note a{color:var(--violet);font-weight:700}
.hc-res{display:flex;flex-direction:column;gap:30px}
.res-top{display:flex;justify-content:space-between;align-items:flex-end}
.res-top .scrawl{font-size:36px;outline:none}
.res-mood .mascot{width:90px;height:auto}
.res-row1{display:grid;grid-template-columns:520px minmax(0,1fr);gap:30px;align-items:stretch}
.res-row2{display:grid;grid-template-columns:minmax(0,1fr) 460px;gap:30px;align-items:start}
.tiercard{background:var(--aub);color:var(--white);border:3px solid var(--white);border-radius:var(--r-xl);box-shadow:inset 0 0 0 10px var(--ink),inset 0 0 0 12.5px var(--yellow),var(--sh-4) var(--violet);padding:36px 34px;display:flex;flex-direction:column;gap:16px}
.tier{display:flex;align-items:center;gap:18px}
.tier h2{font-size:var(--fs-d5);color:var(--yellow)}
.tiercard p{font-size:18px;line-height:1.55;color:var(--mute)}
.tiercard p.meta{font-size:13px;color:var(--mute-2)}
.areas{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:20px}
.area{background:var(--white);color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:22px;display:flex;align-items:center;gap:14px}
.area b.dh{font-size:30px;display:block}
.area span{font-size:14px;font-weight:700;color:var(--grey)}
.area .ring{width:104px;height:104px}
.winsbox{background:var(--white);color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-3) var(--lilac);padding:28px 30px;display:flex;flex-direction:column;gap:16px}
.winsbox h3{font-size:var(--fs-s)}
.wins{list-style:none;padding:0;display:flex;flex-direction:column;gap:12px}
.wins li{display:flex;gap:14px;align-items:flex-start;background:var(--cream);border:2.5px solid var(--ink);border-radius:var(--r-m);padding:14px 16px}
.wins .n{flex:none;width:40px;height:40px;border-radius:var(--r-sm);background:var(--yellow);border:2.5px solid var(--ink);display:flex;align-items:center;justify-content:center;font-size:24px}
.wins li>span:last-child{display:flex;flex-direction:column;gap:6px}
.wins .t{font-size:16px;line-height:1.5;font-weight:600}
.wins .tl{font-size:14px;align-self:flex-start}
.recs{display:flex;flex-direction:column;gap:10px;padding-top:6px}
.recs b{font-size:15px}
.recgrid{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:12px}
.rec{text-decoration:none;color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-m);box-shadow:var(--sh-2) var(--ink);padding:16px 18px;display:flex;align-items:center;gap:12px;background:var(--white)}
.rec b.dh{font-size:24px}
.rec0{box-shadow:inset 0 0 0 8px var(--white),inset 0 0 0 10.5px var(--violet),var(--sh-2) var(--ink)}.rec1{background:var(--lilac)}.rec2{background:var(--yellow)}.rec3{box-shadow:inset 0 0 0 8px var(--white),inset 0 0 0 10.5px var(--red),var(--sh-2) var(--ink)}
.fullrep{background:var(--yellow);color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-3) var(--white);padding:28px 30px;display:flex;flex-direction:column;gap:14px}
.fullrep b.dh{font-size:42px}
.fullrep p{font-size:16px;line-height:1.5}
.fullrep .btn{align-self:flex-start;box-shadow:var(--sh-1) var(--ink)}
.fullrep .qback{align-self:flex-start;padding:0}
.hc-form{display:grid;grid-template-columns:minmax(0,1fr) 560px;gap:60px;align-items:start}
.hc-form h2{font-size:var(--fs-d3);outline:none}
.hcf{box-shadow:var(--sh-4) var(--yellow);color:var(--ink)}
.hcf .chk{align-items:flex-start;min-height:0;padding:12px 14px;font-weight:500}
.hcf .chk input{margin-top:2px}
.hcf [aria-invalid=true]{border-color:var(--err);background:var(--err-soft)}
.hc-thx{display:flex;flex-direction:column;align-items:center;text-align:center;gap:20px;padding:60px 0}
.hc-thx h2{font-size:var(--fs-d2);outline:none}
.hc-thx .mascot{width:150px;height:auto}
.hc-thx .lead{max-width:620px}
.get-grid{display:grid;grid-template-columns:minmax(0,420px) minmax(0,1fr);gap:60px;align-items:start}
.get3{list-style:none;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:24px}
.get3 li{padding:24px;gap:10px;box-shadow:var(--sh-2) var(--ink)}
.get3 b{font-size:19px}
.get3 span{font-size:15px;line-height:1.55}
@media (max-width:1240px){
  .hc-play{grid-template-columns:280px minmax(0,1fr);gap:32px}
  .res-row1,.res-row2{grid-template-columns:1fr}
  .hc-form{grid-template-columns:1fr 480px;gap:40px}
}
@media (max-width:1080px){
  .hc{padding:32px 0 48px}
  .hc-intro,.hc-form,.get-grid{grid-template-columns:1fr}
  .hc-hi{display:none}
  .hc-cards{justify-content:center}
  .hc-play{display:block}
  .hc-side{display:none}
  .qcard{min-height:0}
  .get3{grid-template-columns:1fr 1fr 1fr}
}
@media (max-width:760px){
  .hc-rc{width:60px;height:84px;padding:6px;border-radius:var(--r-s)}
  .hc-rc svg{width:24px;height:24px}
  .hc-rc .dh:first-child{font-size:13px}.hc-rc .dh:last-child{font-size:11px}
  .hc-intro .btn{width:100%}
  .qhead .tag{font-size:12px}
  .qn{font-size:14px}
  .qt{font-size:clamp(30px,8.6vw,40px)}
  .qcard{padding:22px 18px 18px;border-radius:var(--r-l);box-shadow:inset 0 0 0 8px var(--white),inset 0 0 0 10.5px var(--violet),var(--sh-3) var(--yellow);gap:16px}
  .qopts{grid-template-columns:1fr;gap:12px}
  .qopt{font-size:16px;min-height:56px}
  .hand i{width:17px;height:24px;border-radius:var(--r-xs);border-width:2px}
  .hc-hand .key{display:none}
  .hc-rounds .lab{display:none}
  .rd{min-height:34px;font-size:13px}
  .rd b{width:24px;height:24px}
  .tiercard{padding:26px 22px}
  .ring.big{width:110px;height:110px}
  .ring.big b.dh{font-size:34px}
  .areas{grid-template-columns:1fr 1fr;gap:12px}
  .area{flex-direction:column;align-items:center;text-align:center;padding:16px}
  .area .ring{width:84px;height:84px}
  .area b.dh{font-size:24px}
  .winsbox,.fullrep{padding:22px 18px}
  .recgrid{grid-template-columns:1fr}
  .fullrep .btn{width:100%}
  .res-mood{display:none}
  .get3{grid-template-columns:1fr}
}


/* ============ about ============ */
.about-hero{display:grid;grid-template-columns:minmax(0,1fr) 480px;gap:clamp(40px,5.6vw,80px);align-items:center}
.polaroid-wrap{position:relative;height:560px}
.polaroid{position:absolute;left:30px;top:20px;width:400px;margin:0;padding:18px 18px 70px;background:var(--white);border:3px solid var(--ink);box-shadow:var(--sh-4) var(--ink);rotate:3deg;transition:rotate .3s ease}
.polaroid:hover{rotate:0deg}
.polaroid img{width:100%;height:400px;object-fit:cover;object-position:42% 30%;border:2.5px solid var(--ink);background:var(--lilac)}
.polaroid figcaption{position:absolute;left:24px;bottom:16px;font-size:28px}
.tape{position:absolute;left:160px;top:4px;width:120px;height:34px;background:rgba(255,214,10,.85);rotate:-6deg;border:1.5px solid rgba(17,24,39,.25)}
.cape-note{position:absolute;left:60px;bottom:-34px;font-size:26px;color:var(--red-d);rotate:-3deg}
.nums{padding:44px 0}
.nums .dh{display:block;font-size:var(--fs-num)}
.nums span:last-child{font-size:16px;font-weight:700}
.flip.script{min-height:300px}
.flip.script .face{padding:30px;gap:14px;border-radius:var(--r-l)}
.flip.script .front{background:var(--white);box-shadow:var(--sh-3) var(--yellow)}
.flip.script .back{background:var(--yellow);background-image:none;color:var(--ink);box-shadow:var(--sh-3) var(--white)}
.flip.script .front .hw{font-size:26px;color:var(--red-d)}
.flip.script .back .hw{font-size:26px;color:var(--violet-d)}
.flip.script p.d{font-size:26px;line-height:1.15}
.flip.script .back .flipbtn{background:var(--white)}
.value{padding:30px 26px;gap:14px;min-height:300px;box-shadow:var(--sh-2) var(--ink)}
.v-top{display:flex;justify-content:space-between;align-items:flex-start}
.v-top .dh{font-size:22px}
.value h3{font-size:40px}
.value p{font-size:16px;line-height:1.55;color:var(--grey)}
.v-flip{margin-top:auto;align-self:flex-end;rotate:180deg;opacity:.9}
.feels>div{padding:22px 0;border-top:2.5px dashed var(--ink)}
.feels>div:last-child{border-bottom:2.5px dashed var(--ink)}
.feels h3{font-size:22px;margin-bottom:6px}
.feels p{font-size:17px;line-height:1.6;color:var(--grey)}
.tools{list-style:none;padding:0;display:flex;flex-wrap:wrap;gap:10px}
.tools li{padding:10px 18px;border:2.5px solid var(--ink);border-radius:var(--r-pill);background:var(--white);font-weight:700;font-size:15px}
.pixel-card{border-radius:var(--r-xl);padding:36px;display:flex;gap:24px;align-items:center}
.pix{position:relative;flex:none;width:110px;height:250px}
.pix img{position:absolute;left:50%;bottom:0;height:100%;width:auto;transform:translateX(-50%);opacity:0;animation:pose 6s step-end infinite}
.pix img:nth-child(2){animation-delay:1.5s}.pix img:nth-child(3){animation-delay:3s}.pix img:nth-child(4){animation-delay:4.5s}
@keyframes pose{0%{opacity:1}25%{opacity:0}100%{opacity:0}}
@media (prefers-reduced-motion:reduce){.pix img:first-child{opacity:1}}
.oa article{display:flex;flex-direction:column;gap:12px}
.oa h3{font-size:40px}
.oa p{font-size:16px;line-height:1.55}
.oa .tag{align-self:flex-start}
.oa blockquote{margin:0;padding:12px 14px;background:var(--white);border:2.5px solid var(--ink);border-radius:var(--r-s);font-size:15px;line-height:1.5}
.oa blockquote footer{margin-top:6px;font-size:13px;font-weight:700}
.oa .tl{color:var(--ink);align-self:flex-start}
@media (max-width:1080px){
  .about-hero{grid-template-columns:1fr}
  .polaroid-wrap{height:auto;padding:20px 0 50px;display:flex;justify-content:center}
  .polaroid{position:relative;left:auto;top:auto;width:min(400px,90%)}
  .polaroid img{height:auto;aspect-ratio:9/10}
  .tape{left:50%;margin-left:-60px;top:6px}
  .cape-note{left:auto;right:10%;bottom:0}
}
@media (max-width:760px){
  .nums .grid-4{grid-template-columns:1fr 1fr;gap:18px}
  .flip.script{min-height:230px}
  .flip.script p.d{font-size:22px}
  .value{min-height:0}
  .pixel-card{flex-direction:column;align-items:flex-start;padding:26px}
}


/* ============ case studies ============ */
.case-hero-grid{display:grid;grid-template-columns:minmax(0,1fr) 440px;gap:clamp(36px,4.9vw,70px);align-items:center}
.case-h1{font-size:var(--fs-d2)}
.case-art{position:relative;height:470px}
.ca-shot{position:absolute;left:0;top:60px;width:400px;rotate:-6deg}
.ca-shot .bf{box-shadow:var(--sh-4) var(--ink)}
.ca-b1,.ca-b2{position:absolute;width:300px;height:400px;border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink)}
.ca-b1{left:10px;top:40px;rotate:-8deg;background:var(--lilac)}
.ca-b2{left:70px;top:10px;rotate:-2deg;background:var(--yellow)}
.ca-stat{position:absolute;right:0;bottom:0;width:290px;rotate:4deg;background:var(--aub);color:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:inset 0 0 0 10px var(--ink),inset 0 0 0 12.5px var(--yellow),var(--sh-4) var(--ink);padding:28px 26px;display:flex;flex-direction:column;gap:14px}
.ca-logo{background:var(--white);border-radius:var(--r-s);padding:10px;display:flex;justify-content:center}
.ca-logo.is-dark{background:var(--aub);border:2px solid rgba(255,255,255,.2)}
.ca-stat .dh{font-size:96px;line-height:.85;color:var(--yellow)}
.ca-stat b{font-size:18px}
.stat-card{color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--white);padding:30px 28px;display:flex;flex-direction:column;gap:8px}
.stat-card .dh{font-size:var(--fs-d4);line-height:.85}
.stat-card b{font-size:18px}
.prose-l{font-size:18px;line-height:1.65;color:var(--ink-2);padding-top:20px;gap:18px}
.jsteps{list-style:none;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:26px}
.jsteps.n3{grid-template-columns:repeat(3,minmax(0,1fr))}.jsteps.n5{grid-template-columns:repeat(5,minmax(0,1fr))}
.jstep{border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:26px 24px;display:flex;flex-direction:column;gap:10px;transition:transform .25s ease}
.jstep:hover{transform:translateY(-8px) rotate(-1.5deg)}
.js-top{display:flex;align-items:center;justify-content:space-between;gap:10px}
.js-top .dh{font-size:var(--fs-xs)}
.js-top svg{flex:none;width:34px;height:34px}
.js-val{font-size:64px;color:var(--violet)}
.jstep b{font-size:19px}
.jstep>span:last-child{font-size:15px;line-height:1.55;color:var(--ink-2)}
.conv-grid{display:grid;grid-template-columns:minmax(0,500px) minmax(0,1fr);gap:clamp(40px,5.6vw,80px);align-items:center}
.chart-card{background:var(--cream);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-4) var(--ink);padding:44px 44px 40px}
.bars{display:flex;flex-direction:column;gap:22px}
.brow{display:flex;flex-direction:column;gap:8px}
.bl{display:flex;justify-content:space-between;align-items:baseline;gap:12px}
.bl b{font-size:18px}.bl .dh{font-size:var(--fs-m)}
.track{height:36px;border:3px solid var(--ink);border-radius:var(--r-pill);background:rgba(255,255,255,.4);overflow:hidden}
.track .bar{display:block;height:100%;border-right:3px solid var(--ink)}
.bar{transform-origin:left center;animation:grow 1.4s cubic-bezier(.2,.7,.2,1) .4s both}
@keyframes grow{from{transform:scaleX(0)}to{transform:scaleX(1)}}
.dv{position:relative;height:32px}
.dv .axis{position:absolute;left:50%;top:-4px;bottom:-4px;border-left:2.5px dashed var(--ink)}
.dv .bar{position:absolute;top:0;bottom:0;border:3px solid var(--ink);border-radius:var(--r-pill)}
.dv .bar.pos{left:50%}.dv .bar.neg{right:50%;transform-origin:right center}
.bc-cards{display:flex;flex-direction:column;gap:16px}
.bc-cards>div{border:3px solid var(--ink);border-radius:var(--r-m);padding:24px 26px;display:flex;flex-direction:column;gap:8px}
.bc-cards .dh{font-size:44px}.bc-cards span:last-child{font-size:17px;line-height:1.55}
.did-box{margin-top:10px;padding:24px 26px;border:3px dashed var(--ink);border-radius:var(--r-l);background:var(--white);display:flex;flex-direction:column;gap:10px}
.did-box b{font-size:18px}.did-box p{font-size:16px;line-height:1.6}
.mix-card{padding:34px 36px}
.mix-card table{width:100%;border-collapse:collapse}
.mix-card caption{text-align:left;font-weight:800;padding-bottom:8px;font-size:15px}
.mix-card th{text-align:left;padding:14px 0;border-bottom:2px dashed var(--ink);font-size:17px}
.mix-card th span{font-weight:500;font-size:13px;color:var(--grey)}
.mix-card td{padding:14px 0 14px 12px;border-bottom:2px dashed var(--ink);text-align:right;font-size:40px;white-space:nowrap}
.numbers{padding:20px 22px;border:2.5px dashed rgba(255,255,255,.6);border-radius:var(--r-m);font-size:14px;line-height:1.6;color:var(--mute)}
.quote-card{margin:0;background:var(--cream);color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-4) var(--violet);padding:38px 40px;display:flex;flex-direction:column;gap:16px}
.quote-card blockquote{margin:0;font-size:34px;font-weight:600;line-height:1.15}
.quote-card blockquote:not(:empty)::before{content:"\201C"}.quote-card blockquote:not(:empty)::after{content:"\201D"}
.q-by{font-size:15px;font-weight:700}
.q-by:not(:empty)::before{content:"— "}
.q-note{font-size:12px;font-weight:800;color:var(--red-d);text-transform:uppercase;letter-spacing:.08em}
.more-stories{padding:70px 0}
.more-stories .wrap{display:flex;justify-content:space-between;align-items:center;gap:24px 30px;flex-wrap:wrap}
.more-stories b.dh{font-size:clamp(34px,10vw,44px);flex:0 1 auto;min-width:0}
@media (max-width:1240px){
  .jsteps,.jsteps.n5{grid-template-columns:repeat(2,minmax(0,1fr))}
  .jsteps.n3{grid-template-columns:repeat(3,minmax(0,1fr))}
}
@media (max-width:1080px){
  .case-hero-grid,.conv-grid{grid-template-columns:1fr}
  .case-art{height:auto;display:flex;flex-direction:column;align-items:center;gap:0;padding-bottom:10px}
  .ca-shot,.ca-stat{position:relative;left:auto;right:auto;top:auto;bottom:auto}
  .ca-shot{width:min(400px,90%);rotate:-3deg}
  .ca-stat{width:min(320px,90%);rotate:-1.5deg;margin-top:-30px}
  .ca-b1,.ca-b2{display:none}
  .ca-stat .dh{font-size:76px}
}
@media (max-width:760px){
  .jsteps,.jsteps.n3,.jsteps.n5{grid-template-columns:1fr}
  .stat-card{padding:20px 18px;box-shadow:var(--sh-2) var(--white)}
  .stat-card b{font-size:15px}
  .stat-card .dh.long{font-size:clamp(28px,8.4vw,40px)}
  .case-hero .grid-4,.sec .grid-4:has(.stat-card){grid-template-columns:1fr 1fr}
  .chart-card{padding:22px 18px;box-shadow:var(--sh-2) var(--ink);border-radius:var(--r-l)}
  .track{height:26px}.dv{height:24px}
  .bl b{font-size:15px}
  .mix-card{padding:18px 20px}
  .mix-card th{font-size:15px}.mix-card td{font-size:28px}
  .quote-card{padding:22px 20px}.quote-card blockquote{font-size:24px}
  .more-stories .row .btn{width:100%}
}

/* ============ client stories hub ============ */
.st-hero{padding:clamp(28px,4vw,56px) 0 clamp(26px,3.5vw,50px)}
.st-filters .chip{background:transparent;color:var(--white);border-color:var(--white)}
.st-filters .chip[aria-pressed=true]{background:var(--yellow);color:var(--ink);border-color:var(--yellow)}
.st-list{padding:10px 0 clamp(56px,8.3vw,120px)}
.story{color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--white);overflow:hidden}
.story-top{display:grid;grid-template-columns:minmax(0,1fr) 380px}
.story-main{padding:clamp(24px,3.3vw,48px);display:flex;flex-direction:column;gap:18px}
.story-tag{font-size:15px;font-weight:700}
.story-main h2{font-size:var(--fs-d4)}
.story-intro{font-size:18px;line-height:1.6;max-width:720px}
.story-main .flipbtn{margin-top:0;align-self:center}
.flipbtn .m-c,.flipbtn[aria-expanded=true] .m-o{display:none}
.flipbtn[aria-expanded=true] .m-c{display:inline}
.story-stat{background:var(--aub);color:var(--white);padding:48px 40px;display:flex;flex-direction:column;justify-content:center;gap:10px}
.story-stat .n{font-size:var(--fs-num-l);line-height:.85;color:var(--yellow)}
.story-stat .l{font-size:var(--fs-xs)}
.story-more{border-top:3px solid var(--ink);background:var(--white);padding:clamp(24px,3.3vw,48px);display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:clamp(28px,3.3vw,48px)}
.story-more h3{font-size:var(--fs-xs);margin-bottom:8px}
.story-more p{font-size:17px;line-height:1.65;color:var(--grey)}
.st-table{width:100%;border-collapse:collapse;font-size:16px}
.st-table caption{text-align:left;font-weight:800;padding-bottom:6px}
.st-table th{text-align:left;padding:12px 0;border-bottom:2px dashed var(--ink);font-weight:600}
.st-table td{padding:12px 0 12px 12px;border-bottom:2px dashed var(--ink);text-align:right;font-size:36px;white-space:nowrap}
.story-more .st-note{padding:18px 20px;border:2.5px dashed var(--ink);border-radius:var(--r-m);font-size:15px;line-height:1.55;color:var(--ink)}
.st-quote{margin:0;padding:20px 22px;background:var(--cream);border:2.5px dashed var(--ink);border-radius:var(--r-m);display:flex;flex-direction:column;gap:8px}
.st-quote blockquote{margin:0;font-size:26px;font-weight:600}
.st-quote blockquote::before{content:"\201C"}.st-quote blockquote::after{content:"\201D"}
.st-quote figcaption{font-size:14px;font-weight:700}.st-quote figcaption::before{content:"— "}
.st-how{display:grid;grid-template-columns:minmax(0,520px) minmax(0,1fr);gap:clamp(36px,4.9vw,70px);align-items:start}
.how-cards{list-style:none;padding:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:22px}
.how-cards li{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);padding:26px;display:flex;flex-direction:column;gap:8px}
.how-cards.shadow li{box-shadow:var(--sh-2) var(--ink);transition:transform .25s ease}
.how-cards.shadow li:hover{transform:translateY(-8px) rotate(-1deg)}
.how-cards li.y{background:var(--yellow)}
.how-cards .dh{font-size:50px;color:var(--violet)}
.how-cards b{font-size:18px}
.how-cards li>span:last-child{font-size:15px;line-height:1.55}

/* ============ portfolio ============ */
.pf-hero{padding:clamp(28px,4vw,56px) 0 clamp(50px,6.9vw,100px);overflow:hidden}
.pf-grid{display:grid;grid-template-columns:minmax(0,560px) minmax(0,1fr);gap:50px;align-items:center}
.pf-deck{position:relative;height:440px;container-type:inline-size}
.pf-deck>div{position:absolute;animation:dealA .8s cubic-bezier(.2,.8,.25,1.15) both;transition:transform .4s ease}
.pf-deck .d1{left:0;top:18%;width:62%;rotate:-8deg;animation-delay:.05s}
.pf-deck .d3{right:0;top:22%;width:62%;rotate:7deg;animation-delay:.35s}
.pf-deck .d2{left:50%;margin-left:-35%;top:0;width:70%;z-index:2;animation-delay:.2s}
.pf-deck .d1 .bf,.pf-deck .d3 .bf{box-shadow:var(--sh-4) var(--violet)}
.pf-deck .d2 .bf{box-shadow:var(--sh-5) var(--yellow)}
.pf-deck:hover .d1{transform:rotate(-4deg) translate(-40px,10px)}.pf-deck:hover .d3{transform:rotate(5deg) translate(40px,6px)}.pf-deck:hover .d2{transform:translateY(-16px)}
.pv-head{display:flex;justify-content:space-between;align-items:flex-end;gap:24px 40px;flex-wrap:wrap}
.pv-nav{display:flex;align-items:center;gap:12px;flex:none}
.pv-nav[hidden]{display:none}
.pv-nav .hw{font-size:22px;color:var(--violet);min-width:60px;text-align:center}
.pv-btn{display:inline-flex;align-items:center;gap:8px;min-height:48px;padding:0 18px;border-radius:var(--r-pill);border:2.5px solid var(--ink);background:var(--white);color:var(--ink);font:700 15px var(--ff);cursor:pointer;transition:background-color .2s ease}
.pv-btn:hover{background:var(--aub);color:var(--white)}
#pv .chip[aria-pressed=true]{background:var(--aub);color:var(--white)}
.pv-panels{display:flex;flex-direction:column;gap:50px}
.pview{display:grid;grid-template-columns:minmax(0,1fr) 400px;gap:40px;align-items:start;scroll-margin-top:calc(var(--head-h) + 20px)}
.pview>.bf{box-shadow:var(--sh-5) var(--ink)}
.pview:not([hidden]){animation:pop .4s ease both}
.pv-card{border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-3) var(--ink);overflow:hidden;display:flex;flex-direction:column}
.pv-card .ltile{border-bottom:3px solid var(--ink)}
.pv-sub{margin:0 0 8px;font-size:14px;font-weight:800;text-transform:uppercase;letter-spacing:.06em}
.pv-thumbs{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:34px 30px;margin-top:30px}
.pthumb{display:flex;flex-direction:column;gap:14px;text-decoration:none;color:var(--ink);transition:transform .25s ease}
.pthumb .bf{box-shadow:var(--sh-2) var(--ink);transition:box-shadow .2s ease}
.pthumb:hover{transform:translateY(-6px) rotate(-1deg)}
.pthumb[aria-current=true] .bf{box-shadow:var(--sh-2) var(--violet);outline:4px solid var(--yellow);outline-offset:3px}
.pt-l{display:flex;flex-direction:column;gap:6px;padding:0 4px}
.pt-l .dh{font-size:30px}.pt-l>span{font-size:14px;font-weight:600;color:var(--grey)}

/* ============ industry pages ============ */
.ind-hero{overflow-x:clip}
.ind-hero .hero-grid{padding-top:clamp(24px,2.8vw,40px);padding-bottom:clamp(40px,4.2vw,60px);grid-template-columns:minmax(0,680px) minmax(0,1fr)}
.ind-band{padding:44px 0}
.ib-grid{display:grid;grid-template-columns:300px repeat(3,minmax(0,1fr));gap:24px 40px;align-items:center}
.ib-grid h2{font-size:var(--fs-m)}
.ib-stat .n{display:block;font-size:var(--fs-num);line-height:.9}
.ib-stat b{font-size:16px}
.ib-side{font-size:19px;line-height:1.55;font-weight:600;grid-column:span var(--sp,1)}
.ib-note{margin-top:22px;font-size:14px;line-height:1.5}
.ib-note .tl{margin-left:8px;color:var(--ink)}
.im-grid{gap:clamp(40px,5.6vw,80px);align-items:start}
.im-list{list-style:none;padding:0;display:flex;flex-direction:column;gap:16px}
.im-list li{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);padding:24px;display:flex;gap:18px;align-items:flex-start;font-size:17px;line-height:1.55}
.im-list svg{flex:none}
.ij-steps{list-style:none;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:26px;color:var(--ink)}
.ij-steps li{border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--white);padding:28px 24px;display:flex;flex-direction:column;gap:10px;transition:transform .25s ease}
.ij-steps li:hover{transform:translateY(-8px)}
.ij-steps .st{font-size:20px;color:var(--violet)}
.ij-steps h3{font-size:var(--fs-s)}
.ij-steps p{font-size:15px;line-height:1.55}
.ie-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,620px);gap:clamp(36px,4.9vw,70px);align-items:center}
.ind-enq .form{display:flex;flex-direction:column;gap:18px}
@media (max-width:1240px){
  .ib-grid{grid-template-columns:repeat(3,minmax(0,1fr))}
  .ib-grid h2{grid-column:1/-1}
  .ib-grid.no-stats .ib-side{grid-column:1/-1}
  .ij-steps{grid-template-columns:repeat(2,minmax(0,1fr))}
  .story-top{grid-template-columns:minmax(0,1fr) 300px}
}
@media (max-width:1080px){
  .st-how,.pf-grid,.pview,.ie-grid,.ind-hero .hero-grid{grid-template-columns:1fr}
  .pf-deck{height:auto;aspect-ratio:1.55;max-width:640px;width:100%;margin:0 auto}
  .pv-thumbs{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pview{gap:26px}
  .pv-card{max-width:560px}
}
@media (max-width:760px){
  .story{box-shadow:var(--sh-2) var(--white);border-radius:var(--r-l)}
  .story-top{grid-template-columns:1fr}
  .story-stat{padding:22px 24px;flex-direction:row;align-items:center;gap:16px;border-top:3px solid var(--ink)}
  .story-stat .n{font-size:60px}
  .story-stat .l{font-size:20px}
  .story-main{gap:14px}
  .story-intro{font-size:16px}
  .story-main .row .btn{width:100%}
  .story-main .flipbtn{align-self:flex-start}
  .story-more{grid-template-columns:1fr;padding:22px 20px}
  .story-more p{font-size:16px}
  .st-table td{font-size:28px}
  .st-quote blockquote{font-size:22px}
  .how-cards{grid-template-columns:1fr;gap:14px}
  .how-cards li{padding:20px}
  .how-cards .dh{font-size:40px}
  .pv-nav{width:100%;justify-content:space-between}
  .pview>.bf{box-shadow:var(--sh-2) var(--ink)}
  .pv-card{box-shadow:var(--sh-2) var(--ink)}
  .pv-card .row .btn{width:100%}
  .pv-thumbs{gap:22px 14px;margin-top:14px}
  .pt-l .dh{font-size:22px}.pt-l>span{font-size:12px}
  .pthumb .bf-bar{height:24px;gap:5px;padding:0 8px}.pthumb .bf-bar i{width:7px;height:7px}.pthumb .bf-url{display:none}
  .ib-grid{grid-template-columns:1fr;gap:0}
  .ib-grid h2{margin-bottom:12px}
  .ib-stat{display:flex;gap:14px;align-items:baseline;padding:10px 0;border-bottom:2.5px dashed var(--ink)}
  .ib-stat .n{font-size:56px;min-width:140px}
  .ib-side{font-size:16px;margin-top:12px;grid-column:auto}
  .ib-note{font-size:13px}
  .ib-note .tl{margin:8px 0 0;display:flex;width:max-content;max-width:100%}
  .im-list li{padding:18px;font-size:16px}
  .ij-steps{grid-template-columns:1fr;gap:14px}
  .ij-steps li{rotate:0deg!important;box-shadow:var(--sh-2) var(--white);padding:20px}
  .ind-enq .form .send .btn{width:100%}
}

/* ============ advice hub + guides ============ */
.tag.ink{background:var(--aub);color:var(--white);border-color:var(--ink)}
.ad-hero{padding:clamp(28px,4vw,56px) 0 clamp(50px,6.2vw,90px)}
.ad-grid{display:grid;grid-template-columns:minmax(0,1fr) 420px;gap:60px;align-items:center}
.ad-mascot{display:flex;flex-direction:column;align-items:center;gap:14px}
.bub{background:var(--white);color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-m);padding:14px 16px;font-weight:700;font-size:17px;text-align:center}
.ad-cards{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:30px}
.acard{text-decoration:none;color:var(--ink);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);padding:clamp(22px,2.1vw,30px);display:flex;flex-direction:column;gap:12px;transition:transform .25s ease,box-shadow .25s ease}
.acard:hover{transform:translateY(-8px) rotate(-1deg);box-shadow:var(--sh-4) var(--ink);color:var(--ink)}
.acard.ink{background:var(--aub);color:var(--white);box-shadow:var(--sh-2) var(--violet);justify-content:center}
.acard.ink:hover{color:var(--white)}
.acard b.dh{font-size:var(--fs-s)}
.acard .tl{align-self:flex-start}
.ad-card{min-height:440px}
.ac-top{display:flex;justify-content:space-between;align-items:center;gap:12px}
.ac-k{font-size:13px;font-weight:800;text-transform:uppercase;letter-spacing:.06em}
.ac-meta{font-size:13px;font-weight:700;margin-top:auto}
.ad-card .btn{align-self:flex-start}
.ad-stuck{background:var(--aub);color:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--yellow);padding:34px 40px;display:grid;grid-template-columns:auto 1fr auto;gap:34px;align-items:center;margin-top:16px}
.ad-stuck h2{font-size:var(--fs-m);color:var(--yellow)}
.ad-stuck p:not(.hw){font-size:17px;line-height:1.6;color:var(--mute);max-width:680px}
.ad-stuck .by{box-shadow:var(--sh-1) var(--white)}
.ad-ws{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:60px;align-items:center}
.g-hero{border-bottom:3px solid var(--ink);padding:22px 0 clamp(44px,4.9vw,70px)}
.g-hero-grid{display:grid;grid-template-columns:minmax(0,1fr) 300px;gap:60px;align-items:end;margin-top:14px}
.g-h1{font-size:var(--fs-d3)}
.g-meta{font-size:15px;font-weight:700;display:flex;gap:6px 18px;flex-wrap:wrap}
.g-meta a{color:var(--ink)}
.g-card{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-4) var(--ink);height:380px;padding:26px;display:flex;flex-direction:column;justify-content:space-between;rotate:4deg;animation:dealA .8s cubic-bezier(.2,.8,.25,1.15) both}
.g-rank{font-size:44px;color:var(--red)}
.g-sym{align-self:center;animation:bob 3s ease-in-out infinite}
.g-name{font-size:26px;text-align:right}
.g-grid{display:grid;grid-template-columns:340px minmax(0,1fr);gap:60px;align-items:start}
.g-side{position:sticky;top:calc(var(--head-h) + 24px);display:flex;flex-direction:column;gap:22px}
.g-prog{background:var(--aub);color:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--violet);padding:20px;display:flex;flex-direction:column;gap:10px}
.g-prog[hidden]{display:none}
.gp-top{display:flex;justify-content:space-between;align-items:baseline}
.gp-top b{font-size:14px;text-transform:uppercase;letter-spacing:.08em;color:var(--lilac)}
.gp-top .dh{font-size:30px;color:var(--yellow)}
.gp-bar{height:14px;border:2.5px solid var(--white);border-radius:var(--r-pill);overflow:hidden}
.gp-bar span{display:block;height:100%;width:0;background:var(--yellow);transition:width .4s ease}
.gp-msg{font-size:13px;color:var(--mute)}
.gp-done{font-size:15px;font-weight:800;color:var(--yellow)}
.gp-reset{background:none;border:0;color:var(--lilac);font:700 13px var(--ff);text-decoration:underline;cursor:pointer;padding:4px 0}
.g-toc{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);padding:20px 22px;display:flex;flex-direction:column}
.g-toc>b{font-size:14px;text-transform:uppercase;letter-spacing:.08em}
.g-toc a{display:flex;gap:10px;align-items:baseline;padding:8px 0;color:var(--ink);text-decoration:none;font-weight:600;font-size:15px;border-bottom:2px dashed rgba(17,24,39,.2)}
.g-toc a:last-child{border-bottom:0}
.g-toc a:hover{color:var(--violet)}
.g-toc .dh{font-size:20px;color:var(--violet);min-width:26px}
.g-stuck-mini{text-decoration:none;background:var(--aub);color:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--yellow);padding:18px 20px;display:flex;flex-direction:column;gap:6px;transition:transform .25s ease}
.g-stuck-mini:hover{transform:translateY(-4px);color:var(--white)}
.g-stuck-mini .dh{font-size:28px;color:var(--yellow)}
.g-stuck-mini span:not(.tl){font-size:14px;line-height:1.5;color:var(--mute)}
.g-stuck-mini .tl{color:var(--yellow);align-self:flex-start;font-size:15px}
.g-art{display:flex;flex-direction:column;gap:34px;max-width:860px;min-width:0;overflow-wrap:anywhere}
.g-before{background:var(--white);border:3px dashed var(--ink);border-radius:var(--r-l);padding:28px 30px;display:grid;grid-template-columns:1fr 1fr;gap:30px}
.g-before h2{font-size:40px;margin-bottom:8px}
.g-before ul{list-style:none;padding:0;font-size:16px;line-height:1.5}
.g-before li{display:flex;gap:10px;align-items:flex-start;padding:8px 0}
.g-before li svg{flex:none}
.g-note{align-self:center;background:var(--lilac);border:3px solid var(--ink);border-radius:var(--r-m);padding:20px 22px;font-size:16px;line-height:1.6}
.g-part{display:flex;align-items:center;gap:12px}
.g-part .dh{font-size:var(--fs-s)}
.g-steps{list-style:none;padding:0;display:flex;flex-direction:column;gap:18px}
.gstep{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:26px 28px;display:flex;flex-direction:column;gap:10px;scroll-margin-top:calc(var(--head-h) + 20px);transition:background-color .25s ease,box-shadow .25s ease}
.gstep.is-done{background:var(--yellow);box-shadow:var(--sh-2) var(--violet)}
.gs-top{display:flex;align-items:center;gap:14px}
.gs-n{flex:none;width:52px;height:52px;border-radius:var(--r-s);background:var(--aub);color:var(--yellow);display:flex;align-items:center;justify-content:center;font-size:30px}
.gs-top h3{font-size:var(--fs-lead);line-height:1.25}
.gstep p{font-size:17px;line-height:1.65;color:var(--ink-2)}
.gs-act{gap:18px}
.tick{display:inline-flex;align-items:center;gap:8px;min-height:44px;padding:0 16px;border-radius:var(--r-pill);border:2.5px solid var(--ink);background:var(--white);color:var(--ink);font:700 15px var(--ff);cursor:pointer;transition:background-color .2s ease,transform .15s ease}
.tick:hover{transform:translateY(-2px)}
.tick[hidden]{display:none}
.tick .t-d,.tick[aria-pressed=true] .t-o{display:none}
.tick[aria-pressed=true]{background:var(--aub);color:var(--yellow)}
.tick[aria-pressed=true] .t-d{display:inline}
.tick.ink{background:var(--aub);color:var(--yellow)}
.tick .c-d,.tick.is-copied .c-o{display:none}.tick.is-copied .c-d{display:inline}
.stk{font-size:14px;font-weight:700;color:var(--violet);text-decoration:underline;text-decoration-thickness:2px;text-underline-offset:3px;min-height:44px;display:inline-flex;align-items:center}
.stk:hover{color:var(--ink)}
.pcard{background:var(--white);border:3px solid var(--ink)!important;border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:0 22px}
.pcard summary{padding:18px 0}
.pcard .d{font-size:20px}
.pc-when{font-size:14px;color:var(--grey);line-height:1.45;font-weight:400;font-family:var(--ff)}
.pc-body{display:flex;flex-direction:column;gap:12px;padding-bottom:22px}
.pc-text{background:var(--cream);border:2px dashed var(--ink);border-radius:var(--r-s);padding:16px 18px;font-size:15px;line-height:1.6;overflow-wrap:anywhere}
.pc-text b{color:var(--violet)}
.pc-body .tick{align-self:flex-start}
.g-stuck{background:var(--yellow);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);padding:30px 34px;display:grid;grid-template-columns:auto 1fr;gap:28px;align-items:center}
.g-stuck h2{font-size:var(--fs-m)}
.g-how{background:var(--aub);color:var(--white);border-radius:var(--r-l);padding:30px 32px;display:flex;flex-direction:column;gap:12px}
.g-how h2{font-size:var(--fs-s);color:var(--yellow)}
.g-how p{font-size:17px;line-height:1.65;color:var(--mute)}
.g-h2{font-size:var(--fs-l)}
.g-tips{list-style:none;padding:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:20px}
.g-tips li{border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:24px;display:flex;flex-direction:column;gap:8px;transition:transform .25s ease}
.g-tips li:hover{transform:translateY(-8px) rotate(-1.5deg)}
.g-tips .dh{font-size:40px}
.g-tips b{font-size:19px;line-height:1.25}
.g-tips li>span:last-child{font-size:15px;line-height:1.5;color:var(--ink-2)}
.g-author{display:flex;gap:20px;align-items:center;background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);padding:22px 26px}
.g-author img{flex:none;width:72px;height:72px;border-radius:50%;border:3px solid var(--ink);object-fit:cover}
.g-author div{display:flex;flex-direction:column;gap:4px;font-size:15px;line-height:1.55}
.g-author b{font-size:17px}.g-author a{color:var(--ink)}
.g-src{font-size:14px;line-height:1.8}
.g-src ul{margin:6px 0 0;padding-left:18px}
.g-src a{color:var(--violet);font-weight:700;display:inline-flex;align-items:center;gap:4px}
.g-cta .cb-copy h2{color:var(--white);font-size:var(--fs-d4)}
@media (max-width:1240px){
  .ad-cards{grid-template-columns:repeat(2,minmax(0,1fr))}
  .g-grid{grid-template-columns:280px minmax(0,1fr);gap:40px}
  .g-before{grid-template-columns:1fr}
}
@media (max-width:1080px){
  .ad-grid,.ad-ws,.g-hero-grid{grid-template-columns:1fr}
  .ad-mascot{flex-direction:row;justify-content:flex-start}
  .ad-mascot .mascot{width:100px;height:auto}
  .ad-stuck{grid-template-columns:auto 1fr}
  .ad-stuck>.stack:last-child{grid-column:1/-1;flex-direction:row;flex-wrap:wrap}
  .g-card{display:none}
  .g-grid{grid-template-columns:1fr}
  .g-side{position:static;display:grid;grid-template-columns:1fr 1fr;gap:18px}
  .g-side .g-toc{grid-row:span 2}
  .g-side>.btn{grid-column:1/-1}
  .g-art{max-width:none}
}
@media (max-width:760px){
  .ad-cards{grid-template-columns:1fr;gap:18px}
  .ad-card{min-height:0}
  .acard{box-shadow:var(--sh-2) var(--ink)}
  .ad-stuck{grid-template-columns:1fr;padding:22px 20px;gap:14px;box-shadow:var(--sh-2) var(--yellow)}
  .ad-stuck .mascot{width:64px;height:auto}
  .ad-stuck>.stack:last-child .btn{width:100%}
  .ad-ws .btn{width:100%}
  .g-side{grid-template-columns:1fr}
  .g-side .g-toc{grid-row:auto}
  .g-side .g-stuck-mini{display:none}
  .g-before{padding:20px 18px}
  .g-before h2{font-size:32px}
  .gstep{padding:18px;border-radius:var(--r-m)}
  .gs-n{width:44px;height:44px;font-size:26px}
  .gstep p{font-size:15px}
  .gs-act{gap:12px}
  .g-stuck{grid-template-columns:1fr;padding:22px 20px;box-shadow:var(--sh-2) var(--ink)}
  .g-stuck .mascot{width:70px;height:auto}
  .g-stuck .btn{width:100%}
  .g-how{padding:22px 20px}
  .g-tips{grid-template-columns:1fr 1fr;gap:12px}
  .g-tips li{padding:14px 12px;box-shadow:var(--sh-1) var(--ink);border-radius:var(--r-m)}
  .g-tips .dh{font-size:26px}.g-tips b{font-size:15px}.g-tips li>span:last-child{font-size:13px}
  .pcard{padding:0 16px;box-shadow:var(--sh-1) var(--ink)}
  .pcard .d{font-size:17px}
  .pc-text{padding:12px;font-size:14px}
  .g-author{padding:16px;gap:14px}
  .g-author img{width:56px;height:56px}
}
@media (max-width:420px){
  .g-tips{grid-template-columns:1fr}
}

/* ============ ways we work (lead gen, in-house teams) ============ */
.sol-hero{padding:0 0 clamp(50px,6.2vw,90px);border-bottom:3px solid var(--ink)}
.sol-hero .crumbs{padding-top:22px}
.sol-grid{display:grid;grid-template-columns:minmax(0,1fr) 360px;gap:clamp(36px,5vw,72px);align-items:center;margin-top:22px}
.sol-h1{font-size:var(--fs-d2)}
.sol-h1 .acc{color:var(--acc)}
.sol-proof{display:flex;flex-direction:column;gap:8px;text-decoration:none;color:var(--white);background:var(--aub);border:3px solid var(--ink);border-radius:var(--r-xl);padding:30px 28px;box-shadow:var(--sh-3) var(--acc);transition:transform .2s ease}
.sol-proof:hover{transform:translateY(-4px);color:var(--white)}
.sol-proof .lab{font-size:13px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;color:var(--lilac)}
.sol-proof .n{font-size:var(--fs-num);line-height:.85;color:var(--yellow)}
.sol-proof b{font-size:19px}
.sol-proof .small{color:var(--mute-2);line-height:1.5}
.sol-proof .tl{color:var(--yellow);align-self:flex-start;margin-top:6px}
.sol-pains{display:grid;grid-template-columns:minmax(0,420px) minmax(0,1fr);gap:clamp(30px,5vw,80px);align-items:start}
.sol-pains ul{list-style:none;padding:0;border-top:2.5px dashed var(--ink)}
.sol-pains li{display:flex;gap:18px;align-items:flex-start;padding:22px 0;border-bottom:2.5px dashed var(--ink);font-size:18px;line-height:1.55}
.sol-pains .x{flex:none;width:34px;height:34px;border-radius:50%;background:var(--red);color:var(--white);display:flex;align-items:center;justify-content:center;font-weight:800;font-size:15px}
.sol-do{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:0;border:3px solid var(--ink);border-radius:var(--r-xl);overflow:hidden;background:var(--white)}
.sol-item{display:flex;flex-direction:column;gap:10px;padding:clamp(24px,3vw,40px);text-decoration:none;color:var(--ink);transition:background-color .2s ease}
.sol-item:nth-child(odd){border-right:3px solid var(--ink)}
.sol-item:nth-child(-n+2){border-bottom:3px solid var(--ink)}
.sol-item:hover{background:var(--cream);color:var(--ink)}
.sol-item b.dh{font-size:var(--fs-xs)}
.sol-item>span:not(.tl){font-size:16px;line-height:1.6;color:var(--ink-2)}
.sol-item .tl{align-self:flex-start;margin-top:auto;font-size:15px}
.sol-res{display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:clamp(24px,4vw,60px)}
.sol-res>div{display:flex;flex-direction:column;gap:10px;border-top:3px solid var(--yellow);padding-top:22px}
.sol-res .n{font-size:var(--fs-num-l);line-height:.85;color:var(--yellow)}
.sol-res b{font-size:20px}
.sol-res p{font-size:15px;line-height:1.6;color:var(--mute);max-width:520px}
.sol-res .tl{color:var(--white);align-self:flex-start}
.sol-steps{list-style:none;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:clamp(20px,3vw,44px)}
.sol-steps li{display:flex;flex-direction:column;gap:8px}
.sol-steps .dh{font-size:var(--fs-l);line-height:.9}
.sol-steps b{font-size:19px}
.sol-steps li>span:last-child{font-size:15px;line-height:1.55}
@media (max-width:1080px){
  .sol-grid,.sol-pains{grid-template-columns:1fr}
  .sol-proof{max-width:420px}
  .sol-steps{grid-template-columns:repeat(2,minmax(0,1fr))}
}
@media (max-width:760px){
  .sol-hero .row .btn{width:100%}
  .sol-pains li{font-size:16px;padding:18px 0}
  .sol-do{grid-template-columns:1fr;border-radius:var(--r-l)}
  .sol-item:nth-child(odd){border-right:0}
  .sol-item:not(:last-child){border-bottom:3px solid var(--ink)}
  .sol-res{grid-template-columns:1fr}
  .sol-steps{grid-template-columns:1fr;gap:18px}
  .sol-proof{box-shadow:var(--sh-2) var(--acc)}
}

/* home: goals (plain columns, so the card treatment stays special) */
.goals{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(20px,3vw,44px);padding-top:10px}
.goal{position:relative;display:flex;flex-direction:column;gap:14px;padding:30px clamp(22px,2.2vw,30px) 32px;border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);text-decoration:none;color:var(--ink);transition:transform .3s cubic-bezier(.2,.8,.25,1.2),box-shadow .2s ease,rotate .3s ease}
.goal:nth-child(1){background:var(--white);rotate:-3deg}.goal:nth-child(2){background:var(--yellow);rotate:2deg;translate:0 18px}.goal:nth-child(3){background:var(--lilac);rotate:-1.5deg}
.goal:hover,.goal:focus-visible{rotate:0deg;transform:translateY(-12px);box-shadow:12px 14px 0 var(--violet);color:var(--ink)}
.goal-top{display:flex;justify-content:space-between;align-items:flex-start}
.goal .q{font-size:34px;line-height:1;color:var(--red)}.goal:nth-child(3) .q{color:var(--red-d)}
.goal b.dh{font-size:var(--fs-s)}
.goal .t{font-size:16px;line-height:1.6;color:var(--ink-2)}
.goal .go{margin-top:auto;align-self:flex-start;display:inline-flex;align-items:center;gap:10px;min-height:50px;padding:0 20px;border-radius:var(--r-s);border:2.5px solid var(--ink);background:var(--aub);color:var(--white);font-weight:700;box-shadow:var(--sh-1) rgba(17,24,39,.25);transition:background-color .2s ease}
.goal:hover .go,.goal:focus-visible .go{background:var(--violet)}
.ind-chips{display:flex;flex-direction:column;gap:10px;margin-top:14px;scroll-margin-top:calc(var(--head-h) + 20px)}
.ind-chips b{font-size:15px}
@media (max-width:900px){
  .goals{grid-template-columns:1fr;gap:34px}
  .goal:nth-child(2){translate:0;rotate:1deg}.goal:nth-child(1){rotate:-1.5deg}.goal:nth-child(3){rotate:-1deg}.goal{margin-right:8px}
}

/* ============ free tools ============ */
.jae-icon{flex:none;display:inline-block;vertical-align:middle}
.tool-hero{border-bottom:3px solid var(--ink);padding:0 0 clamp(36px,4.2vw,60px)}
.tool-hero .crumbs{padding-top:22px}
.th-grid{display:grid;grid-template-columns:minmax(0,1fr) 260px;gap:clamp(30px,4vw,60px);align-items:center;margin-top:18px}
.tool-hero .kicker{color:var(--ink)}
.th-h1{font-size:var(--fs-d4)}
.th-chips{list-style:none;padding:0;display:flex;flex-wrap:wrap;gap:8px}
.th-chips li{display:inline-flex;align-items:center;gap:6px;min-height:36px;padding:0 14px;border:2px solid var(--ink);border-radius:var(--r-pill);background:var(--white);font-weight:700;font-size:14px}
.th-card{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-4) var(--ink);height:320px;padding:22px;display:flex;flex-direction:column;justify-content:space-between;align-items:center;rotate:4deg;animation:dealA .8s cubic-bezier(.2,.8,.25,1.15) both}
.th-card>.dh:first-child{align-self:flex-start;font-size:40px;color:var(--red)}
.th-card .th-cn{align-self:flex-end;text-align:right;font-size:22px}
.th-card .jae-icon{animation:bob 3s ease-in-out infinite}
.tool-how{background:var(--white);border-bottom:3px solid var(--ink);padding:clamp(30px,3.6vw,50px) 0}
.tool-how .wrap{display:grid;grid-template-columns:minmax(0,1.6fr) minmax(0,1fr);gap:clamp(24px,4vw,56px);align-items:start}
.how-row h2{font-size:var(--fs-s);margin-bottom:16px}
.how-row ol{list-style:none;padding:0;display:grid;grid-template-columns:repeat(2,minmax(0,1fr));gap:14px 24px}
.how-row li{display:flex;gap:14px;align-items:flex-start;font-size:15px;line-height:1.55}
.how-row li b{display:block;font-size:17px;margin-bottom:2px}
.how-row .n{flex:none;width:40px;height:40px;border-radius:var(--r-sm);background:var(--yellow);border:2.5px solid var(--ink);display:flex;align-items:center;justify-content:center;font-size:24px}
.find-row{background:var(--cream);border:2.5px dashed var(--ink);border-radius:var(--r-l);padding:20px 22px;display:flex;flex-direction:column;gap:4px}
.find-h{display:flex;align-items:center;gap:8px;font-size:17px;margin-bottom:6px}
.find{border-top:2px dashed rgba(17,24,39,.3);scroll-margin-top:calc(var(--head-h) + 24px)}
.find summary{cursor:pointer;font-weight:700;padding:12px 0;list-style:none;display:flex;justify-content:space-between;gap:10px}
.find summary::after{content:"+";font-weight:800;font-size:20px;line-height:1}
.find[open] summary::after{content:"–"}
.find summary::-webkit-details-marker{display:none}
.find p{font-size:15px;line-height:1.6;padding-bottom:12px}
.find a,.find-row a{color:var(--violet);font-weight:700}
.find[open]{animation:pop .3s ease both}
.tool-app{background:var(--cream);padding:clamp(34px,4.2vw,60px) 0 clamp(40px,5vw,70px)}
.tool{display:flex;flex-direction:column;gap:26px}
.tool-bar{display:flex;justify-content:space-between;align-items:center;gap:14px 20px;flex-wrap:wrap}
.tb-l{display:flex;flex-direction:column;gap:4px}
.tb-l .dh,.tool-bar h2{font-size:var(--fs-xs)}
.tb-r{display:flex;flex-wrap:wrap;gap:8px}
.tbtn{display:inline-flex;align-items:center;gap:8px;min-height:44px;padding:0 14px;border:2.5px solid var(--ink);border-radius:var(--r-s);background:var(--white);color:var(--ink);font:700 14px var(--ff);cursor:pointer;text-decoration:none;box-shadow:3px 3px 0 var(--ink);transition:transform .15s ease,box-shadow .15s ease,background-color .15s ease}
.tbtn:hover{transform:translate(-1px,-1px);box-shadow:var(--sh-1) var(--ink);color:var(--ink)}
.tbtn:disabled{opacity:.45;cursor:not-allowed;transform:none}
.tbtn.ghost{background:transparent;box-shadow:none}
.tbtn.sm{min-height:38px;padding:0 12px;font-size:13px;box-shadow:2px 2px 0 var(--ink)}
.tbtn[data-armed]{background:var(--err-soft);border-color:var(--err);color:var(--err-dd)}
.btn.sm{min-height:48px;padding:0 20px;font-size:15px}
.btn:disabled{opacity:.45;cursor:not-allowed;transform:none}
.panel-t{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);padding:clamp(20px,2.4vw,32px);display:flex;flex-direction:column;gap:18px;min-width:0}
.step-h{display:flex;align-items:center;gap:12px;font-size:var(--fs-xs)}
.step-h span{flex:none;width:40px;height:40px;border-radius:50%;background:var(--aub);color:var(--yellow);display:flex;align-items:center;justify-content:center;font-size:22px}
fieldset.cfld,fieldset.hp-sec{border:0;margin:0;padding:0;min-width:0}
.cfld{display:flex;flex-direction:column;gap:6px;min-width:0}
.cfld>label,.cfld>legend{font-weight:700;font-size:15px;margin-bottom:2px;padding:0}
.cfld>legend{float:left;width:100%;margin-bottom:8px}
.cfld>legend+*{clear:both}
.cfld input[type=range]{accent-color:var(--violet);width:100%}
.cfld .opt{font-weight:400;color:var(--grey)}
.cfld input:not([type=radio]):not([type=checkbox]):not([type=range]):not([type=color]):not([type=file]),.cfld textarea,.cfld select,.im-alt,.t-add input{width:100%;min-height:50px;border:2.5px solid var(--ink);border-radius:var(--r-s);padding:10px 14px;font:inherit;font-size:16px;background:var(--white);color:var(--ink)}
.cfld textarea{resize:vertical;line-height:1.5}
.cfld select{appearance:none;background-image:url("data:image/svg+xml,%3Csvg xmlns='http://www.w3.org/2000/svg' width='14' height='14' viewBox='0 0 24 24' fill='none' stroke='%23121212' stroke-width='3' stroke-linecap='round' stroke-linejoin='round'%3E%3Cpath d='M6 9l6 6 6-6'/%3E%3C/svg%3E");background-repeat:no-repeat;background-position:right 16px center;padding-right:44px}
.cfld.req input{background:var(--yellow-soft)}
.cfld input:focus,.cfld textarea:focus,.cfld select:focus{outline:3px solid var(--violet);outline-offset:2px}
.hint{font-size:13px;line-height:1.5;color:var(--grey)}
.hint a{color:var(--violet);font-weight:700}
.cin{position:relative}
.cin.pre input{padding-left:32px!important}.cin.suf input{padding-right:38px!important}
.cin.pre::before,.cin.suf::after{content:attr(data-unit);position:absolute;top:50%;translate:0 -50%;font-weight:800;color:var(--grey);pointer-events:none}
.cin.pre::before{left:14px}.cin.suf::after{right:14px}
.seg{display:flex;flex-wrap:wrap;gap:8px}
.seg label,.swatches label{position:relative;cursor:pointer}
.seg input,.swatches input[type=radio],.gp input{position:absolute;opacity:0;width:1px;height:1px}
.seg span{display:inline-flex;align-items:center;min-height:44px;padding:0 16px;border:2.5px solid var(--ink);border-radius:var(--r-pill);background:var(--white);font-weight:700;font-size:14px;transition:background-color .15s ease}
.seg input:checked+span{background:var(--aub);color:var(--yellow)}
.seg input:focus-visible+span,.swatches input:focus-visible+span,.gp input:focus-visible+span{outline:3px solid var(--violet);outline-offset:2px}
.swatches{display:flex;flex-wrap:wrap;gap:8px}
.swatches span{display:inline-flex;align-items:center;gap:8px;min-height:44px;padding:0 14px;border:2.5px solid var(--ink);border-radius:var(--r-s);font-weight:700;font-size:14px}
.swatches input:checked+span{box-shadow:0 0 0 3px var(--cream),0 0 0 6px var(--ink)}
.swatches .own{background:var(--white)}
.swatches .own input[type=color]{width:30px;height:26px;border:2px solid var(--ink);border-radius:var(--r-xs);padding:0;cursor:pointer}
.tool-privacy{display:flex;align-items:center;gap:10px;font-size:14px;color:var(--grey);margin-top:6px}
.tool-toast{position:fixed;left:50%;bottom:24px;translate:-50% 20px;z-index:200;background:var(--aub);color:var(--white);border:2.5px solid var(--yellow);border-radius:var(--r-s);padding:12px 18px;font-weight:700;font-size:15px;box-shadow:var(--sh-2) var(--violet);opacity:0;pointer-events:none;transition:opacity .2s ease,translate .2s ease;max-width:calc(100vw - 32px)}
.tool-toast.on{opacity:1;translate:-50% 0}
.print-only{display:none}
.muted{color:var(--grey)}
/* calculator */
.calc-grid{display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:22px}
.calc-grid[data-n="1"]{grid-template-columns:minmax(0,1fr)}
.calc-grid[data-n="1"] .calc-card{display:grid;grid-template-columns:minmax(0,1.2fr) minmax(0,1fr);gap:26px}
.calc-grid[data-n="1"] .cc-head{grid-column:1/-1}
.calc-grid[data-n="2"]{grid-template-columns:repeat(2,minmax(0,1fr))}
.calc-card{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);padding:clamp(18px,2.2vw,28px);display:flex;flex-direction:column;gap:18px;min-width:0}
.cc-head{display:flex;justify-content:space-between;align-items:center;gap:10px}
.cc-name{flex:1;min-width:0;border:0;border-bottom:2.5px dashed var(--ink);background:none;font-size:var(--fs-xs);padding:4px 0;color:var(--ink)}
.cc-name:focus{outline:3px solid var(--violet);outline-offset:4px}
.cc-fields{display:flex;flex-direction:column;gap:14px}
.cc-res{background:var(--aub);color:var(--white);border-radius:var(--r-m);padding:22px;display:flex;flex-direction:column;gap:14px;align-self:start;width:100%}
.cr-big{display:flex;flex-direction:column;gap:2px}
.cr-big .lab{font-size:13px;font-weight:800;text-transform:uppercase;letter-spacing:.06em;color:var(--lilac)}
.cr-big .dh{font-size:var(--fs-num-s);color:var(--yellow);line-height:.95}
.cr-list{display:flex;flex-direction:column;border-top:2px dashed rgba(255,255,255,.35)}
.cr-list>div{display:flex;justify-content:space-between;gap:12px;padding:9px 0;border-bottom:2px dashed rgba(255,255,255,.35);font-size:15px}
.cr-list dd{margin:0;font-weight:800;white-space:nowrap}
.cr-say{font-size:15px;line-height:1.55;color:var(--mute)}
.calc-compare{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);padding:22px 24px;display:flex;flex-direction:column;gap:12px}
.calc-compare h2{font-size:32px}
.cc-bars{display:flex;flex-direction:column;gap:12px}
.cb{display:grid;grid-template-columns:160px minmax(0,1fr) 100px;gap:14px;align-items:center;font-weight:700}
.cb-l{overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.cb-t{height:28px;border:2.5px solid var(--ink);border-radius:var(--r-pill);overflow:hidden;background:var(--cream)}
.cb-t i{display:block;height:100%;background:var(--violet);transition:width .4s ease}
.cb b{text-align:right}
/* review kit */
.rk-grid{display:grid;grid-template-columns:minmax(0,440px) minmax(0,1fr);gap:26px;align-items:start}
.lstat{font-size:14px;font-weight:700}
.lstat:empty{display:none}
.lstat.ok{color:var(--ok)}.lstat.warn{color:var(--warn)}.lstat.bad{color:var(--err)}
.lstat a{color:var(--violet)}
.rk-rules{background:var(--cream);border:2.5px dashed var(--ink);border-radius:var(--r-m);padding:16px 18px;font-size:14px;line-height:1.55;display:flex;flex-direction:column;gap:6px}
.rk-rules b{display:flex;align-items:center;gap:8px;font-size:15px}
.rk-rules ul{padding-left:18px}
.rk-rules a{color:var(--violet);font-weight:700}
.rk-out{display:flex;flex-direction:column;gap:16px;min-width:0}
.msg-card{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:18px 20px;display:flex;flex-direction:column;gap:10px}
.mc-h{display:flex;justify-content:space-between;align-items:center;gap:10px;flex-wrap:wrap}
.mc-h b{display:flex;align-items:center;gap:8px;font-size:17px}
.mc-a{display:flex;gap:8px;flex-wrap:wrap}
.msg-sub{font-weight:700;font-size:15px}
.rk-msg{margin:0;white-space:pre-wrap;word-break:break-word;font:15px/1.6 var(--ff);background:var(--cream);border:2px solid rgba(17,24,39,.15);border-radius:var(--r-s);padding:14px 16px;max-height:340px;overflow:auto}
.rk-card-wrap{display:flex;flex-direction:column;gap:18px}
.rk-card-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,420px);gap:30px;align-items:start;background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);padding:clamp(18px,2.4vw,30px)}
.rk-card-opts{display:flex;flex-direction:column;gap:16px;min-width:0}
.rk-preview{position:relative;background:repeating-conic-gradient(var(--paper) 0 25%,var(--white) 0 50%) 0 0/20px 20px;border:2.5px dashed var(--ink);border-radius:var(--r-m);padding:16px;display:flex;align-items:center;justify-content:center;min-height:300px}
.rk-preview canvas{max-width:100%;max-height:560px;height:auto;width:auto;box-shadow:var(--sh-2) rgba(17,24,39,.25);border-radius:var(--r-xs)}
.rk-empty{position:absolute;inset:auto 16px 16px;text-align:center;font-weight:700;background:var(--white);border:2px solid var(--ink);border-radius:var(--r-sm);padding:8px}
.rk-empty[hidden]{display:none}
/* planner */
.goal-picks{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:10px}
.gp span{display:flex;flex-direction:column;align-items:flex-start;gap:10px;min-height:104px;padding:14px;border:2.5px solid var(--ink);border-radius:var(--r-m);background:var(--white);font-weight:800;font-size:15px;line-height:1.25;cursor:pointer;transition:transform .15s ease,background-color .15s ease}
.gp input:checked+span{background:var(--yellow);box-shadow:var(--sh-1) var(--ink);transform:translate(-2px,-2px)}
.gp{position:relative}
.pl-row{display:grid;grid-template-columns:minmax(0,1.4fr) minmax(0,1fr);gap:18px}
.pl-plan{display:flex;flex-direction:column;gap:20px}
.pl-plan[hidden]{display:none}
.pl-prog{display:flex;align-items:center;gap:12px;font-size:15px}
.pl-bar{width:200px;height:14px;border:2.5px solid var(--ink);border-radius:var(--r-pill);overflow:hidden;background:var(--white)}
.pl-bar i{display:block;height:100%;width:0;background:var(--violet);transition:width .4s ease}
.pl-weeks{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:16px;align-items:start}
.week{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:16px;display:flex;flex-direction:column;gap:12px;min-width:0}
.week:nth-child(2){background:var(--lilac-soft)}.week:nth-child(3){background:var(--yellow-soft)}
.wk-h{display:flex;flex-direction:column;gap:2px;border-bottom:2.5px dashed var(--ink);padding-bottom:10px}
.wk-h .dh{font-size:30px}.wk-h span{font-size:13px;font-weight:600;color:var(--grey)}
.tasks{list-style:none;padding:0;display:flex;flex-direction:column;gap:10px}
.task{display:flex;gap:10px;align-items:flex-start;background:var(--white);border:2px solid var(--ink);border-radius:var(--r-s);padding:10px 12px}
.task.done{background:var(--ok-soft)}
.task.done .t-title{text-decoration:line-through;color:var(--grey)}
.t-chk input{width:22px;height:22px;margin-top:4px;accent-color:var(--violet);cursor:pointer}
.t-body{flex:1;min-width:0;display:flex;flex-direction:column;gap:4px}
.t-title{border:0;background:none;font:700 15px/1.35 var(--ff);color:var(--ink);padding:2px 0;width:100%;border-bottom:1.5px dashed transparent;resize:none;overflow:hidden;field-sizing:content;min-height:24px;display:block}
.t-title:hover,.t-title:focus{border-bottom-color:var(--ink);outline:none}
.t-detail{font-size:13px;line-height:1.5;color:var(--ink-2)}
.t-meta{display:flex;flex-wrap:wrap;align-items:center;gap:4px 10px;font-size:12px;font-weight:600;color:var(--grey)}
.t-meta select{border:1.5px solid var(--ink);border-radius:var(--r-sm);font:600 12px var(--ff);padding:3px 4px;background:var(--white);min-height:30px}
.t-link{color:var(--violet);font-weight:800}
.t-carry{background:var(--lilac);color:var(--ink);border-radius:var(--r-pill);padding:1px 8px}
.t-del{border:0;background:none;color:var(--err);font:700 12px var(--ff);cursor:pointer;text-decoration:underline;min-height:30px}
.t-add{display:flex;gap:6px}
.t-add input{min-height:40px;font-size:14px;padding:6px 10px}
/* link builder */
.lk-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:26px;align-items:start}
.lk-out{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:var(--sh-3) var(--ink);padding:clamp(20px,2.4vw,32px);display:flex;flex-direction:column;gap:16px;min-width:0}
.lk-link{background:var(--aub);color:var(--yellow);border-radius:var(--r-s);padding:16px 18px;min-height:64px;font-size:14px;word-break:break-all}
.lk-link code{font:600 14px/1.55 ui-monospace,Consolas,monospace}
.lk-link .muted{color:var(--mute-2)}
.lk-warn{list-style:none;padding:0;display:flex;flex-direction:column;gap:6px}
.lk-warn li{font-size:14px;line-height:1.5;padding:8px 12px;border-radius:var(--r-sm);border:2px solid}
.lk-warn .info{background:var(--lilac-soft);border-color:var(--lilac)}.lk-warn .warn{background:var(--yellow-soft);border-color:var(--warn-line)}.lk-warn .bad{background:var(--err-soft);border-color:var(--err);color:var(--err-dd)}
.lk-qr{display:grid;grid-template-columns:150px minmax(0,1fr);gap:18px;align-items:center;border-top:2.5px dashed var(--ink);border-bottom:2.5px dashed var(--ink);padding:16px 0}
.lk-qrimg{width:150px;height:150px;border:2.5px solid var(--ink);border-radius:var(--r-s);overflow:hidden;background:var(--white);display:flex;align-items:center;justify-content:center;text-align:center;padding:6px}
.lk-qrimg svg{width:100%;height:100%}
details.adv summary{cursor:pointer;font-weight:700;font-size:14px;min-height:36px;display:flex;align-items:center}
details.adv[open]{display:flex;flex-direction:column;gap:10px}
.lk-record{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);padding:clamp(18px,2.4vw,28px);display:flex;flex-direction:column;gap:14px}
.tbl-wrap{overflow-x:auto;max-width:100%;position:relative}
.tool>*{min-width:0}
.lk-record{min-width:0}
.rec-table{width:100%;border-collapse:collapse;font-size:14px;min-width:760px}
.rec-table th{text-align:left;font-size:12px;text-transform:uppercase;letter-spacing:.06em;padding:8px;border-bottom:2.5px solid var(--ink)}
.rec-table td{padding:10px 8px;border-bottom:2px dashed rgba(17,24,39,.25);vertical-align:top}
.rec-table .lnk code{font:12px/1.5 ui-monospace,Consolas,monospace;word-break:break-all;display:block;max-width:360px}
.rec-table .act{white-space:nowrap}.rec-table .act .tbtn{margin:0 4px 4px 0}
/* image optimiser */
.im-grid{display:grid;grid-template-columns:minmax(0,400px) minmax(0,1fr);gap:26px;align-items:start}
.drop{display:flex;flex-direction:column;align-items:center;justify-content:center;gap:8px;text-align:center;min-height:180px;padding:20px;border:3px dashed var(--ink);border-radius:var(--r-m);background:var(--cream);cursor:pointer;transition:background-color .15s ease,transform .15s ease}
.drop:hover,.drop.over{background:var(--yellow);transform:rotate(-1deg)}
.drop:focus-visible{outline:3px solid var(--violet);outline-offset:3px}
.drop b{font-size:17px}
.im-out{display:flex;flex-direction:column;gap:16px;min-width:0}
.im-list{list-style:none;padding:0;display:flex;flex-direction:column;gap:12px}
.im-item{display:grid;grid-template-columns:72px minmax(0,1fr) auto;gap:14px;align-items:center;background:var(--white);border:2.5px solid var(--ink);border-radius:var(--r-m);padding:12px;box-shadow:var(--sh-1) var(--ink)}
.im-thumb{width:72px;height:72px;object-fit:cover;border-radius:var(--r-sm);border:2px solid var(--ink);background:var(--paper)}
.im-info{display:flex;flex-direction:column;gap:6px;min-width:0}
.im-n{overflow:hidden;text-overflow:ellipsis;white-space:nowrap}
.im-alt{min-height:40px!important;font-size:14px!important;padding:6px 10px!important}
.im-act{display:flex;flex-direction:column;gap:6px}
.save{background:var(--ok-light);border-radius:var(--r-pill);padding:1px 8px;font-weight:800}
.bigger{color:var(--warn);font-weight:700}
.err-t{color:var(--err);font-weight:700}
.im-cmp{width:min(1100px,94vw);max-height:92vh;border:3px solid var(--ink);border-radius:var(--r-l);padding:18px;box-shadow:var(--sh-4) var(--ink)}
.im-cmp::backdrop{background:rgba(17,24,39,.6)}
.cmp-head{display:flex;justify-content:space-between;align-items:center;margin-bottom:12px}
.cmp-head .dh{font-size:28px}
.cmp-stage{position:relative;overflow:hidden;border:2.5px solid var(--ink);border-radius:var(--r-s);background:var(--paper);touch-action:none;cursor:ew-resize}
.cmp-stage img{display:block;width:100%;max-height:68vh;object-fit:contain}
.cmp-after{position:absolute;inset:0}
.cmp-after img{height:100%}
.cmp-line{position:absolute;top:0;bottom:0;width:3px;background:var(--yellow);box-shadow:0 0 0 1.5px var(--ink);translate:-50% 0}
.cmp-range{display:block;margin:12px 0}
.cmp-range input{width:100%;accent-color:var(--violet)}
/* homepage worksheet */
.hp-grid{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,1fr);gap:26px;align-items:start}
.hp-form{display:flex;flex-direction:column;gap:18px}
.hp-sec{background:var(--white);border:3px solid var(--ink)!important;border-radius:var(--r-l);padding:clamp(18px,2.2vw,26px)!important;display:flex;flex-direction:column;gap:14px;box-shadow:var(--sh-2) var(--ink)}
.hp-sec>legend{float:left;width:100%;margin-bottom:6px}
.hp-sec>legend+*{clear:both}
.seg.wrap span{min-height:40px}
.hp-out{position:sticky;top:calc(var(--head-h) + 16px);max-height:calc(100vh - var(--head-h) - 32px);overflow:auto;display:flex;flex-direction:column;gap:16px;padding:4px 10px 10px 4px}
.hp-card{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);padding:18px 20px;display:flex;flex-direction:column;gap:10px}
.hp-card.y{background:var(--yellow)}.hp-card.l{background:var(--lilac)}.hp-card.ink{background:var(--aub);color:var(--white)}
.hp-card h3{font-size:28px}
.hp-card.ink a{color:var(--yellow)}
.hp-heads{padding-left:20px;display:flex;flex-direction:column;gap:8px}
.hp-heads li{font-weight:700;font-size:16px}
.hp-heads li span{margin-right:8px}
.hp-outline{padding-left:22px;display:flex;flex-direction:column;gap:10px;font-size:15px;line-height:1.5}
.hp-outline ul{padding-left:18px;margin-top:4px;color:var(--ink-2)}
.hp-check{list-style:none;padding:0;display:flex;flex-direction:column;gap:6px;font-size:15px}
.hp-check li::before{content:"☐ ";font-weight:800}
.hp-prompt{margin:0;white-space:pre-wrap;word-break:break-word;font:14px/1.6 var(--ff);background:var(--ink-2);border-radius:var(--r-s);padding:14px;color:var(--paper);max-height:320px;overflow:auto}
.hp-card.ink .btn{align-self:flex-start}
.cnt{display:inline-block;margin-left:6px;font-size:12px;font-weight:800;padding:1px 8px;border-radius:var(--r-pill);background:var(--ok-light)}
.cnt.near{background:var(--yellow-soft)}.cnt.over{background:var(--err-soft);color:var(--err-dd)}
.hp-card .cfld input,.hp-card .cfld textarea{background:var(--white)!important}
/* tool page extras */
.tool-guide{display:flex;align-items:center;gap:10px;padding:10px 0;border-bottom:2px dashed rgba(17,24,39,.3);color:var(--ink);font-weight:700;text-decoration:none}
.tool-guide:hover{color:var(--violet)}
.tool-mini{display:grid;grid-template-columns:repeat(5,minmax(0,1fr));gap:14px}
.tool-mini a{display:flex;flex-direction:column;gap:10px;padding:18px;background:var(--white);border:2.5px solid var(--ink);border-radius:var(--r-m);color:var(--ink);text-decoration:none;box-shadow:var(--sh-1) var(--ink);transition:transform .2s ease}
.tool-mini a:hover{transform:translateY(-4px) rotate(-1deg);color:var(--ink)}
.tool-mini b{font-size:15px;line-height:1.3}
.tool-mini.six{grid-template-columns:repeat(3,minmax(0,1fr))}
.tool-card .jae-icon{width:44px;height:44px}
.guide-tool{display:grid;grid-template-columns:auto minmax(0,1fr) auto;gap:18px;align-items:center;background:var(--lilac);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:18px 22px;text-decoration:none;color:var(--ink);transition:transform .2s ease}
.guide-tool:hover{transform:translateY(-3px);color:var(--ink)}
.guide-tool .lab{font-size:12px;font-weight:800;text-transform:uppercase;letter-spacing:.08em}
.guide-tool b.dh{font-size:26px;display:block}
.guide-tool span.d{font-size:14px;line-height:1.5}
.tl-tool{color:var(--violet-d);font-weight:800;text-decoration:underline;text-underline-offset:3px}
@media (max-width:1240px){
  .calc-grid,.calc-grid[data-n="2"]{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pl-weeks{grid-template-columns:repeat(2,minmax(0,1fr))}
  .goal-picks{grid-template-columns:repeat(3,minmax(0,1fr))}
  .tool-mini{grid-template-columns:repeat(3,minmax(0,1fr))}
}
@media (max-width:1080px){
  .th-grid,.tool-how .wrap,.rk-grid,.rk-card-grid,.lk-grid,.im-grid,.hp-grid{grid-template-columns:1fr}
  .th-card{display:none}
  .calc-grid[data-n="1"] .calc-card{grid-template-columns:1fr}
  .hp-out{position:static;max-height:none;overflow:visible;padding:0}
}
@media (max-width:760px){
  .how-row ol{grid-template-columns:1fr}
  .calc-grid,.calc-grid[data-n="2"],.pl-weeks{grid-template-columns:1fr}
  .cb{grid-template-columns:90px minmax(0,1fr) 80px;gap:8px;font-size:14px}
  .goal-picks{grid-template-columns:repeat(2,minmax(0,1fr))}
  .gp span{min-height:90px}
  .pl-row{grid-template-columns:1fr}
  .tool-bar .tb-r{width:100%}
  .tool-bar .tb-r .tbtn{flex:1 1 calc(50% - 8px);justify-content:center}
  .lk-qr{grid-template-columns:110px minmax(0,1fr)}.lk-qrimg{width:110px;height:110px}
  .im-item{grid-template-columns:56px minmax(0,1fr)}.im-thumb{width:56px;height:56px}
  .im-act{grid-column:1/-1;flex-direction:row;flex-wrap:wrap}
  .tool-mini{grid-template-columns:repeat(2,minmax(0,1fr))}
  .guide-tool{grid-template-columns:auto minmax(0,1fr)}.guide-tool .tl{grid-column:1/-1}
  .panel-t,.calc-card,.lk-out,.rk-card-grid{box-shadow:var(--sh-2) var(--ink)}
}
@media print{
  body.print-tool *{visibility:hidden!important}
  body.print-tool [data-print-now],body.print-tool [data-print-now] *{visibility:visible!important}
  body.print-tool [data-print-now]{position:absolute;left:0;top:0;width:100%;max-height:none!important;overflow:visible!important}
  body.print-tool [data-print-now] .tool-bar .tb-r,body.print-tool [data-print-now] button,body.print-tool [data-print-now] .t-add,body.print-tool [data-print-now] select{display:none!important}
  body.print-tool .print-only{display:block!important;margin-top:12px;font-size:12px}
  body.print-tool .calc-card,body.print-tool .week,body.print-tool .hp-card{box-shadow:none!important;break-inside:avoid}
  .rk-print[data-print-now]{display:block!important}
  .rk-print img{display:block;margin:0 auto}
  .rk-print[data-size=a6] img{width:105mm;height:148mm}.rk-print[data-size=bc] img{width:85mm;height:55mm}.rk-print[data-size=sq] img{width:120mm;height:120mm}
}

/* motion */
.wig{animation:wig 4s ease-in-out infinite;transform-origin:50% 90%}
@keyframes wig{0%,100%{transform:rotate(0)}50%{transform:rotate(-5deg)}}
.eye{transform-box:fill-box;transform-origin:center;animation:blink 5s infinite}
@keyframes blink{0%,94%,100%{transform:scaleY(1)}96%{transform:scaleY(.1)}}
.wave{transform-box:fill-box;transform-origin:90% 100%;animation:wave 1.6s ease-in-out infinite}
@keyframes wave{0%,100%{rotate:0deg}50%{rotate:14deg}}
@keyframes dealA{from{translate:60px 170px;scale:.7;opacity:0}to{translate:0 0;scale:1;opacity:1}}
@keyframes dealB{from{translate:-60px 170px;scale:.7;opacity:0}to{translate:0 0;scale:1;opacity:1}}
@keyframes bob{0%,100%{translate:0 0}50%{translate:0 -10px}}
@keyframes pop{from{scale:.6;opacity:0}to{scale:1;opacity:1}}
.pop{animation:pop .45s cubic-bezier(.2,.8,.25,1.4) both}

/* ============ responsive ============ */
@media (max-width:1240px){
  .mega-grid.svc{grid-template-columns:repeat(3,minmax(0,1fr))}
  .mega-grid.adv{grid-template-columns:repeat(3,minmax(0,1fr))}
  .mega-grid.adv{grid-template-columns:repeat(2,minmax(0,1fr))}
  .mega-grid.work{grid-template-columns:repeat(2,minmax(0,1fr))}
  .how-steps{grid-template-columns:repeat(3,minmax(0,1fr))}
  .grid-4{grid-template-columns:repeat(2,minmax(0,1fr))}
  .chks{grid-template-columns:repeat(3,minmax(0,1fr))}
}
@media (max-width:1080px){
  :root{--head-h:68px}
  .site-head .wrap{padding:0 12px 0 16px}
  .logo img{width:196px}
  .nav,.head-cta{display:none}
  .burger{display:flex}
  .hero-grid,.grav-grid,.pt-grid,.ind-grid,.enq-grid,.contact-grid,.faq,.sec-head,.legal-hero .wrap{grid-template-columns:1fr}
  .hero-grid{padding-top:32px}
  .hero-grid{gap:26px}
  .fan-area{margin-top:6px}
  .orb{margin:0 auto}
  .proof-grid{grid-template-columns:repeat(3,minmax(0,1fr))}
  .proof-grid h2{grid-column:1/-1}
  .grid-3{grid-template-columns:1fr}
  .scol{padding:0 22px}
  .pfan{height:auto;aspect-ratio:1.6;max-width:720px;width:100%;margin:0 auto}
  .pfan .f1{top:14%}.pfan .f3{top:18%}
  .ind-panel{min-height:0}
  .foot-grid{grid-template-columns:repeat(3,minmax(0,1fr))}
  .foot-about{grid-column:1/-1}
  .next-steps{grid-template-columns:1fr}
  .short{max-width:520px}
  .faq-side .mascot{display:none}
}
@media (max-width:760px){
  body{font-size:16px}
  .hero .kicker{font-size:16px;align-items:flex-start}
  .hero h1 .dh{font-size:clamp(46px,14.5vw,64px)}
  .hero-lead{font-size:17px}
  .hero-ctas .btn{width:100%}
  .hello{align-items:flex-start}
  .hello img{width:64px;height:64px}
  .hello p{font-size:15px}
  .trust{padding:14px 0;gap:12px}
  .trust>p{display:none}
  .marq{margin-left:0}
  .lchip{height:52px;padding:0 16px}
  .lchip img{max-height:32px}
  .mqbtn{margin-right:14px}
  .proof{padding:30px 0 28px}
  .proof-grid{grid-template-columns:1fr;gap:0}
  .proof h2{font-size:30px;margin-bottom:10px}
  .pstat{padding:16px 0;border-bottom:2px dashed var(--ink)}
  .pstat .n{font-size:54px;min-width:146px}
  .proof-links{flex-direction:column;align-items:flex-start;gap:12px}
  .grid-2,.grid-4,.stories-cols{grid-template-columns:minmax(0,1fr)}
  .scol{padding:22px 0;border-left:0;border-bottom:2px dashed rgba(255,255,255,.35)}
  .scol:first-child{padding-top:0}
  .scol:last-child{border-bottom:0}
  .route{box-shadow:var(--sh-2) var(--ink)}
  .route.r1{box-shadow:inset 0 0 0 10px var(--white),inset 0 0 0 13px var(--red),var(--sh-2) var(--ink)}
  .stepbtn{grid-template-columns:52px 1fr;padding:16px 18px}
  .stepbtn .dh{font-size:44px}
  .stepbtn .d{font-size:19px}
  .stepbtn .t{font-size:15px}
  .one-card{padding:24px 20px}
  .one-card>div{flex-direction:column;align-items:flex-start;gap:18px}
  .one-card p{font-size:17px}
  .one-card .btn{width:100%}
  .how-head>div{flex-direction:column;align-items:flex-start;gap:14px}
  .how-head .mascot{width:90px}
  .how-head .btn{width:100%}
  .how-steps{grid-template-columns:1fr}
  .how-steps li{rotate:0deg!important}
  .big-choice{box-shadow:var(--sh-2) var(--ink)}
  .sticker{width:86px;height:86px;font-size:19px;right:-8px}
  .tabcard .dh{font-size:24px}
  .tabcard{padding:12px 16px}
  .tabcard[aria-selected=true]{transform:none}
  .ind-panel{box-shadow:var(--sh-2) var(--ink)}
  .ind-panel .grid-2{gap:20px}
  .fq summary{padding:20px 0}
  .fq-a{padding-right:0}
  .form{box-shadow:var(--sh-2) var(--ink);border-radius:var(--r-l)}
  .fgrid{grid-template-columns:1fr}
  .chks,.chks.c3{grid-template-columns:repeat(2,minmax(0,1fr))}
  .picks{grid-template-columns:repeat(2,minmax(0,1fr))}
  .pick{min-height:100px}
  .pick .d{font-size:15px}
  .form .send .btn,.fnav .btn{flex:1}
  .foot-grid{grid-template-columns:repeat(2,minmax(0,1fr));gap:26px 12px}
  .foot-nav{font-size:15px}
  .ck-btns{grid-template-columns:1fr 1fr}
  .ck-manage{grid-column:1/-1}
  .lg table,.lg tbody,.lg tr,.lg td{display:block;width:100%}
  .lg thead{display:none}
  .lg tr{border-bottom:3px solid var(--ink);padding:6px 0}
  .lg tr:last-child{border-bottom:0}
  .lg td{border-bottom:0;padding:6px 16px}
  .lg td::before{content:attr(data-l);display:block;font-size:12px;font-weight:800;text-transform:uppercase;letter-spacing:.06em;color:var(--violet);margin-bottom:2px}
  .lg td:first-child{padding-top:14px}.lg td:last-child{padding-bottom:14px}
  .lg p,.lg li{font-size:16px}
  .jack-card a.line{font-size:17px}
}
@media (max-width:420px){
  .picks{grid-template-columns:1fr 1fr}
  .chks,.chks.c3{grid-template-columns:1fr}
  .lets{font-size:84px}
}
@media (prefers-reduced-motion:reduce){
  *,*::before,*::after{animation:none!important;transition:none!important;scroll-behavior:auto!important}
  .marq{overflow-x:auto}
}
@media print{
  .site-head,.site-foot,.ck,.mnav{display:none!important}
  body{background:var(--white)}
}
@media (max-width:760px){.tool-mini.six{grid-template-columns:repeat(2,minmax(0,1fr))}}

/* ---------- 404: 52 card pickup ---------- */
.nf{background:var(--aub);color:var(--white);padding:clamp(36px,4.4vw,60px) 0 clamp(50px,6vw,90px);background-image:radial-gradient(rgba(255,255,255,.06) 1.5px,transparent 1.5px);background-size:26px 26px;overflow-x:clip}
.nf-wrap{display:flex;flex-direction:column;gap:clamp(22px,2.6vw,34px)}
.nf-top{display:grid;grid-template-columns:minmax(0,1fr) auto;gap:24px 40px;align-items:end}
.nf-oops{margin:0;font-size:var(--fs-s);color:var(--yellow);transform:rotate(-3deg);transform-origin:left}
.nf-h1{margin:0;font-size:var(--fs-mega)}
.nf-lead{margin:0;font-size:var(--fs-lead);line-height:1.55;color:var(--mute);max-width:760px}.nf-lead b{color:var(--white)}
.nf-act{display:flex;flex-direction:column;align-items:flex-end;gap:14px}
.pickbtn{display:inline-flex;align-items:center;gap:10px;min-height:52px;padding:0 22px;border-radius:var(--r-pill);border:2.5px solid var(--yellow);background:transparent;color:var(--yellow);font:700 16px var(--ff);cursor:pointer;transition:background-color .2s ease,color .2s ease}
.pickbtn:hover{background:var(--yellow);color:var(--ink)}
.pickbtn svg{transition:rotate .5s ease}.pickbtn:hover svg{rotate:180deg}
.pickbtn[hidden]{display:none}
.nf-foot{margin:0;font-size:15px;color:var(--mute-2)}.nf-foot a{color:var(--yellow)}
/* the cards (tidy grid by default, so it works without JavaScript) */
.pk-deck{display:grid;grid-template-columns:repeat(auto-fill,minmax(160px,1fr));gap:20px}
.pk{container-type:inline-size;box-sizing:border-box;display:flex;flex-direction:column;justify-content:space-between;gap:10px;aspect-ratio:200/272;padding:clamp(12px,1.3vw,18px);border:3px solid var(--ink);border-radius:clamp(14px,1.4vw,20px);box-shadow:var(--sh-2) var(--ink);text-decoration:none;color:var(--ink);transition:transform .2s ease,box-shadow .2s ease}
.pk:hover,.pk:focus-visible{transform:translateY(-14px) scale(1.06);rotate:0deg;z-index:30!important;box-shadow:10px 12px 0 var(--violet);color:var(--ink)}
.pk:focus-visible{outline:3px solid var(--yellow);outline-offset:4px}
.pk-top{display:flex;justify-content:space-between;align-items:center}
.pk-r{font-size:20cqw;color:var(--rc,var(--red))}
.pk-rb{align-self:flex-end;rotate:180deg;font-size:15cqw}
.pk-body{display:flex;flex-direction:column;gap:6px}
.pk-body b{font-size:19cqw;overflow-wrap:anywhere;line-height:.92}
.pk-body span{font-size:clamp(12px,8.6cqw,14px);line-height:1.4;font-weight:600}
/* JavaScript on: cards are placed absolutely, dropped onto the floor, then tidied or thrown back */
.pk-deck.on{display:block;position:relative;height:var(--h,600px);transition:height .6s cubic-bezier(.2,.8,.25,1.1)}
.pk-deck.on .pk{position:absolute;left:var(--x);top:var(--y);width:var(--cw);height:calc(var(--cw)*1.36);aspect-ratio:auto;rotate:var(--r);transition:left .6s cubic-bezier(.2,.8,.25,1.1),top .6s cubic-bezier(.2,.8,.25,1.1),rotate .6s ease,transform .2s ease,box-shadow .2s ease}
.pk-deck.on.tidy .pk{rotate:0deg}
.pk-deck.on.tidy .pk:hover,.pk-deck.on.tidy .pk:focus-visible{transform:translateY(-8px) scale(1.03)}
.pk-deck.falling .pk{animation:pkDrop .9s cubic-bezier(.2,.75,.3,1.12) var(--d,0s) both}
@keyframes pkDrop{0%{translate:0 -110vh;rotate:calc(var(--r) - 120deg);opacity:0}15%{opacity:1}100%{translate:0 0;rotate:var(--r);opacity:1}}
@media (max-width:760px){.nf-top{grid-template-columns:1fr}.nf-act{flex-direction:row;align-items:center;justify-content:space-between}.nf-act .mascot,.nf-act>svg{width:70px;height:auto}}
@media (prefers-reduced-motion:reduce){.pk-deck.falling .pk{animation:none}.pk-deck.on,.pk-deck.on .pk,.pk,.pickbtn svg{transition:none}}

/* ---------- Home hero: the 15-second reel ---------- */
.reel-area{display:flex;flex-direction:column;align-items:center;gap:16px}
.reel{position:relative;width:min(100%,500px);aspect-ratio:4/5;border:4px solid var(--white);border-radius:var(--r-xl);box-shadow:var(--sh-5) var(--yellow);overflow:hidden;background:var(--aub);rotate:2deg;container-type:inline-size}
.rl-bars{position:absolute;left:16px;right:16px;top:14px;height:5px;display:flex;gap:6px;z-index:5}
.rl-bars .rb{display:block;flex:1 1 0;height:5px;border-radius:var(--r-xs);background:rgba(255,255,255,.35);overflow:hidden;position:relative}
.rl-bars .rb::before{content:"";position:absolute;inset:0;background:var(--white);transform-origin:left;transform:scaleX(0)}
.rl-bars .rb.done::before{transform:scaleX(1)}
.rl-bars .rb.now::before{animation:rlBar var(--t) linear both}
.reel.light .rl-bars .rb{background:rgba(17,24,39,.22)}.reel.light .rl-bars .rb::before{background:var(--aub)}
@keyframes rlBar{from{transform:scaleX(0)}to{transform:scaleX(1)}}
.rl-sc{position:absolute;inset:0;display:flex;flex-direction:column;align-items:center;justify-content:center;gap:3cqw;padding:9cqw 7cqw;text-align:center;visibility:hidden}
.rl-sc.on{visibility:visible}
.rl-sc [data-a]{opacity:0}
.rl-sc.on [data-a]{animation:var(--an,rlPop) var(--du,.55s) cubic-bezier(.2,.85,.3,1.25) var(--d,0s) both}
.reel.paused *,.reel.paused *::before{animation-play-state:paused!important}
@keyframes rlPop{from{opacity:0;scale:.4;rotate:-8deg}to{opacity:1;scale:1;rotate:0deg}}
@keyframes rlSlam{0%{opacity:0;scale:2.6}60%{opacity:1;scale:.94}100%{opacity:1;scale:1}}
@keyframes rlRise{from{opacity:0;translate:0 60%}to{opacity:1;translate:0 0}}
@keyframes rlLeft{from{opacity:0;translate:-120% 0;rotate:-10deg}to{opacity:1;translate:0 0}}
@keyframes rlFlash{0%{opacity:0;scale:1.5}12%{opacity:1;scale:1}80%{opacity:1;scale:1}100%{opacity:0;scale:.9}}
@keyframes rlDeal{from{opacity:0;translate:var(--fx,0) var(--fy,120%);rotate:30deg}to{opacity:1;translate:0 0}}
.rl-big{font-size:21cqw;line-height:.86}
.rl-mid{font-size:13cqw;line-height:.9}.rl-lab{font-size:9cqw}
.rl-sm{font:700 max(12.5px,4.2cqw)/1.35 var(--ff)}
.rl-scr{font-size:8cqw;line-height:1}
.rl-ctx{font:600 max(12px,3.2cqw)/1.4 var(--ff);opacity:.8}
.rl-y{background:var(--yellow);color:var(--ink)}.rl-v{background:var(--violet);color:var(--white)}.rl-k{background:var(--aub);color:var(--white)}.rl-l{background:var(--lilac);color:var(--ink)}.rl-r{background:var(--red);color:var(--white)}
.rl-dots{position:absolute;inset:0;background-image:radial-gradient(rgba(17,24,39,.12) 2px,transparent 2px);background-size:22px 22px;pointer-events:none}
.rl-mas{width:30cqw;height:auto}
.rl-y .mascot>path,.rl-y .mascot>g>path,.rl-y .mascot>circle,.rl-y .mascot>g>circle{stroke:var(--ink)}.rl-y .mascot>ellipse{fill:var(--ink)}
.rl-logo{width:70cqw;height:auto}
.rl-words{position:relative;width:100%;height:28cqw}
.rl-w{position:absolute;inset:0;display:flex;align-items:center;justify-content:center;gap:4cqw;--an:rlFlash;--du:.62s}
.rl-w svg{width:13cqw;height:13cqw;flex:none}
.rl-cards{position:relative;height:44cqw;width:100%}
.rl-cards>span{position:absolute;left:50%;top:0;width:28cqw;--an:rlDeal;--du:.6s}
.rl-cards svg{width:100%;height:auto}
.rl-cards>span:nth-child(1){margin-left:-38cqw;rotate:-14deg;top:5cqw;--fx:-60%}.rl-cards>span:nth-child(2){margin-left:-14cqw;--fy:140%}.rl-cards>span:nth-child(3){margin-left:10cqw;rotate:14deg;top:5cqw;--fx:60%}
.reel-cap{display:flex;align-items:center;gap:14px;flex-wrap:wrap;justify-content:center}.reel-cap .hw{font-size:24px;color:var(--lilac)}
.rl-ctrl{display:inline-flex;align-items:center;gap:8px;min-height:44px;padding:0 16px;border-radius:var(--r-pill);border:2px solid rgba(255,255,255,.55);background:transparent;color:var(--white);font:700 14px var(--ff);cursor:pointer}
.rl-ctrl:hover{border-color:var(--yellow);color:var(--yellow)}
.rl-ctrl span{display:inline-flex;align-items:center;gap:8px}
.rl-ctrl .rl-pl{display:none}.rl-ctrl[aria-pressed="true"] .rl-p{display:none}.rl-ctrl[aria-pressed="true"] .rl-pl{display:inline-flex}
/* Phones and tablets: heading, then the reel, then the intro copy and Jack */
@media (max-width:1080px){
  .hero-reel .hero-copy{display:contents}
  .hero-reel h1{order:1}
  .hero-reel .hero-offer{order:2}
  .hero-reel .hero-ctas{order:3}
  .hero-reel .reel-area{order:4;margin:8px 0 8px}
  .hero-reel .hello{order:5}
  .hero-reel .hero-lead{display:none}
  .reel{width:min(100%,440px)}
}
@media (max-width:560px){.reel{rotate:1deg;box-shadow:var(--sh-3) var(--yellow);width:calc(100% - 10px)}.reel-cap .hw{font-size:21px}}
@media (prefers-reduced-motion:reduce){.rl-sc [data-a]{opacity:1;animation:none!important}.reel{rotate:0deg}}
.nav-new{display:inline-flex;align-items:center;margin-left:6px;padding:2px 7px 3px;border-radius:var(--r-pill);background:var(--yellow);color:var(--ink);font:800 11px/1 var(--ff);letter-spacing:.04em;text-transform:uppercase;rotate:-6deg}
.goals-diy{margin:0;font-size:17px;text-align:center}
.course-promo{display:grid;grid-template-columns:auto minmax(0,1fr) auto;gap:22px;align-items:center;padding:22px 26px;background:var(--plum);color:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-3) var(--ink);text-decoration:none;transition:transform .2s ease}
.course-promo:hover{transform:translateY(-4px) rotate(-.4deg);color:var(--white)}
.course-promo .lab{font:800 12px var(--ff);letter-spacing:.08em;text-transform:uppercase;color:var(--yellow)}
.course-promo b.dh{font-size:var(--fs-xs)}
.course-promo .d{font-size:16px;line-height:1.5;color:var(--lilac-soft)}
.course-promo .tl{color:var(--yellow);white-space:nowrap}
.cp-cards{display:flex}.cp-cards svg:first-child{rotate:-10deg}.cp-cards svg+svg{rotate:8deg;margin-left:-18px}
@media (max-width:760px){.course-promo{grid-template-columns:1fr;gap:12px}.cp-cards{display:none}}
.rl-ctrl .rl-rp{display:none}.rl-ctrl.replay .rl-p,.rl-ctrl.replay .rl-pl{display:none!important}.rl-ctrl.replay .rl-rp{display:inline-flex}
.rl-row{display:flex;align-items:center;gap:4cqw}
/* hide the hero eyebrow on phones (kept for screen readers and search) */
@media (max-width:760px){.hero h1>.kicker{position:absolute!important;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0);white-space:nowrap}}

/* Weston-super-Mare local pages */
.loc-h1{font-size:var(--fs-d3);overflow-wrap:break-word}
.loc-side{background:var(--aub);color:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);padding:28px 26px;box-shadow:var(--sh-3) var(--acc);display:flex;flex-direction:column;gap:16px}
.loc-side .lab{font-size:13px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;color:var(--lilac)}
.loc-side ul{list-style:none;padding:0;margin:0;display:flex;flex-direction:column;gap:16px}
.loc-side li{display:flex;gap:14px;align-items:flex-start;font-size:15px;line-height:1.5;color:var(--mute)}
.loc-side li .jae-icon{flex:none;color:var(--white)}
.loc-side li b{display:block;color:var(--white);font-size:17px}
.loc-side a{color:var(--yellow)}
.loc-why{display:grid;grid-template-columns:minmax(0,420px) minmax(0,1fr);gap:clamp(30px,5vw,80px);align-items:start}
.loc-why p{font-size:18px;line-height:1.65;max-width:68ch}
.loc-clients{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(auto-fill,minmax(250px,1fr));gap:22px}
.loc-cl{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);overflow:hidden;box-shadow:var(--sh-2) var(--ink);display:flex;flex-direction:column}
.loc-nologo .d{font-size:24px;color:var(--ink)}
.loc-cl-b{display:flex;flex-direction:column;gap:6px;padding:18px 20px 22px;font-size:15px;line-height:1.5;flex:1}
.loc-cl-b b{font-size:18px}
.loc-town{display:inline-flex;align-items:center;gap:6px;font-weight:700;color:var(--violet)}
.loc-cl-b .tl{align-self:flex-start;margin-top:auto;padding-top:6px;color:var(--ink);font-size:14px}
.loc-give{display:grid;grid-template-columns:minmax(0,1fr) minmax(0,420px);gap:clamp(30px,5vw,80px);align-items:center}
.loc-give p{font-size:18px;line-height:1.65;max-width:62ch}
.loc-press{display:flex;flex-direction:column;gap:12px;text-decoration:none;color:var(--ink);background:var(--yellow);border:3px solid var(--ink);border-radius:var(--r-xl);padding:28px 26px;box-shadow:var(--sh-3) var(--ink);transform:rotate(1.5deg);transition:transform .2s ease}
.loc-press:hover{transform:rotate(0) translateY(-4px);color:var(--ink)}
.loc-press .lab{font-size:13px;font-weight:800;letter-spacing:.08em;text-transform:uppercase}
.loc-press .dh{font-size:var(--fs-s);line-height:.95}
.loc-press .tl{align-self:flex-start}
.loc-areas{list-style:none;padding:0;margin:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:0;border:3px solid var(--ink);border-radius:var(--r-xl);overflow:hidden;background:var(--white)}
.loc-areas li{display:flex;gap:12px;align-items:flex-start;padding:22px 24px;font-size:15px;line-height:1.5;border-right:2.5px dashed var(--ink);border-bottom:2.5px dashed var(--ink)}
.loc-areas li:nth-child(3n){border-right:0}
.loc-areas li:nth-last-child(-n+3){border-bottom:0}
.loc-areas li .jae-icon{flex:none;color:var(--red)}
.loc-areas b{display:block;font-size:17px}
@media (max-width:1080px){.loc-why,.loc-give{grid-template-columns:1fr}.loc-areas{grid-template-columns:repeat(2,minmax(0,1fr))}.loc-areas li{border-right:2.5px dashed var(--ink)!important;border-bottom:2.5px dashed var(--ink)!important}.loc-areas li:nth-child(2n){border-right:0!important}.loc-areas li:nth-last-child(-n+2){border-bottom:0!important}}
@media (max-width:760px){.loc-areas{grid-template-columns:1fr}.loc-areas li{border-right:0!important;border-bottom:2.5px dashed var(--ink)!important}.loc-areas li:last-child{border-bottom:0!important}.loc-why p,.loc-give p{font-size:16.5px}}
@media (prefers-reduced-motion:reduce){.loc-press,.loc-press:hover{transform:none}}
@media (max-width:1080px){.loc-side{max-width:460px}}

/* small phones (320–360px): keep everything inside the screen */
@media (max-width:360px){
  .stat-card{padding:16px 12px}
  .stat-card .dh{font-size:36px}
  .hc-rc{width:52px;height:74px;padding:5px}
  .hc-rc svg{width:20px;height:20px}
}

/* decorative motion plays briefly, then settles (brand rule + WCAG 2.2.2: nothing loops past 5 seconds without a control).
   Hovering Cardi starts him up again. The hero reel and logo strip keep looping because they have pause buttons. */
.wig{animation-iteration-count:1}
.wave{animation-iteration-count:3}
.eye{animation-iteration-count:1}
.bobA,.bobB,.bobC,.g-sym,.th-card .jae-icon{animation-iteration-count:1}
.spin,.spin2{animation:none}
.mascot:hover,.mascot:hover .wave,.mascot:hover .eye{animation-iteration-count:infinite}
.pix img{animation-duration:4.8s;animation-iteration-count:1}
.pix img:nth-child(2){animation-delay:1.2s}.pix img:nth-child(3){animation-delay:2.4s}.pix img:nth-child(4){animation-delay:3.6s}
.pix img:first-child{animation-name:poseFirst;animation-fill-mode:forwards}
@keyframes poseFirst{0%{opacity:1}25%{opacity:0}100%{opacity:1}}
.prose-l,.dh{overflow-wrap:break-word}
@media (max-width:420px){.tag{white-space:normal;max-width:100%}}
.pixel-card{flex-wrap:wrap}.pixel-card>.stack{flex:1 1 170px;min-width:0}
/* homepage service cards: a direct link on the front, flip stays optional */
.front-acts{margin-top:auto;display:flex;flex-wrap:wrap;align-items:center;gap:12px 16px}
.front-acts .flipbtn{margin-top:0}
.front-acts .tl{font-size:15px;color:inherit}
/* enquiry form: context note and skip links */
.ctx-note{display:flex;gap:10px;align-items:flex-start;background:var(--lilac-soft);border:2.5px solid var(--ink);border-radius:var(--r-m);padding:12px 14px;font-size:15px;line-height:1.5;margin:0 0 18px}
.ctx-note .jae-icon{flex:none;color:var(--ok);margin-top:1px}
.ctx-note .muted{color:var(--grey)}
.linkbtn{background:none;border:0;padding:10px 6px;min-height:44px;font:700 15px var(--ff);color:var(--ink);text-decoration:underline;text-underline-offset:3px;cursor:pointer;margin-left:auto}
.linkbtn:hover{color:var(--violet)}
.fnav .linkbtn+.btn{margin-left:0}

/* ===== header v2: hub links + separate dropdown buttons, compact text menus ===== */
.nav{gap:clamp(10px,1.6vw,28px)}
.dd{align-items:stretch}
.dd>.top{padding-right:2px}
.dd-btn{display:flex;align-items:center;justify-content:center;width:30px;height:100%;background:none;border:0;border-bottom:4px solid transparent;padding-top:4px;color:var(--white);cursor:pointer}
.dd-btn:hover,.dd.open .dd-btn{color:var(--yellow)}
.dd:hover .dd-btn,.dd.open .dd-btn{border-bottom-color:var(--yellow)}
.mgrid{display:grid;gap:clamp(20px,2.4vw,36px);align-items:start}
.m-svc{grid-template-columns:minmax(0,1fr) 300px}
.m-who{grid-template-columns:minmax(0,.9fr) minmax(0,1.2fr) 280px}
.m-work{grid-template-columns:minmax(0,1fr) 320px}
.m-res{grid-template-columns:minmax(0,1.6fr) minmax(0,1fr)}
.mh{font:800 13px/1 var(--ff);letter-spacing:.1em;text-transform:uppercase;color:var(--grey);margin:0 0 12px}
.mlist{display:grid;gap:6px}
.mlist.two{grid-template-columns:repeat(2,minmax(0,1fr));gap:8px 18px}
.ml{display:flex;gap:14px;align-items:flex-start;padding:12px 14px;border-radius:var(--r-m);text-decoration:none;color:var(--ink);border:2.5px solid transparent;transition:background-color .15s ease,border-color .15s ease}
.ml:hover,.ml:focus-visible{background:var(--white);border-color:var(--ink)}
.ml-i{flex:none;display:flex;width:44px;height:44px;border-radius:var(--r-s);align-items:center;justify-content:center;background:var(--white);border:2.5px solid var(--ink)}
.ml.sm{align-items:center;padding:8px 12px}
.ml.sm .ml-i{width:36px;height:36px}
.ml b{display:block;font-size:17px;line-height:1.25}
.ml>span:last-child>span{display:block;font-size:14px;line-height:1.45;color:var(--ink-2);margin-top:3px}
.maside{background:var(--aub);color:var(--white);border-radius:var(--r-l);padding:22px;display:flex;flex-direction:column;gap:10px;box-shadow:var(--sh-2) var(--violet);text-decoration:none}
.maside b{font-size:19px}
.maside span{font-size:14px;line-height:1.5;color:var(--mute)}
.maside .hw{font-size:22px;color:var(--yellow);margin:0}
.maside .btn{align-self:flex-start;margin-top:4px}
.maside .tl{color:var(--yellow);align-self:flex-start;font-size:14px}
.maside.stat b.dh{font-size:56px;line-height:.9;color:var(--yellow)}
.maside.stat:hover{color:var(--white)}
.mguides{list-style:none;margin:0 0 14px;padding:0;border-top:2px dashed rgba(17,24,39,.25)}
.mguides a{display:flex;justify-content:space-between;gap:12px;padding:11px 2px;border-bottom:2px dashed rgba(17,24,39,.25);color:var(--ink);text-decoration:none;font-weight:700;font-size:15px}
.mguides a:hover{color:var(--violet)}
.mguides .mins{flex:none;font-size:12px;color:var(--grey)}
.m-res .tl{font-size:14px;color:var(--ink)}
.nav .top.solo{padding-left:4px}
@media (max-width:1240px){.dd-btn{width:24px}.ml b{font-size:16px}}

/* ===== mobile menu v2: Talk to Jack first, accordion sections ===== */
.mnav-talk{display:flex;flex-direction:column;gap:10px;padding:18px 0 20px;border-bottom:2px dashed rgba(255,255,255,.35)}
.mnav-talk .btn{width:100%;min-height:56px;font-size:18px}
.mnav-tel{display:inline-flex;align-items:center;justify-content:center;gap:8px;color:var(--yellow);font-weight:700;font-size:16px;min-height:44px}
.macc{list-style:none;margin:0;padding:0}
.macc-sec{border-bottom:2px dashed rgba(255,255,255,.35)}
.macc-btn{width:100%;display:flex;align-items:center;justify-content:space-between;gap:16px;min-height:72px;padding:6px 0;background:none;border:0;color:var(--white);text-decoration:none;cursor:pointer;text-align:left}
.macc-btn .dh{font-size:34px}
.macc-btn.on .dh{color:var(--yellow)}
.macc-ico{flex:none;display:flex;align-items:center;justify-content:center;width:44px;height:44px;border-radius:50%;background:var(--yellow);color:var(--ink);border:2.5px solid var(--yellow);transition:rotate .25s ease,background-color .2s ease}
.macc-btn[aria-expanded=true] .macc-ico{rotate:45deg;background:var(--aub);color:var(--yellow)}
.macc-btn.go .macc-ico{background:none;color:var(--yellow)}
.macc-panel{display:flex;flex-direction:column;padding:0 0 18px 4px}
.macc-panel[hidden]{display:none}
.macc-hub{display:flex;align-items:center;justify-content:space-between;min-height:48px;padding:0 4px;color:var(--yellow);font-weight:800;font-size:17px;text-decoration:none;border-bottom:1px solid rgba(255,255,255,.18)}
.macc-link{display:flex;align-items:center;gap:14px;min-height:48px;padding:0 4px 0 12px;color:var(--white);text-decoration:none;font-size:17px;font-weight:600;border-left:3px solid rgba(255,255,255,.18)}
.macc-link .jae-icon{flex:none;color:var(--lilac)}
.macc-link:hover,.macc-link:focus-visible{border-left-color:var(--yellow);color:var(--yellow)}
.mnav-call{font-family:var(--ff);font-size:16px}
@media (prefers-reduced-motion:reduce){.macc-ico{transition:none}}

/* ===== hub pages ===== */
.hub-hero .sol-h1{font-size:var(--fs-d2)}
.hub-cards{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:24px}
.hub-cards.five{grid-template-columns:repeat(3,minmax(0,1fr))}
.hub-card{position:relative;display:flex;flex-direction:column;gap:12px;padding:26px 24px;border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);background:var(--white);transition:transform .2s ease}
.hub-card.lilac{background:var(--lilac)}.hub-card.yellow{background:var(--yellow)}
.hub-card:hover{transform:translateY(-4px) rotate(-.6deg)}
.hub-card:focus-within{outline:3px solid var(--violet);outline-offset:3px}
.hub-i{display:flex;width:60px;height:60px;align-items:center;justify-content:center;background:var(--white);border:2.5px solid var(--ink);border-radius:var(--r-m)}
.hub-card h3{font-size:var(--fs-xs);line-height:1}
.hub-card h3 a{color:var(--ink);text-decoration:none}
.hub-card h3 a::after{content:"";position:absolute;inset:0;border-radius:inherit}
.hub-card h3 a:focus-visible{outline:none}
.hub-card p{font-size:16px;line-height:1.55}
.hub-card ul{margin:0;padding-left:18px;display:flex;flex-direction:column;gap:5px;font-size:15px;line-height:1.5}
.hub-card .hub-first{font-size:14px;color:var(--ink-2)}
.hub-card .tl{margin-top:auto;align-self:flex-start;font-size:15px;color:var(--ink)}
.hub-goals{display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:20px}
.hub-goals.three{grid-template-columns:repeat(3,minmax(0,1fr))}
.hub-goal{display:flex;flex-direction:column;gap:10px;padding:22px;border:3px solid var(--ink);border-radius:var(--r-l);background:var(--white);color:var(--ink);text-decoration:none;box-shadow:var(--sh-1) var(--ink)}
.hub-goal:hover{background:var(--yellow);color:var(--ink)}
.hub-goal b{font-size:20px}
.hub-goal span:not(.tl){font-size:15px;line-height:1.55;color:var(--ink-2)}
.hub-goal .tl{margin-top:auto;align-self:flex-start;font-size:14px}
.hub-unsure{display:flex;justify-content:space-between;align-items:center;gap:28px;flex-wrap:wrap}
.hub-unsure .hw{font-size:26px;color:var(--yellow)}
@media (max-width:1080px){.hub-cards,.hub-cards.five,.hub-goals{grid-template-columns:repeat(2,minmax(0,1fr))}.hub-goals.three{grid-template-columns:1fr}}
@media (max-width:640px){.hub-cards,.hub-cards.five,.hub-goals{grid-template-columns:minmax(0,1fr)}}
@media (prefers-reduced-motion:reduce){.hub-card:hover{transform:none}}
/* footer: four link groups plus the about column */
.foot-grid{grid-template-columns:1.4fr repeat(4,minmax(0,1fr))}
.foot-nav a.d{color:var(--white);text-decoration:none;font-weight:800}
.foot-nav a.d:hover{color:var(--yellow)}
@media (max-width:1240px){.foot-grid{grid-template-columns:repeat(3,minmax(0,1fr))}.foot-about{grid-column:1/-1}}
@media (max-width:760px){.foot-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}

/* free resources chooser */
.res-cards{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:18px}
.res-card{position:relative;display:flex;flex-direction:column;gap:8px;padding:20px;border:3px solid var(--ink);border-radius:var(--r-l);background:var(--white);box-shadow:var(--sh-1) var(--ink);transition:transform .2s ease}
.res-card.yellow{background:var(--yellow)}.res-card.lilac{background:var(--lilac)}
.res-card.feat{box-shadow:var(--sh-2) var(--violet)}
.res-card:hover{transform:translateY(-3px)}
.res-card:focus-within{outline:3px solid var(--violet);outline-offset:3px}
.res-card b{font-size:20px}
.res-card b a{color:var(--ink);text-decoration:none}
.res-card b a::after{content:"";position:absolute;inset:0}
.res-card b a:focus-visible{outline:none}
.res-card span:not(.nav-new){font-size:15px;line-height:1.5;color:var(--ink-2)}
@media (max-width:1080px){.res-cards{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:560px){.res-cards{grid-template-columns:minmax(0,1fr)}}
@media (prefers-reduced-motion:reduce){.res-card:hover{transform:none}}
.macc-sub{display:block;padding:14px 4px 4px;font:800 12px/1 var(--ff);letter-spacing:.1em;text-transform:uppercase;color:var(--mute-2)}
/* phones and tablets: a one-line offer and the buttons come before the reel */
.hero-offer{display:none}
@media (max-width:1080px){.hero-reel .hero-offer{display:block;font-size:18px;line-height:1.5;color:var(--mute);margin:0}}
@media (max-width:760px){.hero-reel .reel{aspect-ratio:1/1}}
/* service pages: jump links under the hero */
.jump{position:sticky;top:var(--head-h);z-index:40;background:var(--white);border-bottom:3px solid var(--ink)}
.jump .wrap{display:flex;align-items:center;gap:12px;min-height:54px;white-space:nowrap}
.jump-links{display:flex;align-items:center;gap:6px 22px;flex:1;min-width:0;overflow-x:auto;scrollbar-width:none;-webkit-mask-image:linear-gradient(90deg,#000 calc(100% - 36px),transparent);mask-image:linear-gradient(90deg,#000 calc(100% - 36px),transparent)}
.jump-links::-webkit-scrollbar{display:none}
.jump a{color:var(--ink);font-weight:700;font-size:15px;text-decoration:none;padding:14px 0;border-bottom:3px solid transparent}
.jump a:hover{border-bottom-color:var(--violet)}
.jump-l{font-size:13px;font-weight:800;letter-spacing:.08em;text-transform:uppercase;color:var(--grey)}
.jump .jump-cta{flex:none;margin-left:auto;background:var(--yellow);border:2.5px solid var(--ink);border-radius:var(--r-pill);padding:6px 16px}
html{scroll-padding-top:calc(var(--head-h) + 70px)}
@media (max-width:760px){.jump-l{display:none}.jump-links{gap:18px}}
.win-links{display:flex;flex-wrap:wrap;gap:8px 18px;margin-top:6px}
.svc-hero{overflow-x:clip}
.svc-hero .row .tl{color:var(--ink)}

/* ===== Playing-card menus (v3): cards deal in on desktop, mobile sections open like a deck ===== */
.mdeck{display:grid;gap:clamp(14px,1.6vw,22px);align-items:stretch}
.mdeck.d-svc{grid-template-columns:repeat(4,minmax(0,1fr)) minmax(0,1.15fr)}
.mdeck.d-who{grid-template-columns:minmax(0,1fr) minmax(0,2.1fr) minmax(0,.95fr);align-items:start}
.mdeck.d-work{grid-template-columns:repeat(2,minmax(0,1fr)) minmax(0,.95fr);max-width:1080px}
.mdeck.d-res{grid-template-columns:repeat(4,minmax(0,1fr)) minmax(0,1.25fr)}
.mfan{display:grid;gap:10px}
.mfan.goals{grid-template-columns:repeat(3,minmax(0,1fr));gap:clamp(12px,1.4vw,18px)}
.ncard{position:relative;display:flex;flex-direction:column;gap:10px;min-width:0;padding:22px 20px 20px;background:var(--white);color:var(--ink);text-decoration:none;border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);transition:transform .2s ease,box-shadow .2s ease}
.ncard .jae-icon{flex:none}
.ncard b.dh{font-size:clamp(20px,1.8vw,26px);line-height:.95}
.ncard>span{font-size:14px;line-height:1.45;color:var(--ink-2)}
.ncard .tl{margin-top:auto;align-self:flex-start;font-size:14px;color:var(--ink)}
.ncard:hover,.ncard:focus-visible{transform:translateY(-6px) rotate(-1.2deg);box-shadow:var(--sh-4) var(--ink);color:var(--ink)}
.ncard:nth-child(even):hover,.ncard:nth-child(even):focus-visible{transform:translateY(-6px) rotate(1.2deg)}
.ncard.c-lilac{background:var(--lilac)}
.ncard.c-yellow{background:var(--yellow)}
.ncard.ring-p{box-shadow:inset 0 0 0 8px var(--white),inset 0 0 0 10.5px var(--purple),var(--sh-2) var(--ink)}
.ncard.ring-r{box-shadow:inset 0 0 0 8px var(--white),inset 0 0 0 10.5px var(--plum),var(--sh-2) var(--ink)}
.ncard.ring-p:hover,.ncard.ring-p:focus-visible{box-shadow:inset 0 0 0 8px var(--white),inset 0 0 0 10.5px var(--purple),var(--sh-4) var(--ink)}
.ncard.ring-r:hover,.ncard.ring-r:focus-visible{box-shadow:inset 0 0 0 8px var(--white),inset 0 0 0 10.5px var(--plum),var(--sh-4) var(--ink)}
.ncard.sm{flex-direction:row;align-items:center;gap:12px;padding:10px 14px;min-height:58px;border-radius:var(--r-m);box-shadow:var(--sh-1) var(--ink)}
.ncard.sm b{font-size:15px;line-height:1.25}
.ncard.sm:hover,.ncard.sm:focus-visible{transform:translateX(4px) rotate(-.6deg);box-shadow:var(--sh-2) var(--ink)}
.ncard .nav-new{position:absolute;top:16px;right:16px;font-size:11px}
.mguide-card{padding:20px}
.mguide-card .mh{margin-bottom:6px}
.mguide-card .tl{margin-top:4px}
.maside.ncard-ink{border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--purple);padding:22px 20px}
.maside.ncard-ink b.dh{font-size:clamp(22px,2vw,28px);line-height:.95;color:var(--white)}
.maside.ncard-ink.stat b.dh{font-size:clamp(48px,4.4vw,64px);color:var(--yellow)}
.maside.ncard-ink.stat:hover{transform:translateY(-6px) rotate(1deg);box-shadow:var(--sh-4) var(--purple)}
.dd:hover .mdeck>*,.dd.open .mdeck>*,.dd:hover .mfan>*,.dd.open .mfan>*{animation:dealA .5s cubic-bezier(.2,.8,.25,1.15) both;animation-delay:calc(var(--i,0) * .055s)}
@media (max-width:1240px){
  .mdeck.d-svc,.mdeck.d-res{grid-template-columns:repeat(4,minmax(0,1fr))}
  .mdeck.d-svc>.maside,.mdeck.d-res>.mguide-card{grid-column:1/-1;display:grid;grid-template-columns:auto 1fr auto auto;align-items:center;gap:8px 20px}
  .mdeck.d-svc>.maside .hw{grid-column:1/-1}
  .mdeck.d-res>.mguide-card .mguides{display:flex;gap:18px;border:0;margin:0}
  .mdeck.d-res>.mguide-card .mguides a{border:0}
  .mdeck.d-who{grid-template-columns:minmax(0,1fr) minmax(0,2fr)}
  .mdeck.d-who>.maside{grid-column:1/-1;flex-direction:row;align-items:center;gap:18px}
}

/* Mobile: each section is a little deck; open it and the cards deal out */
.macc-deck{position:relative;flex:none;width:46px;height:44px}
.macc-deck i{position:absolute;left:13px;top:6px;width:22px;height:30px;border-radius:5px;border:2.5px solid var(--ink);background:var(--white);transition:transform .3s cubic-bezier(.2,.8,.25,1.15)}
.macc-deck i:nth-child(1){background:var(--purple);transform:translate(-4px,2px) rotate(-8deg)}
.macc-deck i:nth-child(2){background:var(--yellow);transform:translate(0,1px) rotate(-2deg)}
.macc-deck i:nth-child(3){transform:translate(4px,0) rotate(5deg)}
.macc-btn[aria-expanded=true] .macc-deck i:nth-child(1){transform:translate(-13px,5px) rotate(-24deg)}
.macc-btn[aria-expanded=true] .macc-deck i:nth-child(2){transform:translate(0,-2px) rotate(0)}
.macc-btn[aria-expanded=true] .macc-deck i:nth-child(3){transform:translate(13px,5px) rotate(24deg)}
.macc-btn:hover .macc-deck i:nth-child(3),.macc-btn:focus-visible .macc-deck i:nth-child(3){transform:translate(8px,-3px) rotate(10deg)}
.macc-panel{gap:10px;padding:2px 0 22px}
.macc-hub{border-bottom:0}
.macc-link{gap:12px;min-height:54px;padding:0 14px;border:2.5px solid var(--ink);border-radius:var(--r-s);background:var(--white);color:var(--ink);font-size:16px;font-weight:700;box-shadow:4px 4px 0 var(--purple)}
.macc-link.c-lilac{background:var(--lilac)}
.macc-link.c-yellow{background:var(--yellow)}
.macc-link .jae-icon{color:var(--ink)}
.macc-link>.ico,.macc-link>svg:last-child{margin-left:auto;flex:none}
.macc-link:hover,.macc-link:focus-visible{color:var(--ink);border-color:var(--ink);transform:translate(-2px,-2px);box-shadow:6px 6px 0 var(--purple)}
.macc-sub{padding:12px 4px 0}
.macc-btn[aria-expanded=true]+.macc-panel .macc-link{animation:dealDown .42s cubic-bezier(.2,.8,.25,1.15) both;animation-delay:calc(var(--i,0) * 45ms)}
@keyframes dealDown{from{opacity:0;transform:translateY(-28px) rotate(-5deg) scale(.9)}to{opacity:1;transform:none}}
@media (prefers-reduced-motion:reduce){
  .dd:hover .mdeck>*,.dd.open .mdeck>*,.dd:hover .mfan>*,.dd.open .mfan>*,.macc-btn[aria-expanded=true]+.macc-panel .macc-link{animation:none}
  .macc-deck i,.ncard{transition:none}
}

/* About the client (case studies) */
.about-grid{display:grid;grid-template-columns:minmax(260px,360px) 1fr;gap:clamp(36px,5.6vw,80px);align-items:start}
.about-card{background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-4) var(--ink);padding:28px 26px;display:flex;flex-direction:column;gap:18px;rotate:-2deg;position:sticky;top:120px}
.about-card::before{content:"";position:absolute;inset:8px;border:2px solid var(--lilac);border-radius:calc(var(--r-l) - 6px);pointer-events:none}
.about-card .ab-logo{display:flex;justify-content:center;align-items:center;min-height:120px;padding:12px;border-radius:var(--r-s);background:var(--white)}
.about-card.is-dark .ab-logo{background:var(--aub)}
.about-card .ab-logo img{max-width:100%;height:auto}
.about-card .ab-meta{display:flex;flex-direction:column;gap:4px;border-top:2px dashed var(--ink);padding-top:16px}
.about-card .ab-meta .dh{font-size:26px;line-height:1.1}
.about-card .ab-meta span{font-size:15px;color:var(--ink-2)}
.about-card .tl{color:var(--ink);align-self:flex-start;position:relative}
.about-client .prose-l p{font-size:18px;line-height:1.65}
@media (max-width:860px){.about-grid{grid-template-columns:1fr}.about-card{position:relative;top:0;max-width:420px;rotate:-1deg}}
@media (prefers-reduced-motion:reduce){.about-card{rotate:0deg}}

/* Flashcard decks (guides and course lessons). Without JS, or in "one page" mode, cards are a normal list. */
.deck[data-deck]{display:flex;flex-direction:column;gap:22px;min-width:0}
.deck-top[hidden],.deck-nav[hidden]{display:none}
.deck-top{display:flex;flex-direction:column;gap:12px;background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);padding:16px 20px}
.deck.is-list .deck-top{background:transparent;border:0;padding:0}
.deck.is-list .deck-count,.deck.is-list .deck-bar,.deck.is-list .deck-dots{display:none}
.deck-meta{display:flex;justify-content:space-between;align-items:center;gap:12px;flex-wrap:wrap}
.deck-count{font-size:24px;line-height:1}
.deck-mode{background:none;border:0;padding:6px 0;font:700 14px var(--ff);color:var(--violet-d);text-decoration:underline;text-underline-offset:3px;cursor:pointer}
.deck-mode:hover{color:var(--plum)}
.deck-bar{height:12px;border:2.5px solid var(--ink);border-radius:var(--r-pill);overflow:hidden;background:var(--cream)}
.deck-bar span{display:block;height:100%;width:0;background:var(--violet);transition:width .45s ease}
.deck-dots{display:flex;gap:6px;flex-wrap:wrap}
.deck-dot{width:26px;height:16px;padding:0;border:2px solid var(--ink);border-radius:var(--r-pill);background:var(--white);cursor:pointer;transition:width .2s ease,background .2s ease}
.deck-dot.done{background:var(--violet)}
.deck-dot.now{width:42px;background:var(--yellow)}
.deck-dot:disabled{opacity:.35;cursor:default}
.deck-dot:focus-visible{outline:3px solid var(--violet);outline-offset:2px}
.dc-kick{display:flex;flex-wrap:wrap;gap:6px 14px;margin:0;font:800 12px/1.2 var(--ff);letter-spacing:.09em;text-transform:uppercase;color:var(--violet-d)}
.dc-kick span+span::before{content:"·";margin-right:14px;color:var(--ink)}
.deck:not(.is-deck) .dc-kick,.deck:not(.is-deck) .dcard-end,.deck:not(.is-deck) .dcard-intro>h2{display:none}
.deck.is-deck .deck-stage{position:relative;isolation:isolate;padding:0 14px 16px 0}
.deck.is-deck .deck-stage::before,.deck.is-deck .deck-stage::after{content:"";position:absolute;border:3px solid var(--ink);border-radius:var(--r-xl);pointer-events:none}
.deck.is-deck .deck-stage::before{inset:12px 4px 4px 12px;background:var(--lilac);rotate:1.6deg;z-index:-1}
.deck.is-deck .deck-stage::after{inset:22px 0 0 22px;background:var(--yellow);rotate:-1.2deg;z-index:-2}
.deck.is-deck .g-partwrap,.deck.is-deck .g-steps{display:contents}
.deck.is-deck .g-part{display:none}
.deck.is-deck .dcard{position:relative;min-height:380px;background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);box-shadow:none;padding:clamp(24px,3.6vw,46px);display:flex;flex-direction:column;gap:16px;justify-content:flex-start}
.deck.is-deck .dcard[hidden]{display:none}
.deck.is-deck .gstep.dcard{gap:18px}
.deck.is-deck .gstep h3{font-size:clamp(26px,3vw,38px);line-height:1.1}
.deck.is-deck .gstep>p:not(.dc-kick):not(.dc-small){font-size:clamp(17px,1.6vw,20px);line-height:1.7}
.deck.is-deck .gstep .gs-n{font-size:clamp(44px,5vw,64px)}
.deck.is-deck .gstep.is-done{background:var(--white)}
.deck.is-deck .gstep.is-done .gs-n{color:var(--violet)}
.deck.is-deck .gstep.is-done .dc-kick span:first-child::after{content:" ✓ done";color:var(--ok)}
.deck.is-deck [data-tick],.deck.is-deck [data-lesson-done]{display:none}
.deck.is-deck .gs-act{margin-top:auto}
.dc-ok{display:inline-grid;place-items:center;width:64px;height:64px;border-radius:50%;background:var(--yellow);border:3px solid var(--ink)}
.dcard-end{background:var(--white)}
.deck.is-deck .dcard-end{background:var(--aub);color:var(--white);box-shadow:inset 0 0 0 8px var(--aub),inset 0 0 0 11px var(--yellow)}
.deck.is-deck .dcard-end h3,.deck.is-deck .dcard-end p{color:var(--white)}
.deck.is-deck .dcard-end .dc-kick{color:var(--yellow)}
.deck.is-deck .dcard-end .dc-kick span+span::before{color:var(--white)}
.dc-small{font-size:15px;margin:0}
.deck.is-deck .dcard-end .dc-small a{color:var(--yellow)}
.deck.is-deck .dcard.in-r{animation:dealInR .42s cubic-bezier(.2,.8,.2,1)}
.deck.is-deck .dcard.in-l{animation:dealInL .42s cubic-bezier(.2,.8,.2,1)}
.deck.is-deck .dcard.shake{animation:deckShake .4s ease}
@keyframes dealInR{from{opacity:0;transform:translateX(70px) rotate(5deg)}}
@keyframes dealInL{from{opacity:0;transform:translateX(-70px) rotate(-5deg)}}
@keyframes deckShake{20%,60%{transform:translateX(-8px)}40%,80%{transform:translateX(8px)}}
.deck-nav{position:sticky;bottom:14px;z-index:5;display:flex;align-items:center;gap:14px;background:var(--white);border:3px solid var(--ink);border-radius:var(--r-pill);padding:8px;box-shadow:var(--sh-2) var(--ink)}
.deck-nav .btn{flex:0 0 auto}
.deck-nav .btn.bw{box-shadow:none}
.deck-msg{flex:1;margin:0;font-size:15px;font-weight:700;line-height:1.35;text-align:center}
.deck-msg.bad{color:var(--err)}
.deck-nav [data-deck-back]:disabled{opacity:.4;cursor:default}
.need{border-color:var(--err)!important;box-shadow:0 0 0 3px var(--err-soft)!important}
fieldset.need{border-radius:var(--r-m);outline:3px solid var(--err);outline-offset:4px;box-shadow:none!important}
.pdf-btn{display:inline-flex;align-items:center;gap:10px}
.pdf-btn small{font-size:13px;font-weight:600;opacity:.8}
.pdf-btn.tl{gap:6px}
.g-pdf-side{width:100%;justify-content:center}
@media (max-width:700px){
  .deck.is-deck .dcard{min-height:320px;border-radius:var(--r-l)}
  .deck.is-deck .deck-stage{padding:0 8px 10px 0}
  .deck.is-deck .deck-stage::before{inset:8px 2px 2px 8px}
  .deck.is-deck .deck-stage::after{inset:14px 0 0 14px}
  .deck-nav{bottom:8px;gap:8px;padding:6px}
  .deck-nav [data-deck-back] span{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}
  .deck-nav [data-deck-back]{padding:0 14px}
  .deck-msg{font-size:13px}
}
@media (prefers-reduced-motion:reduce){.deck.is-deck .dcard.in-r,.deck.is-deck .dcard.in-l,.deck.is-deck .dcard.shake{animation:none}.deck.is-deck .deck-stage::before,.deck.is-deck .deck-stage::after{rotate:0deg}}

/* Decks v2: calmer controls, more room, and a full-screen focus mode */
.deck[data-deck]{gap:18px}
.deck-top{flex-direction:row;align-items:center;gap:14px 18px;flex-wrap:wrap;background:transparent;border:0;border-radius:0;padding:0}
.deck-count{font:700 14px var(--ff);color:var(--ink-2);white-space:nowrap}
.deck-count b{color:var(--ink)}
.deck-dots{flex:1 1 220px;display:flex;gap:4px;flex-wrap:nowrap;min-width:140px}
.deck-dot{flex:1;width:auto;height:8px;min-width:6px;border:0;border-radius:var(--r-pill);background:var(--mute);position:relative;transition:background .2s ease}
.deck-dot::before{content:"";position:absolute;inset:-10px 0}
.deck-dot.done{background:var(--violet)}
.deck-dot.now{width:auto;background:var(--yellow);box-shadow:inset 0 0 0 2px var(--ink)}
.deck-dot:disabled{opacity:.5}
.deck-focus{display:inline-flex;align-items:center;gap:8px;min-height:40px;padding:0 14px;border:2.5px solid var(--ink);border-radius:var(--r-pill);background:var(--white);font:700 14px var(--ff);color:var(--ink);cursor:pointer}
.deck-focus:hover{background:var(--yellow)}
.deck-focus[hidden]{display:none}
.deck-mode{font-size:14px}
.deck.is-list .deck-count,.deck.is-list .deck-dots{display:none}
.deck.is-list .deck-top{justify-content:flex-end}
/* card: one clear thing on a calm background */
.deck.is-deck .dcard{min-height:420px;padding:clamp(28px,4.2vw,56px);gap:20px}
.deck.is-deck .dcard.is-now{cursor:zoom-in}
.deck.is-deck .dcard.is-now :is(a,button,input,textarea,select,label,summary,pre,[data-spot]){cursor:auto}
.deck.is-deck .dcard.is-now :is(a,button,label,summary){cursor:pointer}
.deck.is-deck:not(.is-focus) .dcard.is-now::after{content:"Click the card to focus";position:absolute;top:16px;right:18px;font:700 12px var(--ff);color:var(--violet-d);background:var(--pale,#F3E8FF);border-radius:var(--r-pill);padding:5px 10px;opacity:0;transition:opacity .2s ease;pointer-events:none}
@media (hover:hover) and (pointer:fine){.deck.is-deck:not(.is-focus) .dcard.is-now:hover::after{opacity:1}}
.deck.is-deck .gstep .gs-n{width:72px;height:72px;border-radius:var(--r-m);font-size:44px}
.deck.is-deck .gstep.is-done .gs-n{color:var(--yellow)}
.deck.is-deck .gs-top{gap:20px}
.deck.is-deck .dc-kick{font-size:12px}
.deck.is-deck .stk{font-size:15px}
/* "Before you start" as the first card */
.dcard-before{display:grid}
.deck.is-deck .g-before.dcard{display:flex;border-style:solid}
.deck.is-deck .g-before.dcard h2{font-size:clamp(32px,3.4vw,44px);margin-bottom:12px}
.deck.is-deck .g-before.dcard ul{font-size:18px}
.deck.is-deck .g-before.dcard .g-note{margin-top:auto}
.deck.is-list .dcard-before{display:grid}
.deck:not(.is-deck) .dcard-before .dc-kick{display:none}
/* the guide sidebar: progress lives in the deck now */
.guide:has(.deck.is-deck) .g-prog{display:none}
.g-art{gap:56px}
.g-side{gap:18px}
.g-toc a{padding:9px 0}
/* nav bar */
.deck-nav{box-shadow:none;border-width:2.5px;padding:8px}
.deck-msg{font-size:14px}

/* Focus mode */
html.deck-lock{overflow:hidden}
.deck.is-focus{position:fixed;inset:0;z-index:3000;margin:0;background:rgba(19,10,24,.97);padding:clamp(12px,2.4vw,32px) clamp(12px,3vw,40px);display:flex;flex-direction:column;align-items:center;gap:clamp(14px,2vw,22px);overflow-y:auto;overscroll-behavior:contain;animation:focusIn .25s ease}
.deck.is-focus>*{width:min(1060px,100%);flex:none}
.deck.is-focus>.deck-stage{flex:1 0 auto;display:flex;flex-direction:column;justify-content:center}
.deck.is-focus .deck-top{background:var(--aub);border:2px solid rgba(255,255,255,.18);border-radius:var(--r-pill);padding:8px 10px 8px 22px;position:sticky;top:0;z-index:2}
.deck.is-focus .deck-count{color:var(--lilac)}
.deck.is-focus .deck-count b{color:var(--white)}
.deck.is-focus .deck-dot{background:rgba(255,255,255,.22)}
.deck.is-focus .deck-dot.done{background:var(--violet)}
.deck.is-focus .deck-dot.now{background:var(--yellow);box-shadow:none}
.deck.is-focus .deck-mode{color:var(--lilac)}
.deck.is-focus .deck-focus{background:var(--yellow);border-color:var(--ink)}
.deck.is-focus .dcard{min-height:min(68vh,680px);cursor:default}
.deck.is-focus .dcard.is-now{cursor:default}
.deck.is-focus .gstep h3,.deck.is-focus .ln-sec.dcard h2{font-size:clamp(30px,3.4vw,46px)}
.deck.is-focus .gstep>p:not(.dc-kick):not(.dc-small),.deck.is-focus .ln-sec.dcard p,.deck.is-focus .ln-sec.dcard li{font-size:clamp(18px,1.7vw,22px);line-height:1.7}
.deck.is-focus .deck-nav{position:sticky;bottom:0;box-shadow:var(--sh-2) var(--violet)}
@keyframes focusIn{from{opacity:0}}
@media (max-width:700px){
  .deck-top{gap:10px 12px}
  .deck-dots{order:3;flex-basis:100%}
  .deck.is-deck .dcard{min-height:340px;padding:24px 20px}
  .deck.is-deck .gstep .gs-n{width:56px;height:56px;font-size:34px}
  .deck.is-focus{padding:10px}
  .deck.is-focus .deck-top{border-radius:var(--r-l);padding:10px 12px}
  .deck.is-focus .dcard{min-height:calc(100vh - 210px)}
}
@media (prefers-reduced-motion:reduce){.deck.is-focus{animation:none}}

/* Who we help menu: goal cards and the side card match the industry column's height */
.mdeck.d-who{align-items:stretch}
.mdeck.d-who>.mcol{display:flex;flex-direction:column}
.mdeck.d-who>.mcol>.mfan{flex:1}
.mdeck.d-who .mfan.goals{grid-template-rows:1fr;align-items:stretch;padding-top:0}
.mdeck.d-who .mfan.goals>.ncard{height:100%}
.mdeck.d-who>.maside{margin-top:25px;align-self:stretch}
@media (max-width:1240px){.mdeck.d-who>.maside{margin-top:0}}
.mdeck.d-who .mfan.goals>.ncard .tl,.mdeck.d-who>.maside .tl{margin-top:auto}
.mdeck.d-who>.maside{display:flex;flex-direction:column}

/* Link cards (replaces the pill "keyword" chips): even grid, icon + label + arrow, pixel label above */
@font-face{font-family:"Silkscreen";src:url(/assets/fonts/silkscreen.woff2) format("woff2");font-weight:400;font-display:swap}
.lcards{display:flex;flex-direction:column;gap:12px;min-width:0}
.lc-lab{margin:0;font:400 12px/1.2 "Silkscreen",var(--ff);letter-spacing:.04em;text-transform:uppercase;color:var(--violet-d)}
.lc-grid{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(auto-fill,minmax(min(240px,100%),1fr));gap:10px}
.lc-grid li{display:flex}
.lcard{flex:1;display:flex;align-items:center;gap:12px;min-height:54px;padding:10px 16px;background:var(--white);color:var(--ink);border:2.5px solid var(--ink);border-radius:var(--r-m);box-shadow:4px 4px 0 var(--ink);font:700 15px/1.25 var(--ff);text-decoration:none;transition:transform .15s ease,box-shadow .15s ease,background .15s ease}
.lc-grid li:nth-child(even) .lcard{background:var(--lilac)}
.lcard>span{flex:1}
.lcard .jae-icon{flex:none}
.lcard .lc-arr{color:var(--violet-d);transition:transform .15s ease}
.lcard:hover{transform:translate(-2px,-2px);box-shadow:6px 6px 0 var(--ink);background:var(--yellow)}
.lcard:hover .lc-arr{transform:translateX(3px)}
.lcard:focus-visible{outline:3px solid var(--violet);outline-offset:3px}
.lcards.on-dark .lc-lab{color:var(--yellow)}
.lcards.on-dark .lcard,.lcards.on-dark .lc-grid li:nth-child(n) .lcard{background:rgba(255,255,255,.06);color:var(--white);border-color:rgba(255,255,255,.45);box-shadow:4px 4px 0 var(--violet)}
.lcards.on-dark .lc-arr{color:var(--yellow)}
.lcards.on-dark .lcard:hover{background:var(--yellow);color:var(--ink);border-color:var(--ink)}
.lcards.on-dark .lcard:hover .lc-arr{color:var(--ink)}
.foot-social{margin-top:6px}
.foot-social .lc-grid{grid-template-columns:1fr;max-width:300px}
.ind-chips .lc-grid{grid-template-columns:1fr;gap:8px}
.ind-chips .lcard{min-height:50px}
@media (prefers-reduced-motion:reduce){.lcard,.lcard .lc-arr{transition:none}.lcard:hover{transform:none}}

/* Hero: the "minus the big agency" line shows on desktop too, above the lead */
@media (min-width:1081px){.hero-reel .hero-offer{display:block;margin:4px 0 0;font-size:21px;line-height:1.5;font-weight:600;color:var(--white);max-width:600px}.hero-reel .hero-lead{margin-top:0;font-size:18px}}

/* Reels: no story-style progress tabs (the reel still plays and pauses as before) */
.rl-bars{display:none}

/* Nav cards are whole links: no small text links at the bottom */
a.maside.ncard-ink{text-decoration:none;color:var(--white);transition:transform .2s ease,box-shadow .2s ease}
a.maside.ncard-ink:hover{transform:translateY(-6px) rotate(1deg);box-shadow:var(--sh-4) var(--purple)}
a.maside.ncard-ink:focus-visible{outline:3px solid var(--yellow);outline-offset:3px}

/* ===== Paid ads: hub platform cards, comparison table and platform landing pages ===== */
.plat-cards{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(4,minmax(0,1fr));gap:clamp(14px,1.8vw,24px)}
.plat-cards.c3{grid-template-columns:repeat(3,minmax(0,1fr))}
.plat-cards li{display:flex}
.plat-card{flex:1;display:flex;flex-direction:column;gap:12px;padding:24px 22px;border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-3) var(--ink);color:var(--ink);text-decoration:none;transition:transform .2s ease,box-shadow .2s ease}
.plat-card b.dh{font-size:clamp(26px,2.4vw,34px);line-height:.95}
.plat-card span{font-size:15px;line-height:1.5;color:var(--ink-2)}
.plat-card.dk{color:var(--white);box-shadow:var(--sh-3) var(--violet)}
.plat-card.dk span{color:var(--mute)}
.plat-card.dk .jae-icon{color:var(--yellow)}
.plat-card:hover{transform:translateY(-6px) rotate(-1deg);box-shadow:var(--sh-5) var(--ink)}
.plat-card.dk:hover{box-shadow:var(--sh-5) var(--violet)}
.plat-card:focus-visible{outline:3px solid var(--violet);outline-offset:4px}
.plat-compare{overflow-x:auto;border:3px solid var(--ink);border-radius:var(--r-l);background:var(--white)}
.plat-compare table{width:100%;min-width:720px;border-collapse:collapse;font-size:15px;line-height:1.45}
.plat-compare caption{text-align:left;padding:16px 20px 0;font:400 12px/1.2 "Silkscreen",var(--ff);text-transform:uppercase;letter-spacing:.04em;color:var(--violet-d)}
.plat-compare th,.plat-compare td{padding:14px 20px;text-align:left;vertical-align:top;border-bottom:2px dashed rgba(17,24,39,.2)}
.plat-compare thead th{font-size:13px;text-transform:uppercase;letter-spacing:.06em;color:var(--grey)}
.plat-compare tbody tr:last-child>*{border-bottom:0}
.plat-compare tbody th a{display:inline-flex;align-items:center;gap:8px;color:var(--ink);font-weight:800;white-space:nowrap}
/* menu: the Paid ads card carries the four platforms as chips */
.ncard.has-chips{padding:0}
.ncard.has-chips .nc-main{flex:1;display:flex;flex-direction:column;gap:10px;padding:22px 20px 8px;color:inherit;text-decoration:none;border-radius:var(--r-l) var(--r-l) 0 0}
.ncard.has-chips .nc-main>span{font-size:14px;line-height:1.45;color:var(--ink-2)}
.ncard.has-chips .nc-main:focus-visible{outline:3px solid var(--violet);outline-offset:-6px}
.nc-chips{list-style:none;margin:0;padding:6px 16px 16px;display:flex;flex-wrap:wrap;gap:6px}
.nc-chips a{display:inline-flex;align-items:center;gap:5px;min-height:30px;padding:0 10px;border:2px solid var(--ink);border-radius:var(--r-pill);background:var(--white);color:var(--ink);font:700 12.5px var(--ff);text-decoration:none}
.nc-chips a:hover,.nc-chips a:focus-visible{background:var(--aub);color:var(--white)}
.macc-kids{list-style:none;margin:-2px 0 6px 18px;padding:0 0 0 14px;border-left:3px dashed rgba(255,255,255,.3);display:grid;grid-template-columns:1fr 1fr;gap:8px}
.macc-kids a{display:flex;align-items:center;gap:8px;min-height:44px;padding:0 10px;border:2px solid var(--ink);border-radius:var(--r-s);background:var(--lilac);color:var(--ink);font:700 14px var(--ff);text-decoration:none}
/* platform landing page */
.ap-hero{border-bottom:3px solid var(--ink);padding:24px 0 clamp(48px,5.6vw,80px)}
.ap-hero-grid{display:grid;grid-template-columns:minmax(0,1.25fr) minmax(320px,.9fr);gap:clamp(32px,5vw,72px);align-items:start;margin-top:22px}
.ap-h1{font-size:var(--fs-d2,clamp(48px,6vw,88px))}
.ap-ticks{list-style:none;margin:0;padding:0;display:flex;flex-wrap:wrap;gap:10px 22px;font-weight:700;font-size:15px}
.ap-ticks li{display:flex;align-items:center;gap:8px}
.ap-ticks .jae-icon{color:var(--violet)}
.ap-hero.dk .ap-ticks .jae-icon{color:var(--yellow)}
.ap-hero.dk .lead{color:var(--mute)}
.ap-form{color:var(--ink);gap:14px;box-shadow:var(--sh-4) var(--ink)}
.ap-hero.dk .ap-form{box-shadow:var(--sh-4) var(--violet)}
.ap-form h2{font-size:clamp(28px,2.6vw,36px);line-height:.95}
.ap-form .small{margin:0;color:var(--ink-2)}
.ap-form select{width:100%}
.ap-form .btn{align-self:stretch;justify-content:center}
.ap-fit{display:grid;grid-template-columns:minmax(0,1.4fr) minmax(0,1fr);gap:clamp(20px,3vw,40px)}
.ap-lab{display:flex;align-items:center;gap:8px;margin:0 0 14px;font:800 14px var(--ff);text-transform:uppercase;letter-spacing:.06em}
.ap-yes ul{list-style:none;margin:0;padding:0;display:grid;gap:14px}
.ap-yes li{display:flex;flex-direction:column;gap:6px;padding:20px 22px;background:var(--yellow);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink)}
.ap-yes li:nth-child(2){background:var(--lilac)}
.ap-yes li:nth-child(3){background:var(--white)}
.ap-yes b,.ap-no b{font-size:18px;line-height:1.3}
.ap-yes span,.ap-no span{font-size:15.5px;line-height:1.55;color:var(--ink-2)}
.ap-yes .ap-lab .jae-icon{color:var(--violet)}
.ap-no ul{list-style:none;margin:0;padding:0;border-top:2px dashed var(--ink)}
.ap-no li{display:flex;flex-direction:column;gap:6px;padding:18px 0;border-bottom:2px dashed var(--ink)}
.ap-no .ap-lab .jae-icon{color:var(--err)}
.ap-proof{display:grid;grid-template-columns:minmax(0,.9fr) minmax(0,1.1fr);gap:clamp(28px,4.5vw,64px);align-items:center}
.ap-plan{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:1fr 1fr;gap:16px}
.ap-plan li{display:flex;flex-direction:column;gap:6px;padding:20px;background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink)}
.ap-plan li:nth-child(2),.ap-plan li:nth-child(3){background:var(--yellow)}
.ap-wk{font:400 12px/1.2 "Silkscreen",var(--ff);text-transform:uppercase;letter-spacing:.04em;color:var(--violet-d)}
.ap-plan b.d{font-size:20px}
.ap-plan span:last-child{font-size:15px;line-height:1.5;color:var(--ink-2)}
.ap-cost{display:grid;grid-template-columns:1fr 1fr;gap:clamp(16px,2.4vw,28px)}
.ap-cost .card{display:flex;flex-direction:column;gap:10px}
.ap-cost .card p{margin:0;font-size:17px;line-height:1.6}
.ap-cost .ap-lab{margin:0}
@media (max-width:1080px){.plat-cards{grid-template-columns:repeat(2,minmax(0,1fr))}.ap-hero-grid,.ap-proof{grid-template-columns:1fr}.ap-form{max-width:560px}}
@media (max-width:760px){.plat-cards,.plat-cards.c3,.ap-fit,.ap-cost,.ap-plan{grid-template-columns:1fr}.macc-kids{grid-template-columns:1fr 1fr}}
@media (prefers-reduced-motion:reduce){.plat-card{transition:none}.plat-card:hover{transform:none}}

/* Proof of pain: "You're not the only one" stat with quiet sourcing (partials/pain_stat.php) */
.pain-stat{display:flex;flex-direction:column;gap:14px;min-width:0}
.sf-grid>.pain-stat{grid-column:1/-1;border-top:2px dashed rgba(233,213,255,.35);padding-top:36px}
.ps-lab{margin:0;font:400 12px/1.2 "Silkscreen",var(--ff);letter-spacing:.04em;text-transform:uppercase;color:var(--violet-d)}
.ps-body{display:grid;grid-template-columns:auto minmax(0,1fr);gap:8px 28px;align-items:start}
.ps-text .ps-body{grid-template-columns:minmax(0,1fr)}
.ps-n{font-size:clamp(52px,7vw,84px);line-height:.9;color:var(--violet-d);letter-spacing:-.02em}
.ps-copy{display:flex;flex-direction:column;gap:8px;min-width:0;max-width:760px}
.ps-line{margin:0;font-size:var(--fs-lead);font-weight:700;line-height:1.45}
.ps-sup{font-size:.6em;font-weight:700;margin-left:2px;vertical-align:super;line-height:0}
.ps-src{margin:0;font-size:13px;line-height:1.4;color:var(--grey)}
.ps-how summary{font-size:13px}
.ps-refs{margin:8px 0 0;padding-left:20px;display:grid;gap:8px}
.ps-refs li,.ps-extra,.ps-note{font-size:13px;line-height:1.55}
.ps-extra,.ps-note{margin-top:8px}
.ps-note{opacity:.85}
.pain-stat a{color:inherit;text-decoration:underline;text-underline-offset:2px}
.ps-dk{color:var(--white)}
.ps-dk .ps-lab,.ps-dk .ps-n{color:var(--yellow)}
.ps-dk .ps-src,.ps-dk .howm{color:var(--lilac)}
.ps-gold .ps-lab{color:var(--violet-d)}
.ps-gold .ps-src,.ps-gold .howm{color:var(--ink)}
.ps-lt.ps-boxed,.ps-gold.ps-boxed{background:var(--white);border:3px solid var(--ink);border-radius:22px 22px 22px 4px;padding:24px 28px;box-shadow:var(--sh-2) var(--lilac)}
.ps-gold.ps-boxed{box-shadow:var(--sh-2) var(--violet)}
@media (max-width:760px){
  .ps-body{grid-template-columns:minmax(0,1fr)}
  .sf-grid>.pain-stat{padding-top:28px}
  .ps-lt.ps-boxed,.ps-gold.ps-boxed{padding:20px}
}
.get-grid>.pain-stat{grid-column:2}
.cb-copy .pain-stat{margin-top:6px}
@media (max-width:1080px){.get-grid>.pain-stat{grid-column:auto}}
.pain-stat p.ps-src{font-size:13px;line-height:1.4}
.pain-stat p.ps-line{font-size:var(--fs-lead);line-height:1.45}
.pain-stat .ps-refs li,.pain-stat p.ps-extra,.pain-stat p.ps-note{font-size:13px;line-height:1.55}
.ps-boxed{max-width:920px}

/* ---------- plum: header, dark heroes and footer ---------- */
.site-head,.hero.dk,.site-foot{background:var(--plum)}
.hero .squig svg path{stroke:var(--lilac)}
.hero .kicker svg path{stroke:var(--yellow)}
.site-foot .lcards.on-dark .lcard{background:var(--aub);box-shadow:4px 4px 0 var(--yellow)}

/* ---------- homepage intro film (before the header) ---------- */
.intro{position:relative;height:100vh;height:100svh;min-height:560px;overflow:hidden;background:var(--plum);color:var(--white);cursor:pointer}
.intro.is-seen,.intro-seen .intro{display:none}
.intro-poster,.intro-poster img{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;display:block}
.intro .intro-video{opacity:0;transition:opacity .4s}.intro .intro-video.on{opacity:1}.intro.playing .intro-poster{visibility:hidden}
.intro-video{position:absolute;inset:0;width:100%;height:100%;object-fit:cover;object-position:50% 50%;will-change:transform;background:var(--plum)}
.intro-shade{position:absolute;inset:0;background:linear-gradient(180deg,rgba(74,4,78,0) 0,rgba(74,4,78,0) 80%,rgba(74,4,78,.6) 100%)}
.intro-skip,.intro-ctrl{position:absolute;z-index:20;display:inline-flex;align-items:center;gap:8px;min-height:40px;padding:0 16px;border-radius:var(--r-pill);border:2px solid rgba(255,255,255,.75);background:rgba(17,24,39,.55);color:var(--white);font:700 14px var(--ff);cursor:pointer}
.intro-skip{top:18px;right:18px}.intro-ctrl{right:18px;bottom:22px}
.intro-cue{position:absolute;left:24px;bottom:22px;z-index:20;display:inline-flex;align-items:center;gap:10px;min-height:44px;padding:0 20px;border-radius:var(--r-pill);background:var(--yellow);color:var(--ink);border:3px solid var(--ink);box-shadow:4px 4px 0 var(--ink);font:700 15px var(--ff);text-decoration:none;white-space:nowrap}
.intro-cue svg{animation:introBob 1.4s ease-in-out infinite}
@keyframes introBob{50%{transform:translateY(4px)}}
.intro-hint{position:absolute;left:50%;bottom:30px;z-index:6;transform:translateX(-50%);margin:0;font:600 13px var(--ff);color:var(--lilac);opacity:.85;white-space:nowrap}
.intro-skip:focus-visible,.intro-ctrl:focus-visible{outline:3px solid var(--yellow);outline-offset:3px}
.intro-cue:focus-visible{outline:3px solid var(--lilac);outline-offset:3px}
@media (max-width:700px){.intro-hint{display:none}}
@media (prefers-reduced-motion:reduce){.intro-cue svg{animation:none}}

/* ---------- homepage hero: words only, Cardi peeks over the proof band ---------- */
.hero.hero-words{overflow:hidden;background-image:radial-gradient(ellipse 60% 55% at 50% 42%,rgba(147,51,234,.42) 0,rgba(147,51,234,0) 100%),radial-gradient(rgba(233,213,255,.22) 1.4px,transparent 2px);background-size:auto,40px 40px;background-position:center,0 0;background-repeat:no-repeat,repeat}
.hero-words-wrap{display:flex;flex-direction:column;align-items:center;text-align:center;padding-top:clamp(40px,5vw,72px);padding-bottom:clamp(70px,7vw,96px)}
.hero-words .hero-copy{align-items:center;max-width:980px;gap:28px}
.hero-words .kicker,.hero-words .hero-ctas{justify-content:center}
.hero-words .h-hero{font-size:clamp(54px,9vw,132px)}
.hero-words .hero-offer{margin:4px 0 0;font:600 clamp(19px,1.6vw,23px)/1.45 var(--ff);color:var(--white);max-width:880px;text-align:center}
.hero-words .hero-lead{display:block;margin:22px auto 4px;max-width:660px;font-size:clamp(16px,1.3vw,19px);line-height:1.75;color:var(--lilac);text-align:center;text-wrap:pretty}
.hero-peek{position:absolute;left:0;bottom:0;width:150px;height:120px;overflow:hidden;transform:translateX(-50%);will-change:left}
.hero-peek svg{display:block;width:150px;height:auto;transform:translateY(110%);transition:transform 1.1s cubic-bezier(.34,1.4,.64,1)}
.hero-peek.up svg{transform:translateY(22%)}
@media (max-width:1080px){.hero-peek{width:110px;height:90px}.hero-peek svg{width:110px}}
@media (prefers-reduced-motion:reduce){.hero-peek svg{transition:none}}

/* intro on screen: the cookie banner waits until it is skipped or scrolled past */
body.intro-on .ck{display:none}
/* phones: the words hero keeps its what-we-do line (other heroes hide the kicker to save space) */
@media (max-width:760px){.hero.hero-words h1>.kicker{position:static!important;width:auto;height:auto;overflow:visible;clip:auto;white-space:normal;font-size:15px;justify-content:center}}
.tbtn.ask{display:inline-flex;margin-top:12px;background:var(--yellow);color:var(--ink);border-color:var(--ink);text-decoration:none;box-shadow:3px 3px 0 var(--ink)}

/* ad-platform heroes: the kicker is a kicker, not a second headline */
.ap-hero .kw{display:flex;align-items:center;gap:10px;font:800 18px var(--ff)}
@media (max-width:760px){.ap-hero .kw{font-size:15px}}
/* scrollers show a fade where there is more to the right */
.tbl-wrap,.plat-compare{-webkit-mask-image:linear-gradient(90deg,#000 calc(100% - 28px),rgba(0,0,0,.35));mask-image:linear-gradient(90deg,#000 calc(100% - 28px),rgba(0,0,0,.35))}
/* phones: the platform comparison stacks into cards */
@media (max-width:760px){
  .plat-compare{-webkit-mask-image:none;mask-image:none}
  .plat-compare table{min-width:0}
  .plat-compare thead{position:absolute;width:1px;height:1px;overflow:hidden;clip:rect(0 0 0 0)}
  .plat-compare tr{display:block;padding:6px 0}
  .plat-compare tbody th{display:block;padding:14px 18px 4px;border-bottom:0;font-size:17px}
  .plat-compare td{display:block;padding:4px 18px;border-bottom:0}
  .plat-compare td::before{content:attr(data-h);display:block;font-size:12px;text-transform:uppercase;letter-spacing:.06em;color:var(--grey);font-weight:800}
  .plat-compare tbody tr+tr{border-top:2px dashed rgba(17,24,39,.2)}
  .plat-compare tbody tr:last-child td:last-child{padding-bottom:16px}
}
/* phones: a Talk pill beside the menu button */
.head-talk-m{display:none}
@media (max-width:1080px){.head-talk-m{display:inline-flex;min-height:44px;padding:0 14px;font-size:15px;margin:0 10px 0 auto}}
/* dark sections that touch the header use plum, so the join disappears */
.hc.dk,.st-hero.dk,.ind-hero.dk,.ln-hub-hero.dk,.ln-ov-hero.dk{background:var(--plum)}
/* footer and proof band links: comfortable tap targets */
.proof-links .tl,.foot-small a,.foot-small button{padding:6px 0;display:inline-block}

/* services hub: which card first */
.pair-grid{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:20px}
.pair-card{display:flex;flex-direction:column;gap:10px;background:var(--white);border:3px solid var(--ink);border-radius:var(--r-l);box-shadow:var(--sh-2) var(--ink);padding:22px}
.pair-card .dh{font-size:26px}.pair-card p{font-size:16px;line-height:1.55;flex:1}.pair-card .tl{align-self:flex-start}
@media (max-width:1080px){.pair-grid{grid-template-columns:repeat(2,minmax(0,1fr))}}
@media (max-width:640px){.pair-grid{grid-template-columns:1fr}}
/* home: Cardi gets a name */
.hero-cardi-note{margin:-6px 0 0;font-size:22px;color:var(--lilac);rotate:-1.5deg}
@media (max-width:760px){.hero-cardi-note{font-size:19px}}
/* thanks page */
.ticks{list-style:none;margin:12px 0 0;padding:0;display:flex;flex-direction:column;gap:10px}
.ticks li{display:flex;gap:10px;align-items:flex-start;line-height:1.5}
.ticks .jae-icon{flex:none;color:var(--violet-d);margin-top:3px}
@media (max-width:1080px){.site-head .wrap{gap:10px}}
@media (max-width:420px){.site-head .logo img{width:168px}.head-talk-m{padding:0 12px;margin-right:8px}}

/* About: "How I got here" — three career chapters dealt as a hand of cards */
.story-hand{list-style:none;margin:0;padding:0;display:grid;grid-template-columns:repeat(3,minmax(0,1fr));gap:28px;counter-reset:none}
.story-card{position:relative;display:flex;flex-direction:column;gap:12px;background:var(--white);border:3px solid var(--ink);border-radius:var(--r-xl);padding:28px 26px 26px;box-shadow:var(--sh-3) var(--c,var(--yellow));rotate:calc((var(--i) - 1) * 1.6deg);transition:rotate .3s ease,translate .3s ease}
.story-card:nth-child(1){--c:var(--lilac)}.story-card:nth-child(2){--c:var(--violet)}.story-card:nth-child(3){--c:var(--yellow)}
.story-card:hover{rotate:0deg;translate:0 -6px}
.story-card .sc-top{display:flex;align-items:center;justify-content:space-between;gap:12px}
.story-card .sc-top .jae-icon{color:var(--violet-d);flex:none}
.story-card .lab{font:400 12px/1.2 "Silkscreen",var(--ff);text-transform:uppercase;letter-spacing:.04em;color:var(--violet-d)}
.story-card h3{font-size:clamp(28px,2.4vw,36px);line-height:.95}
.story-card .sc-role{font-size:15px;color:var(--ink-2)}
.story-card p{font-size:16px;line-height:1.6}
.story-card .sc-lesson{margin-top:auto;padding-top:14px;border-top:2px dashed rgba(17,24,39,.2);font-size:24px;line-height:1.2;color:var(--violet-d)}
.story-note{max-width:820px;font-size:18px;line-height:1.6}
@media (max-width:1080px){.story-hand{grid-template-columns:1fr;max-width:640px}.story-card{rotate:calc((var(--i) - 1) * .8deg)}}
@media (prefers-reduced-motion:reduce){.story-card{transition:none}}

/* words hero: more air between headline, line, buttons and the Cardi note */
.hero-words .hero-copy{gap:34px}
.hero-words h1{gap:26px}
.hero-words .hero-cardi-note{margin-top:4px}
@media (max-width:760px){.hero-words .hero-copy{gap:26px}.hero-words .hero-lead{margin-top:14px;line-height:1.7}}

/* words hero v3: Cardi badge on the eyebrow, a two-line promise, then the detail */
.hero-words h1{gap:18px}
.hero-words h1>.kicker.hero-badge{display:inline-flex!important;position:static!important;width:auto!important;height:auto!important;clip:auto!important;overflow:visible!important;align-self:center;align-items:center;gap:14px;text-align:left;white-space:normal}
.hero-badge .k-cardi{flex:none;width:92px;height:auto;margin:-14px -10px -16px -14px;rotate:-6deg}
.hero-badge .k-cardi>path,.hero-badge .k-cardi>g.wave>path{stroke:var(--lilac)}
.hero-badge .k-cardi>ellipse{fill:var(--lilac)}
.hero-badge .hb-text{display:flex;flex-direction:column;gap:2px}
.hero-badge .hb-main{font:800 clamp(17px,1.5vw,22px)/1.1 var(--ff);color:var(--white);letter-spacing:.01em}
.hero-badge .hb-for{font-size:clamp(24px,2vw,30px);line-height:1;color:var(--yellow);rotate:-2deg;transform-origin:0 50%}
.hero-words .hero-offer{display:block!important;margin:10px auto 0;text-align:center;font:800 clamp(22px,2vw,30px)/1.2 var(--ff-d);font-stretch:75%;font-variation-settings:"wdth" 75;text-transform:uppercase;letter-spacing:.01em;color:var(--white);max-width:900px}
.hero-words .hero-offer .off2{display:inline-block;margin-top:4px;color:var(--lilac)!important}
.hero-words .hero-offer .nw{white-space:nowrap}
.hero-words .hero-lead{margin:2px auto 6px;max-width:640px;font-size:clamp(16px,1.2vw,18px);line-height:1.7;color:var(--mute)}
@media (max-width:760px){.hero-badge{gap:8px}.hero-badge .k-cardi{width:72px;margin:-10px -8px -12px -10px}.hero-badge .hb-main{font-size:15px}.hero-badge .hb-for{font-size:22px}}

/* case study: "from the horse's mouth" screenshot */
.horse-sec{border-top:3px solid var(--ink)}
.horse-grid{gap:clamp(36px,5.6vw,80px);align-items:center}
.horse-fig{margin:0;display:flex;flex-direction:column;align-items:center;gap:14px}
.horse-phone{width:440px;max-width:100%;padding:14px;background:#000;border:3px solid var(--ink);border-radius:28px;box-shadow:10px 10px 0 var(--violet);transform:rotate(1.5deg)}
.horse-phone img{display:block;width:100%;height:auto;border-radius:16px}
.horse-reply{display:flex;flex-direction:column;align-items:flex-end;gap:4px;width:340px;max-width:100%;margin-top:-34px;position:relative;transform:rotate(-2deg)}
.horse-bubble{background:var(--violet);color:#fff;font:800 22px/1 var(--ff-h);padding:14px 20px;border-radius:22px 22px 6px 22px;border:3px solid var(--ink);box-shadow:4px 4px 0 var(--ink)}
.horse-reply .hw{font-size:20px;color:var(--plum,#4A044E)}
.horse-fig figcaption{max-width:440px;text-align:center;font-size:13px}
@media (max-width:760px){.horse-phone{width:100%;padding:10px}}

/* enquiry form as a full-screen pop-up */
body.fm-open{overflow:hidden}
.fm-back{position:fixed;inset:0;z-index:2990;background:rgba(31,18,37,.78);animation:fmIn .2s ease}
.form.is-modal{position:fixed;z-index:3000;left:50%;top:50%;translate:-50% -50%;width:min(720px,calc(100vw - 32px));max-height:calc(100dvh - 32px);overflow-y:auto;overscroll-behavior:contain;margin:0;animation:fmIn .22s ease}
.fm-close{display:none}
.form.is-modal .fm-close{display:grid;place-items:center;position:sticky;top:0;align-self:flex-end;margin:-8px -8px -52px 0;z-index:2;width:44px;height:44px;border-radius:50%;border:2.5px solid var(--ink);background:var(--yellow);color:var(--ink);cursor:pointer;box-shadow:3px 3px 0 var(--ink)}
.form.is-modal .fm-close:focus-visible{outline:3px solid var(--violet);outline-offset:2px}
@keyframes fmIn{from{opacity:0}to{opacity:1}}
@media (max-width:600px){.form.is-modal{left:0;top:0;translate:none;width:100%;height:100dvh;max-height:none;border-radius:0;border-width:0;box-shadow:none;padding-top:20px}}
@media (prefers-reduced-motion:reduce){.fm-back,.form.is-modal{animation:none}}
.form.is-modal .stepper{padding-right:58px}
.fm-pop:not(.is-modal){display:none}
.form.is-modal .ctx-note{margin-right:52px}
.form.is-modal .fm-close{flex:none;min-height:44px}